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To be honest, there are so many trends in 2019, which have become a must-have for every business website nowadays.Before diving into the actual e-Commerce trends, let us first have a real talk about this concern.It doesn’t matter at all how good deals you are offering; if your website seems out-of-date, people will find your business of inferior quality. So, in such a case, you need to look at your brand from a user’s view. A thriving eCommerce business can obviously manage to implement the most advanced design trends. But if your website looks outdated, people think it’s because you’re not doing sufficient business. Though the fact is that staying updated with design trends is less of capital and more of knowledge. It’s just about identifying what must be modernized and how to accomplish all those things to make your site seem innovative and updated.I have rounded up the top 5 e-Commerce trends which are must-have for every website in 20191. Micro-interactionsIf you are pretty familiar with UX design, chances are you may previously know about “micro-interactions.” In a case, if not, then let me tell you they are the things that are not needed for usability, but still, it helps. In short words, we can address them as icing on the cake.Normally, micro-interactions happens in:validation informationtransition animationssound effectsanimationsscrolling visualsfailure messagesHowever, micro-interactions are not completely new, but still, we are going to see a lot of them in 2019. This is mainly because of its functional advantages to the UX and customers. With this, website developers have added choices and inclinations for uniting them; thanks to technological improvements for it.How it can work for e-Commerce?The UX of an online store is important for making transactions. There’s a number of communications in online shopping, so utilize micro-interactions to ensure the great user flow. Well, there are some common uses which include:sound effects to confirm alterationshover animations when users scrollanimations for adding productsAs there is an extensive range of apps for micro-interactions, you may require to follow a few user tests to determine the most uncertain fields.2. ChatbotsChatbots have come a long way in the past few years. In the very starting, they were supposed to be cold and clunky, but with the evolution of machine learning and AI Development and, chatbots have now become a worthy addition to every site.How it can work for e-Commerce?One of e-commerce's limitations is the absence of sales associates. Sale assistants not just respond to customer problems and surmount barriers; they can further utilize artful sales approaches to enhance the possibilities of trade.Chatbots appear to be the e-commerce most suitable solution. Even if they cannot meet a person or operator, but they can still give support and acknowledge the most obvious problems at any time, and anywhere.3. Thumb navigation for mobileThis is one of the most expected obvious trends, but still, it is a wonder why it has become pretty evident before. Around 94% of smartphone users hold their smartphones in a vertical position, and with this, designers have started to establish navigation buttons to expedite proper thumb use.Normally, the navigation lists and hamburger icons in devices were set at the head left of the screen to fit right on the desktop screens. Although mobile browsing exceeded desktop browsing in 2016, now that has shifted as a counterintuitive.How it can work for e-Commerce?In online shopping, more importance is given to communication and navigation. With this, the fewer users need to consider what to do, how to do, and when to do. In this, the more focus is placed on the shopping itself.By moving the interface to thumb-friendly areas, it gets simpler for users to locate the products they need and ultimately add them to the cart. This way, these small conveniences lead to more sales & transactions.4. AsymmetryWith the ubiquity of primary template-builder websites, site proprietors are seeking ways to distinguish them from traditional sites — even if they are utilizing a template builder themselves.In such a scenario, there is one way to make your business stand different from others by practicing an asymmetrical layout. Maximum websites adhere to the equitable structure, so by splitting that balance websites can stand different from others.How it can work for e-Commerce?In order to get your brand come off as different and edgy from others, massively structured webpages can cause harm to the pages than good.In such a case, you can consider spicing things along with the asymmetry. Along with this, you can explore with more effective and visually exciting layouts.5. DiversityThere are some digital trends that are an immediate impression of what’s occurring around everywhere. Along with the social change in the past few years, everyone is accounting for a huge diversity online, and many businesses are following up with it.This diversity exhibits in many diverse forms:numerous ethnic groupshomosexual couples depictionsgender-sensitive languageThe basic embodiment of unrepresented areas is a trend far more comprehensive than simply a web design.How it can work for e-Commerce?It does not affect which demographics does your company targets; it is right to serve a different field of groups on the site. The most prominent use is in your product photo models, which actually helps to stand different from others.Always keep in mind whenever it happens to web design trends, there's much more than just being trendy. The above listed is just a checklist of points you should consider adding into your web design.

