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This answer may contain sensitive images. Click on an image to unblur it.Is Canada dying?Here is something which will boggle anyone’s brain, how vulnerable Canada has become and how people are entering Canada.Fraudsters use bogus University of Waterloo acceptance letters to enter CanadaInvestigators say there’s a cottage industry producing fraudulent university documents in some foreign countries.Fraudsters use bogus University of Waterloo acceptance letters to enter CanadaThe University of Waterloo says it’s frustrated some people are using fake acceptance letters to gain entry into Canada. - David Bebee,Record staffMore than 5,800 international students attended the University of Waterloo last term. - Brent Davis , Record staff1 / 2WATERLOO — Sarbjeet Singh landed in Canada in August 2012, telling the airport border agent he would be studying for his master's degree in engineering at the University of Waterloo the following month.To back up his story, he had a government-issued student visa, and an acceptance letter into one of Canada's most sought after engineering graduate programs.The border agent stamped his paperwork, and waved him through.On the surface, there's nothing remarkable about a young man from India being one of the more than 5,800 international students who come from abroad to study at Waterloo every semester.There was only one problem. The University of Waterloo had never heard of him.Continue to read and decide yourself, Is Canada is dying or is it dead already?Sir/Madam: Canada is already dead, we worked all our lives, all our family from scratch, starting with zero. At the end of the tunnel, it is light, but it is a train coming towards us.A few thoughts before you view this article/answer.1. Canada’s weak and full of flaws immigration system open to abuse, we have heard/seen unbelievable stories, where some fake refugees and illegal and ex-druggies just cleaned enough before passing the test to enter this country.2. The question is not about my success or failure; the problem is: Is Canada dying?3. I do not need anyone’s suggestion to Move, my family and I have put almost fifty years of blood/sweat/tears, we are not here to move. FYI, we are deep-rooted here and very successful in our own right.We are hopefully here for forever, rest assured. Also, BTW, I do not need your suggestions, I have enough qualifications to fill a couple of lines and make my own decisions.It will save Canada if we all Canadians can find a solution:To keep druggies/alcoholics/ and school drop out/terrorists/welfare moocher/medical tourism/baby delivery tourism outJust a note: Before you write a nonsense comment.It is not about my family or me, my glass is full, not half full. And declare me or my family a loser. FYII have achieved all my missions, and my list is all done in every field, acquiring grad degrees, sending kids to Ivy league, helping parents back home and taking care of the grandkids.Sure there were very many roadblocks, in early 70 S this was lily white country, to make a living and survive was not easy.Once again the question: Is Canada dying? My answer and in my evaluation, it is dead already. In case you different ideas please try to write your own arguments.Further in my views:Canada will pass on a lot of debt and no legacy to the coming generations. Barren lands/empty oceans/mines/ stripe the country of natural resources one by one.4. Write your own loser story or maybe a success story, if you have one and fill your profile for a change which in most cases are empty. Most likely there is nothing worth mentioning.5. It takes thousands or millions of man-hours to build an airplane/buildings and billions of dollars of the asset, and all it takes a few losers to blow it, remember 9/11(total cost 100 s billions to the USA) and Air India, 182 (Total cost/damage to Canada 100 s of millions). It takes 100, 000 s, of men/women to make and it takes a few to destroy it.6. Canada is great because it is gullible, good for mooching/sucking the system, going on welfare and very eager to give Canadian passport. In certain suburbs of Toronto and Toronto, there are huge families on the welfare and mooching system with no plan ever to work.7. In case Mighty USA is going under rest assured Canada is not far behind, and the USA knows it is going under bit by bit therefore if the USA is dying then by logic Canada is dead already.Now let me please express my views based on fifty years, in case you have something to express if do not see any value in mine. Please write your own rather than wasting your precious time in your pages in comments.This health care system which we Canadians thump our chest is not going to sustain.Why?One of my close relatives just retired after serving humanity/sick in the Canadian healthcare industry. These are, this person’s observations based on almost40 years of Canadian experience.Fat cats/Queen Bee want to save their jobs and sacrificing the working bee.The patient care is thinning out, drama and show business is in of documentation CYA, to get accreditation and funding.This country is mismanaged/misgoverned/ and total wasteful/Some of my classmates from the Canadian university joined civil services in provincial, and federal Government tells me stories of waste and inferior efficiency.New Immigration and following family in some case only one person may be working but creating a mega burden on the system. Some of the following family members did not see a hospital/doctor for a long time before coming here. By the time whole families have overhauled this present limping health care be the thing if the pastThis current system has been stressed for a long time; these are last straws which may break the camels back.Based on my sixth sense and knowledge I gained through my relative, this system will collapse it is a question of time. It is standing on the very flimsy ground just to save high ticket big jobs, real service providers are disappearing. It is a fact, only people who are in the system they know it.Pension/Retirement fund:Any wise and smart Canadian accountant will tell you when you retire these funds may be bankrupt or may not be enough for survival, and you may sit on the footpath with a tin can. As it appears there are not very many jobs with retirement benefits those gravy trains have left the platform a long time in the past.Seniors and PoveSeniors and Poverty – Canada’s Next Crisis?Canadians Spending Less On Food, Heat To Afford Prescription Drugs: StudyCanada in some megacities like turning into Third world country:This is a 100 percent true story: I had my friends from India and they had a great desire to visit certain suburbs in Toronto. I dropped them to roam around that suburb. I picked them up in the evening and I asked, how was it.They both husband and wife replied: Soon it will look like a slum, the husband said: Even though washroom facilities were available in the near mall/shop, but they saw at least three guys peeing against a wall.I guess due to habit, peeing against the wall is a hard habit to break.We Chinese/Indian and other ethnics stink up the whole neighborhood with our pungent spices and garlic roasting in full swing.The list goes on, yes indeed we are turning some beautiful areas of this country to slums.Our present Prime Minister was an ex-drama teacher:He is a joke of the world, he has a knack for annoying world powers and associates with Terrorist either is too smart or too stupid. He has made once a dominant, proud Canada a mockery around the world.Napoleon Bonaparte was right when said the following: This is what is happening in Canada, extremely useless leadership.Please read Alex Jeffery’s answer :Who is the most stupid prime minister in the world?Alex Jeffery, Specialist in the Art of Sarcasmhttps://www.google.ca/search?q=build+an+army+of+dogs+and+lion+a+leader&tbm=isch&source=iu&ictx=1&fir=8DMMfKTo61Cy9M%253A%252CUtXvALkzYGVlgM%252C_&usg=AFrqEzd9E8iBrxUUUu9Pm_eWz6hWsMqfXA&sa=X&ved=2ahUKEwj8xtaJq77dAhVi2oMKHeSiDX0Q9QEwAXoECAYQBA#imgrc=8DMMfKTo61Cy9M:There are hardly any manufacturing jobs left in Canada, thanks to automation/and transfer to overseas. Whatever is left only the privileged or people with the connection will get it.The time is not going to bring a windfall of jobs in manufacturing. Only growth industry is service sector.Well, coming generations have a great future in this country for pouring coffee and saying have a nice day and come again.Now all is left service industry jobs and selling our assets jobs, extracting whatever is left in earth/oceans and sell sell sell. BTW, we emptied the ocean and a lot of mines there is nothing left.Heavy debt ratio:Let us go and borrow more and sell a chunk of Canada to the highest bidder our favorite