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Mostly people use iPad without Apple Pencil as the pencil is used more only for drawing and designing.Surf on the Couch. Let's start with the most obvious use for the iPad. Have you ever been watching TV and wondered where you'd seen a particular actor before? Having IMDB, Wikipedia and the rest of the web at your fingertips from the comfort of your couch can be a wonderful thing.2. Check Facebook, Twitter and Email. The iPad also makes a great way to keep up with all of your friends.3. Play a Game. With each generation, the ability to game on the iPad gets better and better. The iPad 2 included the front-facing and back-facing cameras, which made playing augmented reality games possible.The iPad 3 brought the gorgeous Retina Display, which allows higher resolution graphics than most game machines. Recently, Apple has added a brand new graphics engine called Metal, which takes games to the next level. And while you may get a lot of other use out of the iPad, gaming is definitely the most entertaining.4. Read a Book. The ability to read eBooks from Apple's iBooks, Amazon's Kindle, and Barnes and Noble's Nook certainly makes the iPad one of the most versatile eReaders on the market. The iPad isn't the lightest eReader, but it's easier to read in bed on the iPad than a traditional notebook computer.5. Help in the Kitchen. The size and portability of the iPad makes it great for any room in the house, including the kitchen. While the iPad can't yet do the cooking itself, there are plenty of other uses for the iPad in the kitchen.6. Family Entertainment. It is the perfect family entertainment system. The iPad is great for family vacations when you need to entertain the kids in the backseat.Not only will they get access to movies, they can play games for far cheaper than most portable gaming machines.7. Listen to Music. Even if you don't have a large music collection loaded on your iPad, there are plenty of great ways to stream music to your iPad, including the ability to create unique radio stations that are customized to the music you love. The iPad has good speakers, but more importantly, it also supports Bluetooth. This makes it a great match with wireless headphones, and with many new television soundbars supporting Bluetooth, the iPad can essentially become your home stereo.8. Take Photos and Record Video. The back-facing camera on the iPad is surprisingly good. It's not quite as good as the iPhone 6 or 7, but the iPad Air 2 and iPad Pro cameras can compete with most other smartphone cameras. But what really makes the iPad a great camera is the beautiful 9.7-inch display. For the record, yes, you could use the 12.9-inch display, but... Come on. It's big, bulky, and blocks the view from all around you. Anyway, you'll know you have a great shot lined up on it, and you don't have to miss the action because you are staring at a tiny screen.9. Connect the iPad to Your TV. The iPad has a lot of great entertainment value, including the ability to stream HD video and play high-quality games. But what about watching it on the big screen? There are several methods to hook your iPad up to your HDTV, including using AirPlay to wirelessly connect the iPad to Apple TV. And most solutions work with both video and sound, so you can really get the full HD experience.10. Say Goodbye to Premium Cable. Have you ever wanted to ditch premium cable? The ability to stream Netflix, Hulu Plus, and HBO directly to your HDTV means you can replace your premium channels without being forced to watch movies on a smaller screen. And considering the amount of television available on those services, some people could dump cable completely.11. Say Hello to Premium Cable. While cord-cutting is becoming increasingly popular, especially with the availability of HBO Now without a cable subscription, cable is still the most popular way to tune in to our favorite shows and movies. Many cable providers now offer an app that will let you watch some shows live on your iPad, which turns your tablet into a portable television. Also, a number of broadcast channels have their own apps, so you can watch the latest episode of a show even if you forgot to DVR it.12. Edit Photos and Video. The iPad can take a great photo, but even better, it can easily edit that photo. The built-in editing features allow you to crop the photo, brighten it or bring out the best color. But you aren't stuck with the editing features of the Photos app. There are a number of great photo-editing apps on the App Store, and plenty of filters you can download to extend the Photos App. Even more, the iPad can do a great job at editing video. The iMovie app is available for free to anyone who has bought an iPad or iPhone in the last few years, and in edition to basic video editing, iMovie comes with fun themes and templates, so you can put music to your video or even create a fictional movie trailer.13. Share Photos and Video. You aren't stuck with Facebook or Instagram for your only ways to share photos and videos. The iCloud Photo Library includes shared albums. This