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Good Question Actually. Cant explain within quora. I have added a detailed article here. You can check it out if you have some time :)Many business owners mistakenly think of a domain name as just an address for their website. But as Rand Fishkin over at Moz recently explained, it’s so much more than that.Consequently, there are a number of factors you should seriously consider when brainstorming domain name ideas. Below, we give you a quick rundown of 8 tips for selecting a great domain name. You’ll be able to nail one that’s smart and effective by sticking to these simple guidelines.1. Be brandableYour domain name is the face of your company—in the form of a URL. Therefore, you should make sure it actually sounds like a brand.So, how do you do that? With simplicity, novelty, and memorability. Avoid inserting hyphens, numbers, or anything else that makes it sound unnatural and complicated.2. Make it pronounceableThis tip is closely related to our first bit of advice. Even though users aren’t likely to be saying your domain name out loud, pronounceability is still important. This is because of something called processing fluency: the ease with which our brains can process information. Names that don’t require a person to think too hard are usually the easiest to remember, and also more likely to inspire positive associations.“If you have to spell it over the phone, you’ve lost.” says Jason Calacanis, the serial entrepreneur and angel investor behind tech giants like Uber, the Launch Festival, and This Week in Startups.When people routinely misspell your domain name because it’s too hard to figure out, all of that potential traffic is lost. Most people will give up searching for your brand’s site quickly; they don’t have the time or desire to try multiple Google searches of possible spellings.The lesson here is simple: make it easy for your customers to find you!3. Keep it short, but not too shortShortness can help keep a domain name simple and memorable, but going too short can have the opposite effect. Thanks to the abbreviation, the latter is harder to both pronounce and remember, despite it having fewer characters. The first version works fine.The key here is to strike a balance. Go for something brief, but don’t mangle your name by hacking off whole parts of words.In the pursuit of brevity, many consider using an acronym for their domain name. But that’s usually only wise if your brand or product is regularly referred to by the initials. For example, the World Wildlife Fund’s website can be found at . That’s perfect for them, since their charity is widely known and referred to as simply “WWF”.4. Go after .comWhen it comes to extensions, being unique isn’t always better. While new extensions like “.me” or “.pro” may feel hip and eye-catching, “.com” is still the easiest to remember and most often used. In fact, ¾ of all websites use a “.com” extension.If you can’t get the “.com”, go with other well-known extensions like “.co” or “.net” or “.org”. Then plan on acquiring the .com in the future. Of course, you’ll need to check who owns the .com first. If a big brand already owns your preferred .com, you won’t be able to afford to buy it from them down the road. Unless you make mega bucks.But what about those country-specific extensions, such as “.nl” for the Netherlands, or “.de” for Germany? These are perfectly fine if you’re not planning to do business outside the country you select. For instance, the .ca extension is great for a Canadian company operating solely in Canada5. Avoid trademark infringement & confusionThe ideal domain name is distinctive. It shouldn’t be easily confused with the name of another site or brand. After all, you don’t want any lawsuits on your hands. If your domain name infringes on a trademark, you could be sued and forced to give up the domain. Before you register your domain name, you can check to see if it violates any US trademarks here.On a related note: if people can confuse your name with another brand, so can search engines. Picking a name that’s too similar to another business can lead to your name’s search engine results being littered with irrelevant links.6. Make it instantly intuitiveThe ideal domain name should give users a good idea of what your business is all about. For instance, Rand Fishkin uses as an example of an intuitive domain name for a site all about pasta. Right off the bat, a potential customer can make a good guess as to what they’ll find at that site (perfect pasta!). Your domain name should have the same effect.Additionally, instant intuitiveness gives bonus points for memorability. When people can grasp your site’s concept just from the domain name, you can bet that it’s going to stick in their minds.7. Use keywords sensiblyIt’s true that having some keywords in your domain name can help. However, you shouldn’t bend over backwards to include exact match phrases. Doing so can actually hurt your brand.Google caught on to this spammy tactic, so an exact match keyword domain isn’t much of a ranking factor anymore. Besides, many users have developed the impression that such sites are spammy and low-quality. Which men’s athletic shoe domain do you think sounds more professional and trustworthy.Our advice: avoid using generic keywords and phrases exclusively. Not only are they hard to remember, but domain names based solely on generic keyword strings don’t carry the same SEO benefit they used to.8. Append or modify if necessaryTried all the tips above, but ended up with a domain name that’s unavailable? If you have your heart set on a domain name, you can append or modify it a little to make it unique for registration.You also have a little wiggle room on tip #4: go ahead and use a different extension, so long as it doesn’t conflict with the other tips and works for your brand and audience. This might look something like “Terra.Pasta”.We hope that these 8 tips help you zone in on the most effective domain name for your site. If you’re currently juggling a few domain name ideas, feel free to share them in the comments. We’d love to hear what you’re considering, and can help your business establish a thriving web presence. We offer services like website design and search marketing, all engineered to give you a leg up on the competition.