choice China/the Chinese.They already own most of Toronto and Vancouver.For your further reading pleasure:10 Things You Might Not Know About Poverty In Canada2. Debt levels are on the riseLast month, Statistics Canada reported that the Canadian household debt-to-income ratio had climbed to a new high of 163.4 per cent — in other words, the average Canadian owes $1.63 for every dollar they earn.8. Child poverty is high in CanadaCanada ranks behind the average in a recent UNICEF survey of child poverty in rich nations. According to the report, 13.3 per cent of Canadian children live in poverty, compared to 11 per cent across the 35 "economically advanced countries" studied. According to one study, half of First Nations children in Canada live in poverty.4. Many don't have enough to eatAccording to Food Banks Canada, nearly 900,000 Canadians are assisted by food banks each month. Thirty-eight per cent of those helped by food banks are children and youth and 11 per cent are Aboriginal (compared to 4.3 per cent of the total population).3. Homelessness is widespreadAs many as 200,000 Canadians will experience homelessness each year, according to a recent report from the Canadian Homelessness Research Network. On any given night, about 30,000 Canadians are homeless.In case you have more time to read:Why Moving To Canada Might Be A Bad Idea - Backcountry Canada TravelMake sure you bring lots of money to live your Canadian dream, so you don’t have to depend on Canadian wages.Our job market sucks big time. Expect very low pay. If you need to work when you get here, have a job lined up. Jobs here are not easy to get. Many Canadians work at two to three different jobs to have a large enough income to survive.Do you know about Hunger in Canada? According to Food Banks Canada, thirteen percent of Canadians live in a state of food insecurity, mainly caused by low income, which consistently affects more than four million of us at any given time.We don’t have Free Healthcare like everyone tells you. The Canadian health care system is dysfunctional and sucks. What does Free Health Insurance in Canada mean? In some provinces, you pay Health Insurance premium, unless you’re on a minimum income. The Canada Health Act does not cover prescription drugs, home care or long-term care, prescription glasses or dental care. Costs for prescription drugs come out of your own pocket unless you have extended Health Insurance. Lots of people can only afford extended insurance when it’s paid by their employer. And, learn to be patient; it’s not unusual to be on a two-year waiting list until you get surgery. People who have the money often go to the US to have surgery done. The Canadian health system sucks big time, but that’s material for another blog.Young people have limited opportunities. Going to College or University doesn’t guarantee a job. According to The Globe and Mail dealing with ‘job churn’ is a reality. Some graduates are forced to work for no pay to gain experience. Many end up with low-paid jobs and struggle for years to pay back their student loan. No wonder not many young Canadians are travelling to broaden their horizon, how could they afford it. If you have children, I suggest doing some research on this topic.The Canadian education system has big flaws and needs a major overhaul. Maybe that’s why homeschooling is so popular in Canada, even in large cities. As long as the government saves money to put into the education system, there is not much hope of any improvements.It is no secret that Canada has a drinking problem. Some say it’s caused by boredom and a lack of anything better to do. The strict drinking laws are old-fashioned and cause the opposite what they’re supposed to do. Many high school kids are already addicted to alcohol. The legal drinking age in Canada is 19, in Alberta, Manitoba and Quebec 18. According to a Government website, the average age when teens start to drink in Canada is 13.More than 1 million kids in Canada go to school hungrySeniors and PoveSeniors and Poverty – Canada’s Next Crisis?https://hoopp.com/docs/default-source/newsroom-library/research/hoopp-research-article---senior-poverty---canada-next-crises.pdfCanada’s Next Crisis? Why increasing DB pension coverage at work should be part of the solution The number of Canadians over 65 is set to double by 2036 according to Statistics Canada – in fact, the fastest-growing segment of the Canadian population is made up of people over 85. As Canadians age, more of us are heading into our senior years financially ill-equipped to adequately support ourselves when our working lives end. A stark illustration of this has been set out in a slew of new statistics and studies that show poverty among seniors is on the rise once again after nearly two decades of decline. This should be a warning sign for policymakers: without action to address gaps in the retirement income system and strengthen access to pensions, Canada faces a bleak future, with more seniors living in poverty and unable to climb out. Such a scenario will have profound consequences for the ongoing economic and social wellbeing of Canadians. In this paper, we provide highlights from a growing body of statistics and research on senior poverty in Canada and its impact on the most vulnerable Canadians. We also call on policymakers to strengthen the workplace pension system in Canada -- and to draw on the experience and knowledge of Canada’s biggest pension investors to develop workable solutions. In doing so, we can truly strengthen to retirement system and collectively work together to prevent the growth of senior poverty in the future. Part 1: Not ready for retirement Two key shifts have contributed to the rise of senior poverty in Canada: demographics combined with the steady decline of workplace pension coverage. Canadians are living longer than ever before: the life expectancy for both men and women is now 80.2 years (77.8 years for men, 82.6 for women). The number of seniors is also growing at a faster rate than any other segment of the population -- by 2041 it is estimated that 25% of Canadians will be seniors, with those over 85 leading the way (Statistics Canada). How will this growing cohort support themselves financially when they can no longer work? Traditionally, Canadian workers could rely on Canada’s retirement system – often described as a three-legged stool made up of government benefits, workplace pensions, and private savings. Today, however, that stool is a lot less steady as workplace pension plans, once an income staple for many seniors, continue their retreat. In 1977, nearly half of Canadian paid employees (46 per cent) belonged to an employer pension plan – in 2014 that number was 33 per cent.What keeps us awake at night? Top issues in CanadaWhat keeps us awake: Top national issuesNOVEMBER 21, 2016What keeps us awake at night? Top issues in CanadaWhat keeps us awake: Top national issuesNOVEMBER 21, 2016By Bruce Anderson & David ColettoIn our latest survey of national opinion, we explored the issues people are concerned about across Canada today.• One in three (34%) say that economic conditions in general are the most important issue facing Canada today. This is the number one concern of 47% in Alberta, and a much smaller 27% in BC.• Another 9% say unemployment is their biggest preoccupation. Again, this number is 17% in Alberta, making it the second ranked issue in that province. This means that roughly two out of three (64%) Albertans put the economy and unemployment on the top of the priority list, almost twice as many as do across the country overall (34%).• Health care ranks as the 2nd most important issue among people over 45, but only ties for 4th among those under 45.• In BC, housing is the 3rd most important issue. In Ontario, housing is only the 6th most important issue. In the other provinces, less than 1% mention it as the top issue. Across the country, housing garners twice as many mentions as top issue among those under 45 compared to those over that age.• Immigration is considered the most important issue by 5%, terrorism 2% and foreign policy or defence 1%. Concern about immigration twice as high in Manitoba/Saskatchewan as it is in Ontario.• The environment/climate change is considered the top issue by 8% nationally. Women and those under 45 put a greater emphasis on this issue than men and older people, but the differences are modest. This issue ranks 5th among men and tied for 4th among women. BC leads in concern on this issue.The preoccupations of Canadians vary substantially based on their partisan leanings.• Among NDP voters, the top 3 mentions, were the economy (27%) poverty/inequality (25%) and the environment/climate change (14%).