makes it easy to create a private album with just your friends or family and share both photos and videos to it.14. Create a Printed Photo Album. What about those friends and family who aren't so tech savvy? You aren't limited to just taking photos on an iPad. You can also create your own photo album and have it printed and shipped to you. The iPhoto app includes the ability to edit photos, create albums and have them professionally printed.15. Scan Documents. Your use of the camera isn't limited to just taking family photos, selfies or shooting video. You can actually use your iPad as a scanner. The scanner apps do all of the hard work for you, cropping the photo so just the document shows up and focusing the camera so that the text is legible. Some scanner apps can even fax the document or will let you digitally sign it before printing it out.16. Type Up Documents. Word processing isn't just for PCs. Microsoft Word and Pages are both great word processors available for the iPad. And if you don't like the idea of typing on a touchscreen, there are certainly options. Not only are there plenty of wireless keyboards and keyboard cases available for the iPad, you can even attach a regular wired keyboard.17. Voice Dictation. One of the overlooked benefits of having Siri is the ability to dictate to the iPad. And this isn't just limited to word processing apps or creating an email. You can use your voice to message your friends or even to search the web. Any time the iPad's on-screen keyboard pops up, you can choose to use your voice instead of your fingertips.18. Personal Assistant. Speaking of Siri, she really does make an excellent personal assistant.While it may seem odd giving your iPad requests, Siri can be used to set reminders and schedule events and meetings. She can even help you get reservations at your favorite restaurant or retrieve the latest sports scores.19. Business. The iPad is increasingly being used in business. One of the most popular ways the iPad is being used is as a point-of-sale device, with a number of great services that will let you take credit cards or payment via PayPal. And with Microsoft Office on the iPad, you can use your tablet for spreadsheets and presentations.20. Second Monitor. Here's a neat trick: using your iPad as a second monitor for your laptop or desktop PC. Through apps like Duet Display and Air Display, you can use your iPad as if it were an extra monitor connected to your PC. These apps work by connecting with a software package you download to your PC and then sending the video signal to your iPad. And the best use your iPad's connection cable to eliminate lag.21. Control Your PC. Not happy with just the idea of your iPad being a second monitor for your PC? You can take it one step further by taking full control over your PC from your iPad. The advantage of this is that you can effectively use your powerful desktop PC from the comfort of your couch, basically turning it into a laptop.22. Video Conferencing. Did you know that not only does FaceTime work on the iPad, it's actually better on an iPad because you have a bigger display.This gives you a great way to video conference with friends, family or even for your business. But you aren't limited to just FaceTime for video conferencing. You can also use Skype, which supports both voice and video calls.23. Make Phone Calls and Send Text Messages. Not only can you use iMessage to send and receive text messages, there are a number of other texting options available for the iPad. If you have an iPhone, you can not only place calls on your iPad, you can actually receive them, too. If you don't have an iPhone, you can still use your iPad as phone with apps like Skype.24. Employ Siri in a less serious way. Siri's uses go beyond productivity. It can do everything from answering a math question to calculating a tip. There are a lot of funny questions you can ask her, and if you are on a diet, Siri can even look up the number of calories in the dish you are thinking about ordering.And if you ask her, she'll even tell you what song is playing in the background.25. GPS. A great use for the LTE model is as a GPS replacement. With an Assisted-GPS chip, the iPad can keep you from ever being lost. And the Maps app includes hands free turn-by-turn directions26. Be a Musician. For musicians, there are a ton of helpful apps that range from a digital piano to a guitar effects processor. You can even turn your iPad into a DJ station.27. Computer Replacement. Between its ability to use Facebook, read Email, and browse the web, the iPad can replace the laptop for many people. With apps like Apple's Pages and Numbers, Microsoft offering Office for the iPad, and the ability to connect a keyboard, the iPad can completely replace the laptop for many people. In fact, a growing number of people are finding the iPad to be the only computer they need.

