The Deal Demo Pdf: Fill & Download for Free

B2B strategies depends on a wide variety of factors. Some of the basic moves are.Have a LinkedIn account. Build communication with personals in the other business. In most cases of B2B transaction, familiarity with the other person helps. Now ask them questions about the end consumers.Provide the end business consumers with as much information as you can. This doesn't mean revaling your trade secrets. Brochures, Documents, Infographic...anything that can help them to figure out what you are proposing.Keep constant and consistant contact with mails/ SMS/ Social media etc.Make consumers aware of the advantages that they can have when collaborated with your's.Try to provide free stuffs before sealing the deal, like free demo, pdf etc. make customers happy. A happy customer is easy to tackle.Now go through their social media. Know what topics interest them. Communicate, Make them friends if possible.If you have possibility of multiple business in a localized are, do SEM which could be fruitful. Recognition on internet and localized markets build brand reputation and trust of customers in brand.

Ha this is a funny story best told by James Altucher in his book the Choose Yourself Stories. Tupac's mom had some unreleased tracks and she wanted to release them as an enhanced CD (one of those interactive CDs that contain multimedia besides the music) after Tupac was murdered. To make a long story short, Altucher says that when he came to meet her manager with a CD full of demos of previous work the manager only had a Windows PC, and James was only familiar with a Mac at that point. He could not operate the computer and the manager said "You're kidding right?" and the deal didn't go through. You could probably find a truer description of the events in the book (Google and download PDF for free) or on Altucher's blog.

The specific tactics people use vary widely, but you can broadly break them down into outbound and inbound efforts, which I detail below.BTW: My conclusion is the challenge with almost all of the outbound strategies I’ve seen is that any momentary advantage can (by and large) be arbitraged away.Inbound, however, is much more durable - when well managed, the relationships and brand you build can become a long-term differentiated, compounding engine for deal sourcing. That understanding is in part why I left venture to build 4Degrees.Outbound:Because you have more control over outbound (you’re initiating), there are really 3 questions here:What kind of companies are ‘interesting’ to you?How do you find out about interesting companies?How do you connect with them?Once you get beyond the high level rules of what VCs look for (big markets, great entrepreneurs, etc.), determining what kind of company is interesting is largely a personal or firm decision. A few common ways you’ll see people define this:Signs of rapid growth / inflection: It’s easier to believe than companies that are already growing will continue to do so than the opposite. For most companies, the highest fidelity sign would be revenue - but given that’s rarely publicly disclosed, people use other data points as proxies. For example, growth in the number of employees, or web traffic may indicate rapid business growth. For very early stage companies, the signals you care about might be more people focused, given the business fundamentals are nascent. Many of the tools I described in my previous answer are targeted at trying to do this.Increasingly, you’re seeing firms try to build out their own proprietary models to help do this: Bloomberg Beta, GV, SignalFire, are good examples.Industry, technology or theme interest: They believe there’s a dislocation that will create an opportunity for startups to thrive, driving them to get to know the players within it. For instance, if I thought simulation was the best approach towards deploying autonomous vehicles, I might do a search for all the companies taking that approach. For others, the filter is more geographic + stage focused (e.g., I want to see all the companies who are raising seed rounds in the Midwest).From there, the focus becomes identifying + connecting with specific companies. A non-exhaustive list of ways:Identifying:Industry reports + market research: This includes software reviews + research sites like G2 Crowd, Gartner, and Capterra, but also the proliferation of Lumascapes, industry maps, and PDF reports across the web.Startup directories: Pitchbook, CB Insights, Crunchbase, Tracn, Product Hunt, BetaList and a number of others fall in this category.Startup media sources: TechCrunch + Term Sheet / Pro Rata are well known, but there are dozens of others (especially on a per city or per theme basis).Startup job listing sites: Even companies that are deliberately avoiding press + being listed in directories will be looking for talent. Many media + directories sites monetize via this, so there’s meaningful overlap.The portfolios of upstream investors: If you’re a Series A investor, chances are the companies you’re interested in have raised seed funding. So a natural hunting ground are the companies that local seed and angel investors have invested in.Proactive outreach to referral sources: as you’ll see in the inbound section, there are lots of people in your network that may refer you deals if they think of you - you can help trigger that by proactively reconnecting with them.Connecting:Asking for introductions: when done well, this ups the conversion rate from cold email to first meeting quite a bit. Unfortunately this is tricky today because it’s hard to know how well your teammates actually know someone.Cold outreach: Whether via email, phone call, or other mechanismsIdentifying + connecting:Conferences: These can be great in that they generally self-select for people who care about + operate in the areas that match your thesis.Events: Accelerator demo days and meetups can also be another targeted way of meeting companies and people with similar areas of interest.InboundWhile outbound is an important channel for deal sourcing, the majority of deals come from trusted sources. In fact - you can see much of the content that VCs create (podcasts, video series, blogging, even tweets) in part as a way of generating inbound leads (while influencing outbound ones).Most inbound that results in a deal comes from referrals. Referrals have an implicit hierarchy, driven by the strength of the relationship with the source, how well the source knows the domain + people in question, and what their motivations are. Some examples of referral sources:Entrepreneurs + portfolio companies: Great operators tend to know other great operators - which can turn into a powerful source of deal flow when cultivated well.Experts in a field: As you invest in + build a network in investment themes (whether intentionally or as a consequence of your opportunistic investments), that network encompasses practitioners + industry experts who may also refer companies they find interesting.Other VCs: These could be co-investors syndicating a deal, existing investors helping the company pursue follow-on funding, investors who aren’t a stage / sector fit, or investors that have chosen to pass on the deal.Limited Partners: Given they invested in the fund, they’re incented to make it successful by passing along quality deals!Service providers: Lawyers, accountants, brokers, and others who work with early stage companies + founders.Bankers: Typically hired by founders to help them manage the fundraising process. At the early stages, this is usually frowned upon (VCs are investing in the founders, and their ability to manage the fundraise is important). At the later stages, this becomes more common - and at the PE end of the scale, it’s rare to see companies not represented by bankers.Friends / personal network: people you went to college with, worked with in prior jobs, etc. can also tell you about / introduce you to companies over time.While many VCs don’t respond to cold inbound emails and most will not prioritize them, there are some great companies that lack connections to a firm - and some great investments have been sourced this way.