There are many different valuation types that can be used to value a business at any stage. For early-stage startups, or in fact any company that we expect will be valued at under $5m, we prefer using Seller’s Discretionary Earnings (SDE).SDE is the profit left to the business owner once all costs of goods sold and critical operating expenses have been subtracted from gross income. The owner’s salary can also be added back to the profit to reflect the true earnings power of the business.However, determining the SDE is the least complex and time-consuming part of the valuation process. Once that has been done, the real work of calculating the valuation multiple begins.AT FE International, we take between 80 and 100 data points into consideration when conducting this complex investigation. Here is an extract from the checklist of factors that we delve into:Customer baseWhat is the customer churn rate and lifetime value?How much does it cost to acquire a new customer?Why is the business losing customers?OperationsWhat are the owner’s responsibilities?What technical knowledge is required to run the business?How are business’ employees and contractors managed?FinancialsHow old is the business?How has gross income been trending for the past three months and the previous 1 - 3 years?Can a new owner replicate the cost structure? Can they realize any savings?TrafficWhat percentage of traffic is potentially at risk from search engine algorithm changes?How secure are current search engine rankings? What is the mix of short and long tail?How has traffic been trending for the past year?NicheWhat are recent trends and developments in the niche?Is the niche growing?What expansion options are available to the business?OtherAre there any licensing requirements in order to run the business?Does the business infringe on any trademarks?Does the business offer any unique advantage?Once this investigation is complete and the valuation multiple obtained, we apply it to the SDE value to establish the company’s value. This multiple usually falls in the 2.5x to 4.0x range, but there are exceptions to both sides of this scale.If you are interested in having a valuation performed on your business, we highly recommend contacting one of our advisors who will gladly discuss how we can help you in this regard.Also, feel free to read more on our valuation process by following this link.We at FE International provide M&A advisory services for mid-market SaaS, e-commerce and content businesses. The company has become the pre-eminent advisor and valuation thought-leader in the industry, completing over 500 deals and upwards of $100M in sales in the past seven years.If you are looking to sell your online business, we can help you out. Fill out our free valuation form and we’ll get in touch.

Accurately valuing a SaaS company is a complex task that requires a significant amount of expertise in the M&A industry.It’s also dependent on the company being valued providing the appropriate amount of data on their finances, traffic, operations and other areas.This is the reason M&A Advisory firms like FE International exist. Our valuation method has been refined over almost a decade of facilitating the sale of over 500 companies.To give you an idea of the complexity of the task, I’ll provide you with a very high-level description of our valuation process.There are many different valuation methods that can be used but at FE International we mainly use Seller Discretionary Earnings (SDE) which we believe to be most accurate representation of the true value of a business.. SDE is the profit left to the owner once all costs of goods sold and critical operating expenses have been subtracted from gross income and the owner’s salary added back to that figure.SDE can be calculated using the following formula:Next, we calculate the valuation multiple by conducting an in-depth analysis of the various drivers that typically affect a business’ worth.AT FE International, we take between 80 and 100 data points into consideration when conducting this investigation. Here is an extract from the checklist of factors that we delve into:OperationsWhat are the owner’s responsibilities?What technical knowledge is required to run the business?How are business’ employees and contractors managed?NicheWhat are recent trends and developments in the niche?Is the niche growing?What expansion options are available to the business?FinancialsHow old is the business?How has gross income been trending for the past three months and the previous 1 - 3 years?Can a new owner replicate the cost structure? Can they realize any savings?TrafficWhat percentage of traffic is potentially at risk from search engine algorithm changes?How secure are current search engine rankings? What is the mix of short and long tail?How has traffic been trending for the past year?Customer baseWhat is the customer churn rate and lifetime value?How much does it cost to acquire a new customer?Why is the business losing customers?OtherAre there any licensing requirements in order to run the business?Does the business infringe on any trademarks?Does the business offer any unique advantage?Once this process is complete and the valuation multiple obtained, we apply it to the SDE value to establish the company’s value. This multiple usually falls in the 2.5x to 4.0x range, but there can be exceptions to both sides of this scale.Also, feel free to read more on our valuation process by following this link. And if you would like more information on how FE International can help you establish the value of a business, get in touch with one of our advisors.We at FE International provide M&A advisory services for mid-market SaaS, e-commerce and content businesses. The company has become the pre-eminent advisor and valuation thought-leader in the industry, completing over 500 deals and upwards of $100M in sales in the past seven years.If you are looking to sell your online business, we can help you out. Fill out our free valuation form and we’ll get in touch.