I have been blogging for 3 years and it has completely changed my life, for the better!Blogging allows me to work from home and choose my own hours. I can also take long vacations and work from anywhere in the world.You can’t beat that.And I make very good amount of money too even though my blog isn’t getting a million visitors a month.With around 500000 page views per month, my blog made $4500 last month! This proves that you don’t need millions of visitors to make a living as a blogger.Anyone can make money with a blog, and you can start as soon as you publish your first post! Click here to get started and to get the special Bluehost discount only available to my readers through this link.There are plenty of affiliate programs you can join as soon as your blog is live. This is the easiest way to make money, and some bloggers are so successful at it they make over six figures, monthly, just from that!Creating a blog using WordPress can be intimidating if you are new to blogging. But in this post I’m going to show you how surprisingly simple it is!In this step by step tutorial, I’m going to show you:How to use WordPress on BluehostHow to start a WordPress blogHow to publish a WordPress blogHow to change your username in WordPress (to make your site more secure)How to install and change a WordPress themeHow to customize a WordPress themeI’m also giving you a list of really useful tools to install and use to make your blog successful.CREATE AN ACCOUNT WITH BLUEHOSTThe first step to creating a successful blog is to find a good hosting company.Bluehost is one of the most established and well-known hosting brands on the internet. They host over 2 million WordPress sites and are excellent for beginners and starting websites because their platform is easy to use.Click here to signup for as little as $2.95/month (this deal is only available through my blog).To cut down on steps, Bluehost uses a process that automatically installs WordPress at sign-up. This means you can start writing your first post minutes after joining!You also get:Free domain name (the name of your website – you usually have to pay for this separately).Free email address.Bandwidth is unmetered – this means you don’t have to worry about your blog crashing if it suddenly gets a ton of traffic. Whether you get 5 people or 10,000 people visiting, you will be charged the same amount. That’s huge!Extensive library of training videos (Installing a WordPress theme, setting up mail, how to embed a video, etc…) Their videos make it easy for everyone to successfully build a website.Full refund if you cancel your account within 30 days. Or prorated refund for the remainder of your hosting term if you cancel Bluehost after 30 days.24-hour technical support via chat, ticket or by phone.WHAT ABOUT STARTING A BLOG FOR FREE?If you want to be serious about blogging, DO NOT start a blog for free.It’s very difficult to make money on a free blogging platform because you have limited control over it. The templates are also limited and very basic which will make you look like a novice. Visitors to your blog will see you as someone who blogs as a hobby instead of taking you seriously.Companies also don’t like to work with blogs that are hosted on free platforms (sponsored posts, direct advertising, etc).It’s best to start blogging on a solid platform to avoid having to deal with unnecessary problems in the future. If you have a solid base to build your blog upon, you are golden!SELECTING A PLAN AND REGISTERING YOUR DOMAIN NAME1. CREATE AN ACCOUNTGo to Bluehost and create an account. Click on Get Started Now and you will be taken to the Select Your Plan page.2. SELECTING THE BEST PLANThis is where you decide how much you would like to spend on your hosting. Choose the $2.95 month plan for the best pricing.3. CHOOSING YOUR DOMAIN NAMEThe domain name is the name of your website (for eg- http://quora.com , facebook.cometc). There are no additional charges to this since Bluehost gives it to you for free!If you are having trouble coming up with a domain name, think of word combinations that represent what you will be blogging about.Blogging about photography? Then try snap, photos, foto, pix, frame, shutter, etc…If you are having trouble finding something that’s available, the other option is to make up a word that stands out and is easy to remember.The key is to not overthink here because you will drive yourself crazy!Remember that your goal is to create content so you can start making money blogging. Just pick something you like, it doesn’t have to be perfect, and go with it. If you decide later that you really don’t like it, you can always change it.I also recommend going with a .com over .net or .co since it’s more common and looks more authoritative.Select the 36 month plan for the best pricing (for savings up to 63%).If you decide to cancel your account after 12 months, Bluehost will refund you for the 24 months you haven’t used. So no matter how you look at it, the cheaper monthly fee will always be better since you can cancel anytime, and get your money for the unused months back!Canceling is also super easy. Customer service is very helpful and nice too! There’s no jumping through hoops to get to your refund, it’s all done in a very straight forward manner.You can uncheck all the other options for now since you technically