• Among Conservatives, the top three were the economy (51%), health care (10%) and unemployment (10%). Immigration was mentioned by just 6%, and terrorism (3%), defence/foreign policy (0%), and law and order (4%) were much farther down the list of top issues. The environment/climate change was mentioned by 1% of Conservative voters.• Among Liberal supporters, the top three were the economy (38%), health care (18%) poverty/inequality (13%), followed by climate change (9%).What keeps us awake at night? Top issues in CanadaMore to see and absorb, what is real Canada apart from dog and pony show:https://www.google.ca/search?q=Images+of+child+poverty+in+CAnada&tbm=isch&tbo=u&source=univ&sa=X&ved=2ahUKEwi21dfksL7dAhWm3oMKHbQQBhgQ7Al6BAgGEBs&biw=1477&bih=664#imgrc=TVAMZSzoS3AnrM:https://www.google.ca/search?q=Images+of+child+poverty+in+CAnada&tbm=isch&tbo=u&source=univ&sa=X&ved=2ahUKEwi21dfksL7dAhWm3oMKHbQQBhgQ7Al6BAgGEBs&biw=1477&bih=664#imgrc=TVAMZSzoS3AnrM:Human Rights Day and Aboriginal Women in Canada | NelliesNellie's ShelterIn 2007 Robert Pickton had 27 charges laid against him and 1/3 of the women he is accused of killing were AMissing and murdered Indigenous women - WikipediaBy Delusion23 - Own work, CC BY-SA 4.0, File:Justin Trudeau speech on missing and murdered indigenous women - Ottawa, October 2016.jpgAnother dog and pony show, all talk no action.Immigrants brought a lot of values, hard work, devotions and built Canada with blood sweat and tears.Canada also transported this filth from other countries and sub planted here.Here is a small samples:Air India Flight 182 was an Air India flight operating on the Toronto–Montreal–London–Delhi route. WikipediaDate: June 23, 1985Location: Republic of IrelandSummary: Aviation bombingTotal fatalities: 329Survivor: 0Operator: Air IndiaCanada's troubling indifference to the Air India bombingJagmeet Singh now says he accepts that Sikh extremist masterminded Air India bombingJagmeet Singh now says he accepts that Sikh extremist masterminded Air India bombingTrudeau defends apology and $10.5-million payment to Omar KhadrTrudeau defends apology and $10.5-million payment to Omar KhadrOmar Khadr leaves the home of his lawyer, Dennis Edney, to speak to the media in Edmonton in May 2015. Mr. Khadr was accused of throwing a grenade that killed a U.S. Army medic in Afghanistan in 2002.Shafia family murders - WikipediaMurderous honor, undying love: The tale of Jassi and Mithu from Canada to PunjabAnd a mother said, ‘Kill her too!Osgoode Hall Killer Denied Chance At "Faint Hope" Early Parole - CityNews TorontoPunjabi Parents Try To Use Murder Of Their Daughter To Stay In CanadaPunjabi Parents Try To Use Murder Of Their Daughter To Stay In CanadaPosted on November 9, 2006Ten people dead, 15 injured after van hits pedestrians in north TorontoHypocrisy at its best:The hunt Canada loves: Why seal clubbing will never dieIn this 2012 photo, then-Minister of Health Leona Aglukkaq with Keith Ashfield. Minister of Fisheries and Oceans, trying on sealskin coats. Pat McGrath/The Ottawa Sunhttps://www.google.ca/search?q=iAbout the Author: He came to Canada in the early 70 s with his new bride in tow, with total 508 dollars, that was different times and eras.Two the following are Harvard grads, with one on deans honor list, sit on mighty chairs in the USA. Shake hands/break the bread with powerful and mighty around the globe.One very successful corporate lawyer hardly lost any case in his life.One very successful lawyer, one with Nursing and other several certifications, with 45 years of work experience. One with two master’s degrees one from Canada and one from back home, thirty years of corporate experience, and 15 in my own successful business. 45 years of solid experience and no end in sight.Two small monkeys, grandma, and grandpa’s universe revolves around this two monkeys. Our center of the universe. These two monkeys will per sure see most of the world by the time they are 16, they have already have seen a lot. Thanks to their high profile parents.No better way to spend your Sunday afternoon in a plain piloting yourself, on Sunny California with your instructor to upgrade your pilot license.Thanks to Super High American education including Harvard.For your further reading and bedtime stories:“On Canada Day 150, let us pray for Canada, a dying Nation!” by Donald Andre Bruneauby Donald onJune 30, 2017in UncategorizedOn Canada Day 150, let us pray for Canada, a dying Nation!“On Canada Day 150, let us pray for Canada, a dying Nation!” by Donald Andre BruneauWhy are Canada’s First Nations women dying at such an alarming rate?While we cannot perfectly identify the causes for these high rates of mortality, our research has shown that there is a strong relationship with economic conditions and poverty. Our future work will focus on uncovering the direction of causation to further inform the great work these organizations and others are doing.4 in 10 1st marriages end in divorce: report | CBC NewsLone-parent families: The new face of an old phenomenonFederal Government net Debt 1867 to 2015https://www.google.ca/imgres?imgurl=https://www.fraserinstitute.org/sites/default/files/authors/brief%2520history%252012.png&imgrefurl=https://www.fraserinstitute.org/blogs/a-really-quick-history-of-canada-s-federal-debt&h=480&w=656&tbnid=qXq-ds3hGZzCcM:&q=canada+national+debt+by+year&tbnh=146&tbnw=200&usg=AFrqEzclp32Fg_TTQOhIqLlYBkO9Haz3aQ&vet=12ahUKEwjDhZbZrMXdAhUE8IMKHdgYB8UQ_B0wFXoECAcQCQ..i&docid=5ymQ_lRLeUJb3M&itg=1&sa=X&ved=2ahUKEwjDhZbZrMXdAhUE8IMKHdgYB8UQ_B0wFXoECAcQCQSome overview of our pedophile, rapists, and serial killers:pig farmer killer - Google SearchRobert PicktonCanadian serial killerRobert William "Willy" Pickton of Port Coquitlam, British Columbia, Canada, is a Canadian serial killer convicted in 2007 of the second-degree murders of six women. Arrested in 2002, he was the subject of a lengthy investigation that yielded evidence of numerous other murders. WikipediaBorn: October 24, 1949 (age 68 years), Port CoquitlamVictims: 6–49Conviction: MurderSpan of crimes: 1983–2002Siblings: Linda Louise Wright, David Francis PicktonParents: Leonard Pickton, Helen Louise PicktonFclifford olson - Google Searchhttps://www.google.ca/imgres?imgurl=https://keyassets-p2.timeincuk.net/wp/prod/wp-content/uploads/sites/29/2015/06/AP810822035-2.jpg&imgrefurl=https://www.lifedeathprizes.com/real-life-crime/clifford-olson-canada-serial-killer-20779&h=480&w=630&tbnid=Mjp_nRc1l9PMQM:&q=clifford+olson&tbnh=152&tbnw=200&usg=AFrqEzfW_Qt2cHbd38xK4hgRNuTpOi9WyA&vet=12ahUKEwi8yK27xsfdAhVM4IMKHbVMDsAQ_B0wE3oECAoQCQ..i&docid=qwMLBNLeO1FIiM&itg=1&sa=X&ved=2ahUKEwi8yK27xsfdAhVM4IMKHbVMDsAQ_B0wE3oECAoQCQClifford OlsonCanadian serial killerClifford Robert Olson Jr. was a convicted Canadian serial killer who confessed to murdering 11 children and young adults between the ages of 9 and 18 years in the early 1980s. Olson scored 38/40 on the Psychopathy Checklist. WikipediaBorn: January 1, 1940, VancouverDied: September 30, 2011, LavalVictims: 11Spouse: Joan Hale (m. 1981–1985)Cause of death: CancerChildren: Clifford IIIhttps://www.google.ca/imgres?imgurl=https://tce-live2.s3.amazonaws.com/media/media/e92a2bca-7f18-4df5-a8aa-20357ceaf223.jpg&imgrefurl=https://www.thecanadianencyclopedia.ca/en/article/russell-williams-case&h=530&w=914&tbnid=DTJZHvbNtXgWmM:&q=canadian+colonel+serial+killer&tbnh=160&tbnw=276&usg=AFrqEzf0YiSHspOmRGsxd2PpGqWu-rHr5A&vet=12ahUKEwjFuOSLx8fdAhWkzIMKHaaJD40Q9QEwAHoECAYQBg..i&docid=hVKFfqxX7KFB2M&sa=X&ved=2ahUKEwjFuOSLx8fdAhWkzIMKHaaJD40Q9QEwAHoECAYQBgToronto Serial Killer.Bruce McArthur, alleged Toronto serial killer, facing 7th murder chargeBRUCE MCARTHUR: Accused serial killer now charged with seventh murderAlcohol Consumption in Canada:Heavy Drinking, 2016In 2016, 19.0% of Canadians aged 12 and older (roughly 5.8 million people) reported alcohol consumption that classified them as heavy drinkers.Note1The proportion aged 12 and older who reported alcohol consumption that classified them as heavy drinkers remained stable between 2015 and 2016.Note2Overall, males were more likely (23.8%) to report heavy drinking than females (14.2%) in 2016.The highest proportion of heavy drinking for both sexes was among those aged 18 to 34. In this age group, 34.4% of males and 23.4% of females were heavy drinkers (Chart 1).Heavy Drinking, 2016I happen to stumble upon this paper of August 10, 2018, here is a summary of the first three pages.Toronto Sun August 10Fraudsters use bogus University of Waterloo acceptance letters to enter CanadaThe University of Waterloo says it’s frustrated some people are using fake acceptance letters to gain entry into Canada. - David Bebee,Record staffMore than 5,800 international students attended the University of Waterloo last term. - Brent Davis , Record staff1 / 2WATERLOO — Sarbjeet Singh landed in Canada in August 