I have given some of the steps to choose the best domain name. check more click the link here.The choice of the domain name is not trivial. This is one of the first decisions you will ever make. And not least: the domain name determines the identity of your brand on the web.Several criteria or factors must be taken into account when choosing the domain name. The domain name must first be consistent with your brand positioning.It must also be simple to remember. He also plays a significant role on SEO.Hence the interest to think carefully before making your choice. You will find in this article seven tips to help you find an effective domain name.1. Choose an extension in .com and / or .frBetween .com and .com, your heart swings? The question is difficult to decide.The .com extension is still the great reference with more than 75% of registered domains. But things are changing little by little.The extensions of national domains (.fr for France) are more and more plebiscites, for reasons of natural referencing in particular: a national extension will tend to be better referenced on the national territory (Google takes into account geographical criteria in its results).In addition, the "nationality" of the extension, so to speak, contributes to the identity of your brand.If you have an e-commerce site that sells typically French products, choosing .fr is an excellent marketing choice.The extension can also depend on the nature of your activity. If you are an association, the use of .org can be interesting in terms of branding.If your site is a web application, it may be relevant to use the .io extension, and so on. It is also possible to resort to a thematic extension.There are now thousands: .tennis if you are a tennis club, .cafe if you are a coffee, etc. Thematic extensions are on the rise and multiply.Warning: strange extensions can repel some users, who are accustomed to more conventional extensions.Should I buy multiple extensions? This is a question that is often asked. Technically, it's perfectly possible, you can buy as many extensions as you want.By purchasing multiple extensions, you guard against the risk of someone else using the same domain name as you.For example, if your site is called "the-vacation-guide" and you buy the .fr extension, there is nothing to prevent another person from creatingThe more extensions you have, the more your domain name is protected.It's up to you to estimate the risk of someone else taking over your domain name under another extension.In any case, we strongly advise you to purchase at least two extensions, including the .com extension.The .com extension is almost mandatory.The second extension can be a thematic, geographical or sectoral extension.When you have two extensions (or more), it is strongly recommended to redirect the .com to the thematic or geographic extension.2. Consider the redemption of a domain nameLet's get to the heart of the problem: the choice of the domain name. First tip: It may be wise to consider the purchase of a domain name.This is very useful from an SEO point of view, as the domain name you buy will already be referenced.On the other hand, it takes time for a brand new domain name to be indexed and referenced in the search engines.Purchasing an already existing domain name saves time in terms of deployment.How to buy a domain name? There are several solutions.The simplest and most classic solution is to go to a marketplace specializing in the sale of domain names.There is one last solution to buy a domain name, a solution close enough to growth hacking practices: you are targeting a list of inactive blogs for over a year and you contact the authors by explaining that you would like to resume their blog.This technique has been described by an American blogger, Neil Patel, in an excellent article that is highly recommended to read if you are interested (the article is in English).After, it is true that the domain name is an element intimately linked to your brand. It defines your identity on the internet.It is therefore perfectly normal that you want to create a brand new domain name, despite the referencing constraint already mentioned. If so, the following tips are for you.3. Avoid puns, hyphens and difficult pronunciationsA domain name, to be effective, must be easy to remember and find from a search on Google.The domain name should be simple to pronounce and spell: perform a test during (or after ...) a party watered with friends, it is a good solution to check it!Or how to combine work and drinking ...Avoid puns, which are often more difficult to memorize. Also avoid, if possible, the numbers.By using numbers in your domain name, the user will not necessarily remember if the number must be written in full or not.It is a source of confusion and uncertainty often useless.Finally, we advise you not to use the hyphens "-".In absolute terms, they are not proscribed, but it is clear that they are often forgotten or misplaced by Internet users.Note: Google distinguishes keywords, even when they are attached, so the absence of hyphens does not affect the reading and identification of keywords in your domain name.4. List keywords and suffixesIf you do not have any domain name ideas and to avoid the white page syndrome, a good place to start is to list the keywords that belong to your brand universe and the common suffixes like: ly , fy, rama, name of the city, etc.You will then be able to form unexpected and original combinations. find keywords that relate to your brand universe, use a thesaurus for example.You can also organize brainstorming sessions. For this kind of work, collective intelligence can be very useful!Note: Building a domain name consisting of keywords is a real plus, although it is not always easy to put into practice if you want to create an original name.As everyone knows, SEO is largely based on keywords. A domain name consisting of keywords will be more likely to be well referenced.5. Find original ideasA domain name must be original. At least for two reasons: first to be better