don’t need them.If anything I would recommend choosing the Site Backup Pro (it’s always good to have a backup) and the SiteLock Security to prevent hackers and spammers from accessing your blog.Bluehost has its own security service installed and it’s a very strong one so you don’t need SiteLock, but it’s always good to double up on security for added safety.For now though, leave them all unchecked as these are services you can add later.After choosing your plan, enter your payment information and click submit.Create a password and, Congratulations! You can now access your Bluehost account which will automatically take you to the WordPress installation process.INSTALLING WORDPRESS IN BLUEHOSTBefore we dive into this chapter, let me quickly explain the difference between Bluehost, WordPress, plugins and themes. Since some of you are new at this, understanding what a hosting company is versus a blogging platform versus plugins and themes can be super confusing. I know it since I’ve been there!So as a just in case, I’ll explain the difference.Bluehost is where your blog is going to live. Think of Bluehost as an apartment complex where you are renting a space. That’s where your blog is going to live and stay for as long as you want to keep it there.WordPress is a blogging platform. It’s basically a blank space that you fill with your writing and images, just like the walls of your apartment.A WordPress theme is the style of your blog, your own personal architect/interior designer! This is where you pick the colors and the layout of your blog.Plugins are like furniture and ornaments in that they make your room more useful and prettier. If you want a subscription box to your blog page, that would be a plugin you would have to add.Now let’s install WordPress!Log in and in the Welcome page, click on Log in to WordPress.Next you will be asked about the kind of site you would like to set up – business or personal. That’s totally up to you or you can skip this step and click on I don’t need help.The next page is Pick A Theme That Inspires You. Don’t sit on this for too long as you will be able to change your theme later.I find that it’s better to pick a random one (the ones offered are FREE), write a couple of posts and change it afterward. The reason for this is because it’s hard to know what your blog will exactly look like without any content in it.Most bloggers (if not all!) will go through several themes before settling on one they like. It took me almost four years and five complete redesigns before I felt truly satisfied with the esthetics of my blog. Even now I constantly find ways to make it better and more user friendly!HOW TO USE WORDPRESS ON BLUEHOST AND PUBLISH A POSTNow that you are set up with WordPress you will be logging into your blog from a url that looks like this -> http://yourdomainname.com/wp-admin (replace yourdomain with the name of your blog).You don’t need to log into to Bluehost to have access to WordPress.This link will take you to a page with a login box like this one.If you didn’t pick your own username and password, I strongly suggest you do so.Now usually the default username given is admin but I suggest changing it into something else since hackers know about this, which makes your site more vulnerable. Pick a username that you can remember, it doesn’t have to be as complicated as the password, and then save it (more on this below).Now that you are inside WordPress, click on Posts and Add New to create your very first post.As you can see, there are a lot of functions you can use within a post, but there are a few important ones you should know about.Add Media button. This is where you can add images and videos to your posts. Click on the button and you will be taken to another window where you can upload your content.Add a link. Highlight the words you would like to link and click on the chain to add the url.Publish Immediately. This is great because you can schedule your posts to go live on a specific date. I use this with every single one of my posts since I usually have about a month’s worth of content pre-shot and written. Click Edit and choose a publishing date.Preview. This shows you what your WordPress blog post is going to look like.Save Draft. The most important button as far as I’m concerned. Get used to saving your drafts as often as you can in case you accidentally close your window, get booted out of WordPress or something crashes and ends your connection. The last thing you want is to lose hours of hard work and see it vanish before your eyes, like it never existed!Text shows you the HTML of your page. For example, if you wanted to add a banner to your page, you would click on text and add the html code there so that it comes up as an image on the visual side.Edit button is to change the url of your post. I ONLY recommend changing the url BEFORE the post is published. Changing it after can cause 404 errors and you could lose traffic from sites that were linking to that specific page. Changing the url is good for titles that are too long.Paragraph has a drop down menu where you can find H1 to H6 tags which