2012, telling the airport border agent he would be studying for his master's degree in engineering at the University of Waterloo the following month.To back up his story, he had a government-issued student visa, and an acceptance letter into one of Canada's most sought after engineering graduate programs.The border agent stamped his paperwork, and waved him through.On the surface, there's nothing remarkable about a young man from India being one of the more than 5,800 international students who come from abroad to study at Waterloo every semester.There was only one problem. The University of Waterloo had never heard of him.Instead, the Canada Border Services Agency allege Singh was part of a sophisticated immigration fraud used to gain illegal entry into Canada.Investigators say Singh had no intention of attending the university, and his behaviour once he arrived was not that of someone planning to study here, according to court records.His Waterloo acceptance letter, used to gain a student visa and eventually a work visa, was fake.Singh was one of 15 people caught in a recent probe by the Canada Border Services Agency, all using fake acceptance letters from the University of Waterloo's engineering program.He was convicted in April under the Immigration and Refugee Protection Act, and is awaiting sentencing. As a foreign national, he could face deportation.Please read some of the comments from the viewers here is on from Jdjje rififd.User-12836266270394052537Paying terrorist Khadr millions of dollars. No money for army and veterans.Liberals MPs issuing fatwas against international students (legally in country). And liberals welcome irregular immigrants.Many people haven't used health related services, yet they're being forced to pay for it.A leader of a political party bashed CEOs/ top managers for earning more.People caught in loop: work sleep repeat. Unable to make ends meet.Young generation being KARL-MARKSFIED (not a word, you get it).No Fisherman. Only Fisherfolk. Politically Correct culture.Group identify above individualism. All white men are racist and blacks are oppressed ().A politician's life ruined by MISLEAD SEXUAL ALLEGATIONS. Yet no response from liberal PM about groping a female.Legalized marijuana. Talks of decriminalizing all drugs .Defense minister apologizes for exaggerating the role in major military op. No consequences.Watching Canada from distance is fun.Peter PohlmannSun · 1 upvote from Sam AroraI fully agree. Canada is going down the drainBrent McFarland21h ago · 1 upvote from Sam AroraDidn't actually think someone would go into so much detail on what's going on in Canada. You write the brutal truth as I see it too. Sad for our children and grand children. I praise your detailed take on the sad situation that is taking place in a great country.Peter PohlmannSun · 1 upvote from Sam AroraI fully agree. Canada is going down the drain.Lech LesiakSun · 2 upvotes including Sam AroraWow! After living in Canada for over 65 years I wasn’t aware of how bad things were. Better pack up and move back to PolandYanesis De los SantosSun · 3 upvotes including Sam AroraOK, my name is Celso Lobo I’m Yanesys’ husband, although I wasn’t born in Canada I have been living in Canada since 1966 so I can tell you a lot about Canada and the people living in Canada.Vivek GollaSun · 2 upvotes including Sam AroraI agree with your comments about Justin Trudeau. Canada needs a strong leader who actually knows something about politics, not a glorified actor who’s essentially a puppet.Dexter LittleSun · 1 upvote from Sam AroraAntony KuriakoseSun · 1 upvote from Sam Aroravery insightful!too trueYou may browse more in the comment section:For your further studies:Non-Canadians, what are your thoughts on Canada? Is there anything we could be doing better to help our friends in other nations?User-11653342845958382890, Former Industry Canada Economist, based in London, UKAnswered 13h ago“The world needs more Canada.” is the name of last year’s marketing campaign by Indigo. Canadians are very concerned with the way the world perceives them. In reality, there are many homeless, drug...(more)Is Canada becoming a 3rd world country? I live here and lately I've seen so many homeless people picking through trash cans trying to find something to eat. I thought that only happened in really poor countries.User-11653342845958382890, Former Industry Canada Economist, based in London, UKAnswered Oct 16Not all poor countries have a homeless problem like Canada and the USA.Mexico, Croatia, Brazil, Chile, Estonia, Romania and Poland all have lower homelessness than Canada.The same mentality of meri...(more)

NO. Google subsidizes wind and solar power heavily which is unreliable causing shortages and is not clean and is a net loss of carbon reduction.See: Google's chief executive has revealed plans for the biggest renewable energy deal in corporate history. Sundar Pichai said the clean energy deal will include 18 separate agreements to supply Google with electricity from wind and solar projects across the world.Sep 20, 2019Google signs up to $2bn wind and solar investment ...Power Grid Vulnerability Exposed: Storm, High Winds Lead To Power Outages Over Large Areas Of GermanyBy P Gosselin on28. February 2020German News & E-Mail bei t-online.de | Politik, Sport, Unterhaltung & Ratgeber news portal here reports how yesterday large areas of central and southern Germany saw the power fail yesterday due to “snow and storms.” Power outages, Germany, February 27, 2020. (Source: Stromausfall? Was jetzt zu tun ist! (Mit Checkliste) ⚡) In some locations the power was out for hours, News & E-Mail bei t-online.de | Politik, Sport, Unterhaltung & Ratgeber reports. Of course snow itself has little to do with the […]Posted in Alternative Energy | 5 ResponsesGerman Wind Industry In A Coma: Tenders For Wind Energy Projects “Have Fallen To New, All-Time Low”By P Gosselin on11. September 2019Tenders for new wind energy projects in Germany “have fallen to a new, all-time low”, the online IWR reports here. After the installation of thousands of megawatts of German wind power capacity led to instability in the power grid, exploding electricity prices and the destruction of natural landscapes and biotopes, protests against wind projects ratcheted […]Posted in Alternative Energy, Climate Politics | 11 Responses4 Charts Expose Abominable Inadequacy Of Europe’s Wind Energy …”Power Collapses Within Minutes”By P Gosselin on2. November 2018German wind energy opposition organization Vernunftkraft here posted some charts at Facebook showing just how abominably inadequate wind as a source of power really is. “Power collapses within minutes” The following chart shows the performance of wind energy for 15 European countries (shaded dark blue) and that of Germany (light blue) for the period May, 2018: Source: […]Posted in Alternative Energy | 32 ResponsesBusiness Daily Handelsblatt: German Wind Industry In “Serious Crisis”, Could “Implode”…Consequences “Could Be Fatal”!By P Gosselin on7. August 2018About a week ago I reported here how Germany’s “Solar Valley” spectacularly crashed into the wall of reality, turning into an industrial Death Valley, as almost the entire solar components production industry collapsed and left tens of thousands without jobs. Bleak future for Germany’s wind industry. Image: Wasili Karbe, cropped from video here. And the media, […]Posted in Alternative Energy, Climate Politics, Misc. | 46 ResponsesGerman Public Television Report: “Electric Cars A Swindle” …”Rolling Climate-Killers”By P Gosselin on1. July 2018Germany is a country that madly rushed in all earnest into green energies without any planning and thought some 10 years ago. Electric cars of course were envisioned as being a key part of the green energy transition, dubbed the Energiewende. Fortunately, since then, some are beginning to wake up to the harsh reality of […]Posted in Alternative Energy | 68 ResponsesGermany’s Wind Energy Mess: As Subsidies Expire, Thousands Of Turbines To Shut Down…Environmental Nightmare!By P Gosselin on24. April 2018As older turbines see subsidies expire, thousands are expected to be taken offline due to lack of profitability. Green nightmare: Wind park operators eye shipping thousands of tons of wind turbine litter to third world countries – and leaving their concrete rubbish in the ground. The Swiss national daily Baseler Zeitung here recently reported how Germany’s wind […]Posted in Alternative Energy | 111 ResponsesWRITTEN BY ROSS CLARK ONNOV 6, 2020. POSTED IN LATEST NEWSGone With The Wind: Power Shortages Are Becoming The New NormalIf it wasn’t miserable enough being told that I have to spend the next month at home, now I have ‘Pete’ from Octopus Energy emailing me and asking if I would mind terribly turning