Specification And Bidder Forms: Fill & Download for Free

In addition to Antonie Delganglade's answer, you might want to check theseBecause you say your site hasn't worked - and its not like you've gone to 100% - i.e. your site/page is broken and ruling on-site changes/edits/404's out,:1. Are you using broad matchMatching looks like this"phrase" - phrase match+phrase - modified phrase[phrase] - exact phrasephrase - broadWhat typically happens is that noob adwords users put in broad terms (i.e. without a ", [or +) - either because they haven't yet learnt about matching and/or from picking Google suggested words (which are always broad). Quite often, this can work well - especially where Google understands how broad it should go. But sometimes, going broad and trusting Google can be disastrous.If you are using broad match, and a competitor is using more specific matches and decideds to outbid you (this would normally require more than 1 or 2 to go into a bidding war), you'll get this scenario:Bidder A starts buying "cheap iphones" for $1. Bidder B joins in and bids $0.90 but neither bidder is buying 50% of avvailable impressions and all is well.Bidder S enters the market and bids $0.05 for cheap iphones with no matching. Bidder S will get a good impression range that will match "cheap iphones" as well as other phrases like "refurbished iphones" and "cheap smart phones" and "low cost phone".Note - if bidder S bid 0.05 for "cheap phones" - Google would have probably given too low a QS to let it run so close to A & B and other bidders to allow it to really compete.As competition heats up and more and more people enter it, increase their daily budgets and/or bid rates, suddenly Bidder S's broad match cannot afford to be seen for [cheap iphones] and is now matching less relevant / completely irrelevant keywords and subsequently your bounce rate went through the roof.2. You're using a display and search campaign typeGoogle knows that it can make money faster from people who don't understand or appreciate the nuances and complexities of its AdWords program. And it's introduced many time-saving features that most power users would simply turn off or avoid - like automatic Ad optimisation or Search with Display select (I still keep display and search separate).Again, what might have happened is that Google switched, upgraded or you selected a multiple platform type and depending on your bid, competition, the marketplace, you started getting more irrelevant trafficWhatever it is - I suggest you contact Google AdWords (unlikely to help you much, and instead give you a list of benefits to your brand etc you are getting, which you aren't) or contact an experienced AdWords professional to help you make money from search

Well, that’s what NASA has been doing since it’s inception more than a half century ago.The US Government through NASA identifies a project it is interested in pursuing. It sends out specifications and desired goals to private contractors. Contractors bid on the project or parts thereof. NASA awards the winning bidder(s) the contract(s). The contractor designs, builds, tests and certifies the final product before delivering it to NASA.This is true of launch facilities, launch rockets, satellites, probes, manned capsules, even the parking lot is contracted out.NASA and the US Government are not in business to construct space equipment or compete with private commercial businesses.Even the design and construction of nuclear weapons, while closely controlled by the appropriate government agencies, is contracted out to private companies. In a free capitalist country, that’s the way it should be.

I’ve seen and participated on teams that have responded to hundreds and RFPs - valued from a few hundred thousand dollars to $400 Million. All computer systems. So I know from the viewpoint of a supplier/vendor competing for business the kind of RFP that is helpful in nailing down accurate costs - at least when it comes to computing systems.A well-written RFP is clear, structured, detailed. The best RFPs:Use precise, concrete, quantifiable terms and language to the extent practical.Paint a clear picture of the critical elements that the “Buyer” needs and desire to achieve in terms of performance, capacity, uptime, response time on service, etc. - whatever is important to conveying a complete understanding to the bidder(s)Specifies well-known industry benchmarks that will be used as a gauge to test the adequacy of proposed solutions.Present use cases - detailed examples of how the product and/or service requested will be used.Clearly distinguish between mandatory “must have” specifications, and desirable “nice to have” ones.Invite novel solutions and out-of-the-box approaches that may lie outside the stated parameters of the RFP, but may yield a pleasant surprise - especially in terms of technologies that the RFP writer may not be fully familiar with.