are important to include in a post for seo purposes.And there you have it. You are minutes away from publishing your first piece of content!Click the green Publish button when your post is ready to go live.If you accidentally publish your post while in the midst of creating it (happens to me sometimes), no worries! Just go to Satus and set it to Draft, or click Edit where it says Published, and schedule to publish at a later date.If you would like more information on how to set up a WordPress website, check out WPBeginner. You will find a wealth of information and tons of tutorials, all WordPress related.Keep reading as I explain how you can change your username in WordPress, change and install a new theme, and how to customize a theme. I’m also give you a list of useful tools to create a successful blog.HOW TO CHANGE YOU USERNAME IN WORDPRESSIf your username is the default username in WordPress, it’s a good idea to change it.Most hackers are aware of this so when they hack into accounts they use the default adminusername to access them. Now all they have to figure out is your password and boom, they are in. Changing your username into something else makes it twice as hard for them to get passed the front door.First, log in to your WordPress account and under Users, click Add New.Add your new username under Username. As I previously mentioned, you don’t have to come up with some crazy complicated username that you may not be able to remember later. Anything new is better than the default admin.Where the password is, click on Show so you can copy, paste and save it somewhere safe. This password is different than the one you were originally given so make sure to write it down and save it somewhere safe because we are about to delete the admin user.Under Role, change it to Administrator.Click on Add New User and that’s it. Just make sure you have the new username and password saved somewhere!Now you will need to log out of your account and log back in with your new username and password.Log back into WordPress with your new username and password.Go to Users -> All usersFind Admin and delete it.That’s it, you are done. Now your blog is twice as safe!CHANGING YOUR THEME FROM INSIDE WORDPRESSEvery now and then you may feel like your blog needs a makeover.As your blog takes shape, you might decide that you want to change its style or add certain features that your current theme doesn’t support.You can start by looking through the FREE themes available in the WordPress Themes section of your dashboard, under Appearance -> Themes.These are great as a starting point since you can try as many as you want for FREE!Here you can browse through the free themes available.Using your cursor, hover over the design you like and click on Live Preview. This will show you what your blog will look like if you choose this theme. If you are happy with what you see, go ahead and click on Activate.You can easily go back and forth between templates by simply clicking on Activate.INSTALLING A WORDPRESS THEME THAT’S IMPORTEDIf you decide to import a theme, make sure that it comes from a reliable source. WordPress does NOT recommend you import FREE themes unless they are listed here, in the Official WordPress.org Themes Directory.I used a FREE theme for the first couple of years of blogging but eventually moved on to something that offered more features and customization options.Importing a theme is slightly different but just as easy.In your WordPress Dashboard, go to:Appearance -> Themes -> Add New (the button is at the top of the page, above the themes).Next to Add Themes, click on the Upload Themes button.Click on Choose File and upload the ZIP file (the zip file will be inside the folder you have downloaded after purchasing the theme). Click on Install Now and click on Activate.HOW TO CUSTOMIZE A WORDPRESS THEMENow that you have a theme picked, you can play around with the font sizes, colors, menu and other features.To customize your theme, go to your WordPress dashboard and click on Appearance -> Customize.If you followed along with this article and created your first blog (and website) you should recognize a spark of initiative in yourself that you might not have known you had. You can ride it anywhere. Keep going.Now Get Blogging!And most of all, good luck! You can totally do it :-)

To avoid the following mistakes :Mistake 1: You think of ideas that only interest you.As much as you might read and re-read your blog posts after you publish them, you're not the only reader, or the intended reader.When you start blogging, ideas will come to you at random times -- in the shower, on a run, while on the phone with your mom. While the ideas may come at random moments, the ideas themselves should never be random. Just because it's a good idea in general -- or something that interests you personally -- doesn't mean it's a good idea for your company.Solution: Create blog posts that serve your larger company goals.The reason you're blogging is to solve problems for your audience and, ultimately, to grow your business. So, all of your blog post ideas should help serve those