off a few appliances between 4.30 pm and 6.30 pm.If fact, he says, if I can halve my energy usage during those hours he’ll give me a half-price deal on the rest.Apparently, it’s because the National Grid has issued an ‘electricity margin notice’ for those hours – basically a plea for Britain’s remaining coal and gas power stations to turn up the power and squeeze a little more energy out of their plants.That’s not going to be easy, admits Pete, and so electricity companies like his are going to be paying through the nose for the power – ten times as much as normal, he says. Hence the plea for me to switch off the TV, or whatever.That is a ‘smart’ electricity grid for you: balancing supply and demand through price management. And within reason, there is nothing wrong with it. We do, after all, pay more for train tickets during the rush hour (or used to, when we traveled on trains).Trouble is, I don’t think Pete is going to be so gentle in the future. Give it a few years and he’ll be writing to me that he’ll be jacking up my bill and charging me ten times the usual price for any energy I use when supply is short.We are heading for periodic supply crunches in the National Grid because we are building ever more wind and solar plants without the storage capacity required to cope with the intermittent nature of these sources of energy.At least, for the moment, we still have gas and coal plants to pick up the slack. But by 2024 the last coal power station will be gone and by 2030 the Prime Minister says he wants all our electricity to be generated by wind.That’s going to be a pretty tall order. This afternoon’s electricity supply crunch – the National Grid’s equivalent of leaves on the line – is down to a shortage of wind.There is a large anticyclone sitting over Britain, which has becalmed the nation’s wind farms, or certainly those south of the border. We are lucky that Scotland is drawing in winds from the Atlantic, which enabled wind farms still to generate 7 percent of our power at 3 pm.We are also lucky that it has been sunny for much of the day. But it is November, and by 4.30 pm we will have lost 5 percent of the energy that was being generated by solar power earlier in the afternoon.The government and electricity industry have, of course, been aware for years of the problem of intermittent renewable energy. That is why the government set up things called ‘capacity auctions’ where companies bid to build electricity storage capacity.Initially, it was imagined that much of this would come in the form of giant batteries. Indeed, some battery installations have popped up across the country, hidden in shipping containers.But those installed so far are only capable of providing 1 GW of power, and only then for an hour or so before the batteries are drained. To put this into context, this afternoon the country was using 40 GW of power.Building batteries and other forms of energy storage like pumped-storage reservoirs are expensive. As a result, capacity auctions are starting to be replaced by something called Demand Side Response.Which is exactly what Pete is trying to do: it involves electricity companies begging us to use less electricity when supply is tight, and using variable pricing to encourage us.That is the whole point of smart meters: to allow electricity companies to vary the price in order to match supply with demand.Managing demand might work at the moment, but it is hardly a long-term solution. Imagine a time when we no longer have any gas and electricity plants – sources of power which between them accounted for 55 percent of electricity being fed into the national grid at 3 pm this afternoon.How will we cope then with a calm winter’s evening when electricity demand is at its peak and no wind or solar energy is being generated?Electricity suppliers are going to have to impose huge financial penalties on consumers to turn the lights off – or face forced blackouts.I’m all for clean energy. But without storage capacity, wind and solar cannot power the country on their own.We shouldn’t be building ever more wind and solar farms until we have a sensible policy as to how we are going to store the energy they produce.WORDS HAVE CONSEQUENCES.Also he term carbon neutral is a Google deceit to conflate CO2 with carbon which it is not so you think carbon pollution is the issue in the climate debate about carbon dioxide. CARBON NEUTRAL IS GOOGLE PROPAGANDA.“Carbon emissions,” “carbon taxes,” “carbon footprint,” and “cost of carbon” all use the word carbon, when actually what's being referred to is carbon dioxide. Carbon can't logically be a substitute expression for carbon dioxide any more than hydrogen or oxygen can be a substitute expression for water.Oct 25, 2018Caring about sound science: Carbon is not carbon dioxide ...The confusion about carbon is deliberate as the public see black carbon as pollution, but obviously they must know that since carbon dioxide is the air we all exhale at 35,000 ppm that CO2 is not pollution. The carbon lie goes to the top of our political world often used by Barack Obama and Justine Trudeau to support alarmism or carbon taxes.. Google and many businesses want you to think the issue is pollution and reducing the use of fossil fuels so they do not say carbon dioxide neutral. Carbon and carbon dioxide are not the same as the solid form of carbon dioxide is dry ice whereas carbon in solid form is graphite of black soot.Google is advancing the lie about carbon pollution being an issue in the climate debate and theory of trace amounts of CO2 making the climate too hot as a greenhouse gas. Carbon dioxide is colorless minute amount of plant food in the atmosphere necessary for all life through photosynthesis. Carbon is a black solid such as coal or aerosols that deflect sunlight making the weather colder in the atmosphere.IMPOSSIBLE PSEUDO SCIENCE PHOTO OF BLACK CO2.Google nor any of us have a black carbon footprint of pollution that must be reduced to stop harming the environment.FAKE PHOTO BLACK CO2 FOOTPRINT IS IMPOSSIBLE BUT VERY DECEPTIVEIf Google adds more non polluting CO2 to the atmosphere this will be wholly beneficial because the earth is starved and too little will bring about our extinction.Caring about sound science: Carbon is not carbon dioxideWiki Commons photoOctober 25, 20184From Merriam-Webster:Carbon dioxide. A heavy colorless gas CO2 that does not support combustion, dissolves in water to form carbonic acid, is formed especially in animal respiration and in the decay or combustion of animal and vegetable matter, is absorbed from the air by plants in photosynthesis, and is used in the carbonation of beverages.Carbon. A nonmetallic chiefly tetravalent element found native (as in diamond and graphite) or as a constituent of coal, petroleum, and asphalt, of limestone and other carbonates, and of organic compounds or obtained artificially in varying degrees of purity especially as carbon black, lampblack, activated carbon, charcoal, and coke.It should be pretty clear carbon dioxide (CO2) and carbon aren’t the same things. CO2 is a colorless and odorless gas emitted when all animals exhale, and it’s given off when formerly living things — plants and animals — decay. Not mentioned by Merriam-Webster is that it’s also generated when these formerly living things, even after millions of years — as with the case of coal and oil — are burned. Also not mentioned by the online dictionary is the fact carbon dioxide, in addition to its role in photosynthesis, is what is called a “greenhouse gas.” That is, in conjunction with other gases, water vapor being the most dominant, acts as a blanket that keeps heat from escaping the atmosphere and prevents the planet from freezing over. Carbon dioxide is essential for sustaining life.Carbon, on the other hand, is a solid. It’s present in all living things and things that were once living. As noted, when these once-living things that contain carbon are burned, the carbon combines with oxygen to form carbon dioxide and is emitted into the atmosphere along with the CO2 that we exhale or that comes from decaying plant life. So, while it is one of the elements that goes into forming carbon dioxide, it’s no more the same as carbon dioxide than hydrogen or oxygen is the same as water. Water being two parts hydrogen (H2) and one part oxygen (O).So, why, in nearly all discussions of global warming, is the word “carbon” freely substituted for “carbon dioxide?”