Conducting Market Research: Fill & Download for Free

Goal oriented market research will help you design a research project that gets the accurate, useful results you need. But before conducting market research, it's essential that you gather information from the right source using Market Research App that collects accurate data which can be extracted for further reference.Though market research is a wide term, I would like to answer this by the method of conducting market research. Industries like restaurants, real-estate, manufacturing industry etc. use offline mobile forms to conduct market research and gather information using offline data collection feature.You get real-time information about the market research that you are conducting, all your information is stored with location details of where you had conducted the research.With vast use of smart devices, Market Research App can be used to perform daily research activities and collect information with validation.

This is indeed a nice question because we as a team are more concerned to help women and children in conducting surveys/market research by using a market research app that can be customised, accurate and provides information in Real-Time.You can use smartphones, tablets or iPad to conduct market research with a Market Research App using mobile forms, with this you don't need to have any physical documents, clipboards, etc. and still get accurate data.You don't have to worry about the data as all the data gets stored securely on the server when the device gets reconnected to the internet.You can conduct market research in loop mode to gather data for a specific set of questions, thus allowing you to utilize tablets or iPads as an unattended kiosk and keep daily track of the reports from the dashboards that’s simple and well informed.Download App: Market Research App

Obviously, there are multiple ways to answer this question, but I'll just share my way. These steps don't have to be particular to any one field/industry.Market Research:Summarize what your idea/concept is (in this case, for your startup)What is your idea?Who would benefit from itWhy they would benefitHow you plan on making money from this idea2. Take the problem statement from your summary, and Google to see if people frequently mention/complain about it (blogs, forums, etc). Now:Who are those people?Why are they complaining?Document any surprises to your assumptions (what you expected would be discussed/would happen but this Google search disproves)You should have a rough idea of the people that could really stand to benefit from your idea; these are your tentative customer segments3. Now Google for reports on your industry, your customers. There are TONS of reports and surveys. If you have access to a public library, they often have subscriptions to report and analytics databases. Ditto for schools and universities. Some general questions that should be addressed by this process:Who are all the stakeholders in my industry?What matters to the stakeholders?Who/what powers stakeholders' decision-making?Do some customer segment analysis at this point. Based upon Step 2, find reports and/or surveys offering more clarity on the customers that have a problem your startup is trying to address.How many people are having this issue?What are people currently doing to get around this issue? How many people are doing this?4. Competitive Research. The good thing about competitors: you know there's some merit to your idea; the bad thing: well, they are your competitorsGoogle your idea and see if any competitors pop-upFigure out what differentiates you from them and vice versaYou should probably do an on-going update of this list so that if someone (customers, partners, VCs, angels, etc) ever mentions it to you, you know who they're referring to and you have a good idea of what they're doing now and, naturally, why your product is superior