growth goals. They should have natural tie-ins to issues in your industry and address specific questions and concerns your prospects have.Need help figuring out what those goals are and how to address them? Chat with your manager about the larger company goals, and then schedule a meetingwith someone on the sales team to hear what questions they get asked most often. After both meetings, you should know which goals you need to achieve and have some ideas on how to achieve them.Mistake 2: Your writing is too stiff.Writing a blog post is much different than writing a term paper. But when bloggers first start out, they usually only have experience with the latter. The problem? The style of writing from a term paper is not the style of writing people enjoy reading.Let's be honest: Most of the people who see your post aren't going to read the whole thing. If you want to keep them interested, you have to compel them to keep reading by writing in a style that's effortless to read.Solution: Write like you talk.It's okay to be more conversational in your writing -- in fact, we encourage it. The more approachable your writing is, the more people will enjoy reading it. People want to feel like they're doing business with real people, not robots.So loosen up your writing. Throw in contractions. Get rid of the jargon. Make a pun or two. That's how real people talk -- and that's what real people like to read.Mistake 3: You think people care about you as a writer.It sounds harsh, but it's the truth: When people first start out blogging, they think that their audience will be inherently interested in their stories and theirinterests ... but that's not the case. It's no knock against them as a person -- it's just that when you're new, no one is interested in you and your experiences. People care way more about what you can teach them.Solution: Show your personality; don't tell it.Even though people don't really care that it's you that's writing the post, you can infuse parts of your personality in your writing to make them feel more comfortable with you. How you do that is entirely up to you. Some people like to crack jokes, some like to make pop culture references, and others have a way with vivid descriptions.HubSpot's Director of Content Corey Wainwright is particularly good at this. Here's an example from the introduction of one of her posts:To infuse personality into your own writing, try looking for ways to relate to your readers on the topic you're writing about -- then write in the first person as if you're hanging out with them and chatting about it. Make your tone personal, approachable, and engaging, just like you would in a face-to-face conversation.Mistake 4: You digress.Although you are encouraged to let your own personality shine through in your writing, don't abuse the privilege. It's one thing to be yourself in the topic you're covering, but it's another thing to bring up too many personal experiences that bury the point you're trying to make.Don't digress into these personal anecdotes and analogies too much -- your readers aren't sitting in front of you, which means you can't guarantee that you have their undivided attention. They can (and will) bounce from your article if they lose patience.Solution: Make your point again and again.To prevent your writing from losing its audience, restate your point in every section of the article. The best blog posts commit to an overarching message and then deliver it gradually, expressing it multiple times in small ways from beginning to end.If you're writing about how much water a potted plant needs, for example, don't spend three paragraphs telling a story of how you came home to a dead fern after returning from a two-week vacation. This story offers real evidence of your point, but what is your point? Certain plants can't go without water for more than 14 days. That's one possible point, and it should be stated upfront.Mistake 5: Your topics are too broad.When people start blogging, they generally want to write on really big topics like:"How to Do Social Media Marketing""Business Best Practices""How to Make Money on the Internet"Topics like these are far too broad. Because there are so many details and nuances in these topics, it's really hard to do a good job answering them. Plus, more specific topics tend to attract smaller, more targeted audiences, which tend to be higher quality and more likely to convert into leads and customers.So, to get the most short-term and long-term benefits of blogging, you'll need to get way more specific.Solution: Start with a very specific working title.Nailing really specific blog topics is crucial to knocking your first few posts out of the park. Let us help you brainstorm with our Blog Ideas Generator. This tool allows you to enter basic terms you know you want to cover, and then produces five sample blog titles that work for business blogs.Keep in mind that a working title isn't final -- it's just a concrete angle you can use to keep your writing on track. Once you nail this stage of the ideation process, it's much easier to write your blog posts.Mistake 6: Your