“Carbon emissions,” “carbon taxes,” “carbon footprint,” and “cost of carbon” all use the word carbon, when actually what’s being referred to is carbon dioxide. Carbon can’t logically be a substitute expression for carbon dioxide any more than hydrogen or oxygen can be a substitute expression for water. In the latter case, everyone would realize such a substitution would be silly and just bad science.And yet, when it comes to talking about carbon dioxide and carbon, the switch in terminology is made seamlessly and really without notice. In fact, it’s so common to refer to CO2 as carbon that it is done regularly by people on all sides of the global warming debate and even by government agencies, as with the expression “cost of carbon” used to describe the EPA’s estimate of how much emissions of carbon dioxide in the atmosphere are estimated to cost society.My speculation is the transformation of the legitimate and accurate “carbon dioxide” into the false and inaccurate “carbon” has been part of an effort, in this case, a quite successful one, to obfuscate what is really talked about. It is a tool of propaganda. Note that this has also been done with the substitution of “climate change” for “global warming,” despite the fact what’s referenced is the warming of the planet, not any general change in climate that occurs all the time.The word carbon conjures up images, captured in Merriam-Webster’s definition, completely unrelated to carbon dioxide. In most people’s minds, carbon is associated with everything that is black and dirty — coal, charcoal, asphalt, carbon black, etc. Of course, none of these describe CO2, which is a colorless and odorless gas. If one wants the vision of black soot being emitted from power plant smokestacks and automobile tailpipes, then CO2 emissions will just not work. But, of course, that’s exactly what carbon emissions would look like. And it would hardly make sense to talk about colorless, odorless, and harmless CO2 emissions as contributing to “dirty air,” which is done regularly. But carbon? Now that’s something quite different. It’s black, it’s “sooty,” and if it were being emitted into the air as a result of heating our homes or driving our cars, it would make the air “dirty” by any standard.In discussions of global warming, we need to take back the language for sound science. Intentionally or not, it’s deceptive and misleading to refer to carbon dioxide as carbon. As noted, this is not just because they are, in fact, not the same thing but because they bring to mind two very different notions. The use of the word carbon allows special interest groups to transform the simple science into a tool of propaganda. Honest protagonists on either side of the global warming debate, particularly those who actually care about scientific accuracy, should make a concerted effort to reject substituting the word carbon for carbon dioxide. They should not only stop making the switch themselves but begin calling out others who continue the charade.Roy Cordato is senior economist and resident scholar at the John Locke Foundation.Caring about sound science: Carbon is not carbon dioxide - Carolina Journal.Google is in good political company with its deceit passing off carbon dioxide as carbon pollution.The fallacy of seeing CO2 as pollution is championed today by leaders who use this blatant falsehood to justify carbon taxes.Trudeau defends 'price on pollution' in anti-carbon-tax heartlandThe prime minister acknowledged it's a concern "many people have" but argued the policy is necessary because major carbon polluters in this country face no consequences.Prime Minister Justin Trudeau addresses a town hall meeting in Saskatoon, Sask. (Jonathan Hayward/Canadian Press)"The idea of putting a cost, a price on pollution is not just to bring in money ... It's actually to encourage someone to say, 'Well it won't cost me as much if I only pollute half as much.'"That answer provided some insight into the Liberal government's new messaging strategy on its climate plan, which demands every province in the country put some sort of price on carbon to help offset greenhouse gas emissions.A Liberal MP, speaking to CBC News after the caucus retreat, confirmed there's a concerted effort being made now to brand the tax as a "price on pollution." The idea is to convince voters that the tax is not a revenue grab but an attempt to drive down pollution levels by discouraging carbon emissions. Liberal MPs discussed at the caucus retreat how best to sell the pollution plan to voters weary of any additional costs."Because who really likes pollution?" the MP said.https://www.cbc.ca/news/politics/trudeau-price-on-carbon-saskatchewan-1.4823098[Trudeau’s carbon tax is government science BY DECEPTION AND POLITICAL ADVANTAGE.]Likewise former US President Barack Obama often pushed his climate agenda with the false claim that carbon dioxide is a pollutant. Why not lie if you think the end justifies the means and anti pollution sells much better than the truth.WASHINGTON: Setting up an ambitious target to cut pollution emissions from the coal-fired power plants, US President Barack Obama has announced that by 2030 carbon pollution from American power plants will be reduced by 32 per cent, l ..Read more at:US targets 32 per cent reduction in carbon pollution from power plants by 2030“And these advances have grown our economy, they've created new jobs, they can't be shipped overseas -- and, by the way, they've also helped drive our carbon pollution to its lowest levels in nearly 20 years. Since 2006, no country on Earth has reduced its total carbon pollution by as much as the United States of America. (Applause.)”The carbon pollution lie makes every person alive a carbon polluter.How could there be a carbon footprint when CO2 is the air you exhale with every breath at 35,000 ppm.If CO2 had a footprint think of the tragedy when doctors infuse large amounts of this life giving gas for premature babies in incubators? Or when surgeons add the gas during operations to improve the chances of success. Or when fire fighters us CO2 extinguishers to put out fires.“Life thrived on Earth for hundreds of millions of years at much higher CO2 levels. The concept of a "climate crisis" is Dark Ages level superstition.” Tony Heller.Natural processes are taking 90% of carbon dioxide out of the atmosphere for the well being of life and the result is today the level is near starvation. Why would Google brag about reducing life giving CO2 plant food further?Final ThoughtSolar panels have the worst intermittency as they produce nothing at night and little on overcast days or when covered in snow.Luis B. Aramburu

To whom it may concern,I’ve found a helpful blogpost to help you with your answer. Check this out:How to build your social media marketing strategy for 2020Photo of the author, Brent Barnhart by Brent Barnhart“Ready to figure out your social media marketing strategy?If you’re overwhelmed or don’t know where to start, you’re definitely not alone.Because social media isn’t as straightforward as it used to be. Not by a long shot.From choosing the right channels to figuring out your content strategy, analysis paralysis is a serious problem for marketers today.That’s why we put together a comprehensive guide to creating a social media marketing plan from scratch.A succinct strategy will help your brand tackle its goals with a sense of purpose. Below is a step-by-step social media marketing guide to help you identify your social goals, engage audiences and optimize your results:Set meaningful social marketing goalsResearch your target audienceEstablish your most important metricsAnalyze your competitionCreate and curate engaging contentMake timeliness a top priorityAssess your results and optimizeCommunicate goals, challenges and wins with your team1. Set goals that make sense for your businessFirst things first: you need to figure out what you want out of social media at large.Because coming up with a social media plan means having an end-game in mind.Whether that means more dollars and cents from your existing social presence or amping up your reach with new followers is totally up to you.What matters is that you set realistic social media goals. We recommend tackling smaller objectives that allow you to scale your social efforts in a way that’s both reasonable and affordable.Sample social media goals for 2020 and beyondBelow are some sample goals that businesses of all shapes and sizes can divide and conquer. Based on data from the Sprout Social Index, these are the top priorities for marketers today.Increase brand awareness. To create authentic and lasting brand awareness, avoid solely publishing promotional messages. Instead, focus on content that emphasizes your personality or values first.Generate leads and sales. Whether online or in-store, followers aren’t going to make social purchases by accident. For example, are you about alerting customers about new products and promos?YOU asked, WE listened! Glitter Duck Boots are ON SALE 🎉🙌 featuring a shed proof #glitter! Click to get yours ➡️ http://bit.ly/2RCj8YqPosted by Marleylilly – Monogrammed Gifts on