recognized users, but also to not look like another site that has a near domain name. If your domain name is too similar to another, or worse, if it's almost identical, you may be misidentified and foolishly creating a competitor! To check for already existing domain names: registrer .How to create an original domain name? There are several solutions. You can create a domain name in the form of sentences for example. As a reminder, a domain name can contain up to 67 characters (letters, numbers, and hyphens). Avoid domain names that are too long, for the reasons already mentioned (15 characters maximum, if possible). Tip: Use capital letters to make your domain name more readable.It can also be very interesting to translate some of your keywords into foreign languages. In English, of course, but not only. Think also about languages ​​that are a bit "exotic", or at least very far from French: Swahili, Sanskrit, etc. uses a domain name that means "without trouble" in Sanskrit. This technique makes it possible to find domain names that are both original and short (and therefore easy to memorize).You can also invent words that sound good to the ear. "Vivendi" for example is a word that means nothing, but its musical sonorities (the assonance in "i" and alliteration in "v", to speak like a teacher of French) make it easily memorable.Again, do not hesitate to gather your friends to organize brainstorming sessions. Something will eventually emerge! Keep in mind, in your research, that you must succeed in combining both originality and the requirement for simplicity. By wanting to be too creative, we sometimes end up giving birth to a domain name impossible to remember ...6. Test the relevance of your choiceOnce you have selected two, three or four domain name ideas, you can test the relevance of your choices on Facebook by asking your friends to vote for the best choice.Also remember to use the tool set up by Google to create surveys and surveys ( Google Forms ).To make sure your domain name idea is easy to remember, give the name to several friends orally and ask them to give it back to you one or two days later.You will surely find other ideas of this kind to test your choice (we count on your creativity!).7. Choose a good registrarYou must choose a good registrar for your domain name. Everyone may not be familiar with this term. It should not be confused including registrar and host.A registrar is a company that manages the reservation, registration and filing of a domain name.A hosting provider, for its part, is a company that, for a fee, hosts and stores the data of your site on one of its servers. The server can be shared or dedicated.Shared if several sites are hosted on the same server or dedicated if you are the only one on the server (dedicated hosting costs, we suspect, more expensive than shared hosting).In any case, a site, to be present and visible on the internet, must be hosted by a host.To summarize: the host deals with your site in its entirety, while the registrar (or register in French) only deals with the management of your domain name.In fact, most hosting companies offer domain name sales services.In these cases, the host also plays the role of registrar.OVH, for example, is authorized to manage the domain parks of the sites it hosts.But not all hosts are experts in the management of different levels of domain. For example, 1 & 1 does not support the DNS of subdomains.It is therefore generally better to buy his domain name directly from a registrar, even if having his hosting and domain name in the same place also has its advantages.

There is something called a Uniform Domain-Name Dispute-Resolution Policy (UDRP) which you would want to look into. Three factors are necessary in order to have the domain name turned over to you:The domain name is identical or confusingly similar to a trademark or service mark in which the complainant (you) has rights;The registrant (them) does not have any rights or legitimate interests in the domain name;The domain name has been registered and the domain name is being used in "bad faith"To retain the services of a UDRP provider costs between $1,000 and $2,000. The entire process was established by the Internet Corporation for Assigned Names and Numbers (ICANN). The UDRP decision does not hold ultimate authority, and the complainant can bring the registrant to a court of law by means of the Anticybersquatting Consumer Protection Act.Now, Wikipedia says this:The UDRP currently applies to all generic top level domains (.aero, .asia, .nyc, etc...), some country code top-level domains, and some legacy top level domains (.com, .net, .org, etc...) in specific circumstances.This is confusing because, while you may formally create a complaint with something like McDonalds.com and MicDonalds.com, I'm not sure if you would be able to do so in the case of McDonalds.com and McDonalds.nyc.That being said, Wikipedia also says, vaguely:In 2012, ICANN launched a process to create new generic top-level domains. Over 1,900 applications were made. As part of the expansion of the domain name system, ICANN introduced a number of new brand protection mechanisms. Opinions differ as to whether or not these new processes will be effective.Anyone can register a domain, as long as it is available. There is no pre-emptive way to block the registration of domain names.Even if you have a copyright/trademark/some form of protection - which you don't - any registrant of a similar name will be protected so long as they are actually using the domain for something other than a parking page. Remember, all three of the conditions above must apply to require a domain transfer.You said it the best yourself: You are an idiot. There is absolutely no reason to scoop up all of these domain names.You will be fine with just having a .com TLD. The .com was in the initial set of TLDs, and is over 30 years old, having been created in the early 1980s. Contrast that with country-code TLDs (.jp, .cn, etc.), which have been around for ~6 years.Stick with the .com.