writing is a brain dump.Sometimes when I get a great idea I'm excited about, it's really tempting to just sit down and let it flow out of me. But what I get is usually a sub-par blog post.Why? The stream-of-consciousness style of writing isn't really a good style for blog posts. Most people are going to scan your blog posts, not read them, so it needs to be organized really well for that to happen.Solution: Use a specific post type, create an outline, and use headers.The first thing you should do is choose what type of blog post you're going to write. Is it a how-to post? A list-based post? A curated collection post? A SlideShare presentation? Once you have a template down, it'll be easier to write your outline.Writing an outline makes a big difference. If you put in the time up front to organize your thoughts and create a logical flow in your post, the rest becomes easy -- you're basically just filling in the blanks.To write a blog post outline, first come up with a list of the top takeaways you want your readers to get from your post. Then, break up those takeaways into larger section headers. When you put in a section header every few paragraphs, your blog post becomes easier and more enjoyable to read. (And plus, header text with keywords is good for SEO.) When you finally get to writing, all you'll have to do is fill in those sections.Mistake 7: You don't use data as evidence.Let's say I'm writing a blog post about why businesses should consider using Instagram for marketing. When I'm making that argument, which is more convincing?"It seems like more people are using Instagram nowadays.""Instagram’s user base is growing far faster than social network usage in general in the U.S. Instagram will grow 15.1% this year, compared to just 3.1% growth for the social network sector as a whole."The second, of course. Arguments and claims are much more compelling when rooted in data and research. As marketers, we don’t just have to convince people to be on our side about an issue -- we need to convince them to take action. Data-driven content catches people's attention in a way that fluffy arguments do not.Solution: Use data and research to back up the claims you make in your posts.In any good story, you’ll offer a main argument, establish proof, and then end with a takeaway for the audience. You can use data in blog posts to introduce your main argument and show why it's relevant to your readers, or as proof of it throughout the body of the post.Some great places to find compelling data include:HubSpot ResearchPew Research CenterMarketingSherpaHubSpot's State of Inbound reportMistake 8: Your content borders on plagiarism.Plagiarism didn't work in school, and it certainly doesn't work on your company's blog. But for some reason, many beginner bloggers think they can get away with the old copy-and-paste technique.You can't. Editors and readers can usually tell when something's been copied from somewhere else. Your voice suddenly doesn't sound like you, or maybe there are a few words in there that are incorrectly used. It just sounds ... off.Plus, if you get caught stealing other people's content, you could get your site penalized by Google -- which could be a big blow to your company blog's organic growth.Solution: When drawing from others' ideas, cite them.Instead, take a few minutes to understand how to cite other people's content in your blog posts. It's not super complicated, but it's an essential thing to learn when you're first starting out.Mistake 9: You think you're done once the writing's done.Most people make the mistake of not editing their writing. It sounded so fluid in their head when they were writing that it must be great to read ... right?Nope -- it still needs editing. And maybe a lot of it.Solution: Take 30 minutes to edit your post.Everyone needs to edit their writing -- even the most experienced writers. Most times, our first drafts aren't all that great. So take the time you need to shape up your post. Fix typos, run-on sentences, and accidental its/it's mistakes. Make sure your story flows just as well as it did in your outline.To help you remember all the little things to check before publishing, check out our checklist for editing and proofreading a blog post.Mistake 10: You try to make every post perfect.I hate to break it to you, but your blog post is never going to be perfect. Ever.There will always be more things you can do to make your posts better. More images. Better phrasing. Wittier jokes. The best writers I know, know when to stop obsessing and just hit "publish."Solution: At a certain point, just publish it.There's a point at which there are diminishing returns for getting closer to "perfect" -- and you're really never going to reach "perfect" anyway. So while you don't want to publish a post filled with factual inaccuracies and grammatical errors, it's not the end of the world if a typo slips through. It most likely won't affect how many views and leads it brings in.Plus, if you (or your readers) find the mistake, all of you have to do is update the post. No biggie. So give yourself a break once and a while -- perfect