Saturday, November 23, 2019Grow your brand’s audience. Bringing new followers into the fold means finding ways to introduce your brand to folks who haven’t heard of you before.Growing your audience also means discovering conversations around your business and industry that matter the most. Digging through your social channels is nearly impossible without monitoring or listening to specific keywords, phrases or hashtags. Through more efficient social media targeting, you reach your core audience much faster.Increase community engagement. Find ways to grab the attention of your current followers. This means experimenting with messaging and content. For example, does your brand promote user-generated contentand hashtags?Even something as simple as asking a question can increase your engagement rate. Your customers can be your best cheerleaders, but only if you’re giving them something to do.Increase web traffic. If you’re laser-focused on generating leads or traffic to your website, social media can make it happen. Whether through promotional posts or social ads, keeping an eye on conversions and URL clicks can help you better determine your ROI from social media.Any combination of these explicit goals is fair game and can help you better understand which networks to tackle, too. When in doubt, keep your social media strategy simple rather than muddling it with too many objectives that might distract you.Effortlessly manage social engagement with SproutWith Sprout’s Smart Inbox, messages from all channels are pulled into one stream so you can easily engage with your brand community.You can filter and tag messages to easily sort and track performance based on themes and campaigns.Start a free 30-day trial and find out how Sprout can help you stay connected with your fans and build your audience.2. Research your target audienceMaking assumptions is a dangerous game for marketers.And thanks to the sheer wealth of demographic data and social media analytics tools out there, you really don’t have to anymore.So much of what you need to know about your audience to influence your social media marketing strategy is already out in the open.Take today’s social media demographics. These numbers speak directly to which networks your brand should approach and what types of content to publish. Here are some key takeaways:Facebook and YouTube are both prime places for ads due in part to their high-earning user bases.The majority of Instagram’s are millennials or Gen Z, signaling the strength of bold, eye-popping content that oozes with personality.Women vastly outnumber men on Pinterest, which is noted to boast the highest average order value for social shoppers.LinkedIn’s user base is well-educated, making it a hub for in-depth, industry-specific content that might be more complicated than what you see on Facebook or Twitter.See how no platform is one-size-fits-all?And although the demographics data above gives you insight into each channel, what about your own customers? Further analysis needs to be done before you can truly know your customer demographics on social media.That’s why many brands use a social media dashboard which can provide an overview of who’s following you and how they interact with you on each channel.For example, Sprout’s analytics dashboard pouts your audience demographics front and center. It also highlights which social networks are seeing the most activity, helping you ensure your spending your time on the right networks.Having all our analytics under one roof really helps us be more effective and efficient in testing out content. It’s so much easier to hone in on the types of content that work best for us, whether it’s by channel, by time or something else.Bridget KullaSenior Digital Marketing ManagerWith Sprout’s Group Report, you can view Facebook, Twitter, Instagram, LinkedIn and Pinterest data side-by-side in a customizable format that’s exportable by date range and profile.Start Your Free Trial3. Establish your most important metricsNo matter what you’re selling, your social media strategy should be data-driven.That means focusing on the social media metrics that matter.The hiding of “Likes” on Facebook and Instagram should be an eye-opener for businesses today. Rather than focus on vanity metrics, brands are tasked with dig into data that aligns directly with their goals.Metrics marketers should keep an eye onWhat metrics are we talking about, though? Check out the breakdown below:Reach. Post reach is the number of unique users who saw your post. How far is your content spreading across social? Is it actually reaching users’ feeds? In the face of ever-changing organic algorithms, tracking reach is arguably more important than ever.Clicks. This is the number of clicks on your content, company name or logo. Link clicks are critical toward understanding how users move through your marketing funnel. Tracking clicks per campaign is essential to understand what drives curiosity or encourages people to buy.Engagement. The total number of social interactions divided by the number of impressions. For engagement, it’s about seeing who interacted and if it was a good ratio out of your total reach. This sheds light on how well your audience perceives you and their willingness to interact.Hashtag performance. What were your most used hashtags on your own side? Which hashtags were most associated with your brand? Or what hashtags created the most engagement? Having these answers can help shape the focus of your content going forward.Organic and paid likes: Beyond a standard Like count, these interactions are attributed to paid or organic content. For channels like Facebook, organic engagement is much harder to gain traction, which is why many brands turn to Facebook Ads. However, earning organic likes on Instagram isn’t quite as difficult. Knowing these differences can help you budget both your ad spend and the time you invest in different formats.Sentiment. This is the measurement of how users reacted to your content, brand or hashtag. Did customers find your recent campaign offensive? What type of sentiment are people associating with your campaign hashtag? It’s always better to dig deeper and find out how people are talking about your brand.An effective social media marketing strategy is rooted in numbers. That said, those numbers need to be put into a context that circles back around to your original goals.4. Dig into what your competitors are doingBefore you start creating content, you should have a good idea of what your competitors are up to.While some brands might want to look into third-party competitor analysis tools to dig deeper into their competitors’ numbers, you can also gain useful insights from a fairly simple review of competitors’ social presence.Looking at your competition’s social channels will directly inform your own social media promotion strategy. The goal here isn’t to copycat or steal your competitors’ ideas. Instead, it’s to determine what’s working for them and what conclusions you can draw to adapt your own campaigns accordingly.Same industry, different strategiesFor example, let’s take a glance at how two brands in the same space can take two different approaches to their social media marketing strategy and still be successful.In this case, we’ll look at the surprisingly entertaining mattress space.Casper regularly light-hearted content that’s brimming with personality, oftentimes emphasizing comfort and coziness with a sense of humor. In short, the brand does a great job of not feeling like a totally corporate account.Meanwhile, Purple is likewise known for their own sense of humor and memes. That said, the brand combines its own humorous content with more “traditional” promotional posts that feature influencers.The takeaway here is that brands have so many options when it comes to creativity and setting themselves apart from competitors.Of course, you need to know who your competitors are before you start stressing over content creation. That’s why analysis is so important.How to spot your social competitorsThe simplest way to find competitors is through a simple Google search. Look up your most valuable keywords, phrases and industry terms to see who shows up.For example, if you sold various soaps, “handmade natural soaps” would be a great keyword to investigate. Excluding major retailers like Amazon and Bath & Body Works, take a look at who’s popping up in your space both organically and via ads.Then, you’ll want to take a look at who’s active on social media. In this particular case, Wild Soap is a smaller operation with an active, thriving social presence. This means they’re a great candidate to track.After identifying some of your industry rivals, you can use social media competitive analysis tools such as those found in Sprout to quickly compare competitor performance to your own.See what they’re posting on Facebook. Contrast your Twitter engagement with theirs. Find out how they’re tagging their content on Instagram. Optimize your own strategy. Rinse and repeat.You can also go a step further using Sprout’s Advanced Listening. Using social listening, you can spotlight unfiltered consumer feedback regarding competitors, as well as their products and services.You get the added bonus of discovering honest conversations about your own brand you may have otherwise missed.Our community manager uses listening to look for places where we’re being mentioned or talked about without people tagging us so he can participate in those conversations.Taylor MurphyGlobal Social Media Manager5. Create and curate engaging social contentYour social media marketing strategy is obviously centered around content.At this point, you should have a pretty good idea of what to publish based on your goal and brand identity. Similarly, you probably feel confident in which networks to cover.But what does engaging social content look like and how do you make it happen? The principles below can help.Sticking to content themesOne of the toughest challenges to visual content is creating it on a day-to-day basis. According to data from Venngage, one-third of marketers struggle with creating compelling visuals.This highlights how important highly-visual content is to marketers and the people they want to reach. That’s why building content themes is a great approach to sectioning out your content.Instagram is arguably the best channel for content themes given that it’s totally visual. For example, Postmates does an amazing job at keeping their Instagram feed consistent, colorful and aesthetically pleasing.Sticking to a content theme makes it easier to build out your content calendar. For example, you might cycle between memes, product photos and user-generated content while sticking to a rotating color scheme. Check out how Profitec does exactly that.If consistency is a problem with your social media marketing strategy, think about how a theme can help.And if you’re struggling to keep up with all these sources of social content, consider social media management tools that help you organize your media library and schedule your posts in advance.To help narrow down the specifics of what you should be publishing and make sure you’re developing innovative content, here are some social media trends to keep an eye on.UGC and interactive contentUser-generated content allows your followers to serve as billboards and provides an incentive for customers to interact with you. Whether it’s using a hashtag or posting a photo, encouraging customer content is a smart move for boosting your engagement rate.Similarly, never pass up an opportunity to interact or pick your followers’ brains. Even something as simple as asking a question or posting a poll can do the trick.Stories and time-sensitive contentTapping into your followers’ FOMO (fear of missing out), Stories content on Instagram and Facebook is only going to become more important.Simply put, Stories are both interactive and can’t-miss. Popping up first in your followers’ feeds by default, such content can help your brand’s account “skip the line” and stay fresh in your audience’s minds.Stories are especially valuable for taking your followers behind-the-scenes and making your social feed feel a bit more personal. For example, consider how you can use Stories to cover an event or take your followers on a journey without them having to leave the comfort of the ‘gram.Video as the centerpiece of your social media marketing strategyThe boom of social video isn’t stopping anytime soon. Both long-form and short-form productions continue to dominate the social space across all platforms.Consider how minute-long videos like this one from Goodful are all-the-rage on Instagram right now.Even massive brands like Instant Pot are on the short-form video bandwagon, regularly publishing micro-commercials to Facebook that rack up millions of views.Create more than dinner. 🏗 #instantpot #dinnerdonePosted by Instant Pot on Sunday, October 6, 2019Brands today shouldn’t shy away from video, especially with the wealth of creative options and apps out there.6. Make timeliness a top priorityTimeliness is a two-way street.You can’t always expect customers to operate on “your time.” Likewise, it’s crucial to be able to reach and respond to followers in a timely manner.How do you do both, though? Let’s break it down.Post at the best times to engageQuick question: when is your brand available to engage and interact with customers?You might see some recommending times to post late in the evening, for example. But if your brand isn’t there to communicate, what’s the point of posting at the “preferred” time?Instead, try to ensure your social media or community managers are available and ready to answer any product questions or concerns when you tweet or post. It’s smart to learn the best times to post on social media. However, it’s just as critical to engage after posting.And hey, that leads us to our next point.Respond to your customer questions and shout-outs ASAPNot only do customers expect speedier responses from brands but also meaningful conversations on a regular basis.Your brand can’t forget these core elements of networking. It takes effort to ensure conversations or engagement opportunities aren’t left unattended.Through social media, you gain respect as a brand by just being present and talking to your audience. That’s why social customer care is so important to brands wanting to increase audience awareness. It’s all about engagement.Whether it’s capitalizing on a compliment or responding to a question, businesses shouldn’t leave customers hanging.Through the right social media monitoring tools, you can find instances across all your channels to interact, respond and gauge customers around-the-clock.Designating teams to specific tasks can help your staff run like a well-oiled social media team, whether you’re a group of one or 100.According to our research, a brand’s average response time is around 10 hours. But did you know that most users believe brands should respond to social media messages within four hours?As social algorithms go through continuous updates, organic content has an increasingly tough time reaching the majority of your audience. The last thing you want to do is ignore those who do engage and lose out on sending more down your marketing funnel.7. Assess what’s working, what isn’t and how you can improveBy now you should have a big-picture understanding of your social media strategy.However, it’s important that you’re able to adapt your strategy as you progress throughout the year.Without continuously analyzing your efforts, you’ll never know how one campaign did over another. Having a bird’s eye view of your social media activity helps put things into perspective. This means looking at your top-performing content and fine-tuning your campaigns accordingly.There’s no denying that a lot of social media is a matter of trial-and-error. Monitoring the metrics behind your campaigns in real-time allows you to make small tweaks to your social media marketing strategy rather than sweeping, time-consuming changes.This dynamic approach to marketing makes perfect sense in a day and age where social media is constantly evolving. You can be reactive in the short term to get the most out of your running campaigns, and then proactively use these takeaways to inform your next major strategy.8. Communicate goals, challenges and wins with your teamTo wrap things up, consider that collaboration is more important than ever for social marketers.Our Index data notes that there’s a growing expectation for marketers to report on results and ROI with their higher-ups. Doing so not only holds you accountable for your efforts but also highlights the role and results that your social strategy is able to produce.Perhaps the best way to convey that information is through shareable, easy-to-read reports like the ones baked into Sprout. Want to showcase the success of a campaign or drill down into specific KPIs? Done.Oh, and don’t forget our built-in social collaboration tools that make it a cinch for your team to work together on any given social campaign.And with that, we wrap up your social media strategy guide for 2020 and beyond!Is your social media marketing strategy sorted out?Hopefully this guide served as some much-needed inspiration for figuring out how to create a social media marketing strategy.Looking for more resources? Check out our free toolkit with templates that make reporting and planning a snap, or our social marketing strategy guide with checklists that can help you put your ideas into action ASAP.”