is the enemy of done.Mistake 11: You don't blog consistently.By now, you've probably heard that the more often you blog, the more traffic you'll get to your website -- and the more subscribers and leads you'll generate from your posts. But as important as volume is, it's actually more important that you're blogging consistently when you're just getting started. If you publish five posts in one week and then only one or two in the next few weeks, it'll be hard to form a consistent habit. And inconsistency could really confuse your subscribers.Instead, it's the companies that make a commitment to regularly publishing quality content to their blogs that tend to reap the biggest rewards in terms of website traffic and leads -- and those results continue to pay out over time.To help establish consistency, you'll need a more concrete planning strategy.Solution: Blog consistently with the help of an editorial calendar.Use it to get into the habit of planning your blog post topics ahead of time, publishing consistently, and even scheduling posts in advance if you're finding yourself having a particularly productive week.Here at HubSpot, we typically use good ol' Google Calendar as our blog editorial calendar, which you can learn how to set up step-by-step here. Or, you can click here to download our free editorial calendar templates for Excel, Google Sheets, and Google Calendar, along with instructions on how to set them up.Mistake 12: You concentrate your analytics on immediate traffic.Both beginner bloggers and advanced bloggers are guilty of this blogging mistake. If you concentrate your analysis on immediate traffic (traffic from email subscribers, RSS feeds, and social shares), then it's going to be hard to prove the enduring value of your blog. After all, the half-life for those sources is very brief -- usually a day or two.When marketers who are just starting their business blogs see that their blog posts aren't generating any new traffic after a few days, many of them get frustrated. They think their blog is failing, and they end up abandoning it prematurely.Solution: Focus on the long-term benefits of organic traffic.Instead of focusing on the sudden decay of short-term traffic, focus instead on the cumulative potential of organic traffic. Over time, given enough time, the traffic from day three and beyond of a single blog post will eclipse that big spike on days one and two thanks to being found on search engine results pages through organic search. You just have to give it a while.To help drive this long-term traffic, make sure you're writing blog posts that have durable relevance on a consistent basis. These posts are called "evergreen" blog posts: They're relevant year after year with little or no upkeep, valuable, and high quality.Over time, as you write more evergreen content and build search authority, those posts will end up being responsible for a large percentage of your blog traffic. It all starts with a slight shift in perspective from daily traffic to cumulative traffic so you can reframe the way you view your blog and its ROI entirely.Mistake 13: You aren't growing subscribers.Once you start blogging, it's easy to forget that blogging isn't just about getting new visitors to your blog. One of the biggest benefits of blogging is that it helps you steadily grow an email list of subscribers you can share your new content with. Each time you publish a new blog post, your subscribers will give you that initial surge of traffic -- which, in turn, will propel those posts' long-term success.The key to getting significant business results (traffic, leads, and eventually customers) all starts with growing subscribers.Solution: Add a subscription CTA to your blog and set up an email newsletter.First, use your email marketing tool to set up a welcome email for new subscribers, as well as a regular email that pulls in your most recent blog posts. (HubSpot customers: You can use HubSpot's email tool to easily set up these regular email sends, as well as set up a welcome email for new subscribers.)Next, add subscription CTAs to your blog (and elsewhere, like the footer of your website) to make it easy for people to opt in. These CTAs should be simple, one-field email opt-in forms near the top of your blog, above the fold. As for where to put these CTAs, we typically place our blog CTAs at the bottom of our blog posts or add a slide-in, which you can learn how to do using a free tool called Leadin here.You can also create a dedicated landing page for subscribers that you can direct people to via other channels such as social media, other pages on your website, PPC, or email. (For a list of more simple ways to attract subscribers.Don't worry if you read through this list and are now thinking to yourself, Well this is awkward ... I've made literally every single one of these mistakes. Remember: I used the word "common" to describe these mistakes for a reason. The more you blog, the better you'll get at it -- and you'll reap the benefits in terms of traffic and leads in the process.Reference: 13 Blogging Mistakes Most Beginner Bloggers Make