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In how many ways has Israel helped the world?
MathematicsJohnson–Lindenstrauss lemma, a mathematical result concerning low-distortion embeddings of points from high-dimensional into low-dimensional Euclidean space contributed by Joram Lindenstrauss.Development of the measurement of rigidity by Elon Lindenstrauss in ergodic theory, and their applications to number theory.[2]Proof of Szemerédi's theorem solved by Hillel FurstenbergExpansion of axiomatic set theory and the ZF set theory by Abraham Fraenkel.Development of the area of automorphic forms and L-functions by Ilya Piatetski-Shapiro.[3][4]Development of Sauer–Shelah lemma and Shelah cardinal.Development of the first proof of the alternating sign matrix conjecture.Development of Zig-zag product of graphs, a method of combining smaller graphs to produce larger ones used in the construction of expander graphs by Avi Wigderson.Development of Bernstein–Sato polynomial and proof of the Kazhdan–Lusztig conjectures by Joseph BernsteinGeneralization of the marriage theorem by obtaining the right transfinite conditions for infinite bipartite graphs. He subsequently proved the appropriate versions of the Kőnig theorem and the Menger theorem for infinite graphs by Ron Aharoni.Development of the Amitsur–Levitzki theorem by Shimshon Amitsur.ScienceChemistryModel of quasicrystals, discovered by Nobel prize winner Dan Shechtmanof the TechnionDiscovery of quasicrystals by Dan Shechtman of the Technion.[5] The discovery led him to receive the Nobel Prize in Chemistry.[6]Discovery of the role of protein Ubiquitin by Avram Hershko and Aaron Ciechanover of the Technion Institute (together with the American biologist Irwin Rose). The discovery led them to receive the Nobel Prize in Chemistry.[7][8]Development of multiscale models for complex chemical systems by Arieh Warshel and Michael Levitt of the Weizmann Institute of Science (presently at University of Southern California and Stanford University, respectively), together with the Austrian-born American chemist Martin Karplus. The discovery led them to receive the Nobel Prize in Chemistry.[9]PhysicsPrediction of Quarks by Yuval Ne'eman of Tel Aviv University (together with the American physicist Murray Gell-Mann).[10]Discovery of the Aharonov–Bohm effect by Yakir Aharonov and David Bohm.[11]Formulation of Black holes Entropy by Jacob Bekenstein of the Hebrew University of Jerusalem.[12][13]OpticsWorld's smallest video camera – a camera with a 0.99 mm (0.039 in) diameter, designed to fit in a tiny endoscope designed by Medigus.[14]Development of the "Pillcam" by Given Imaging, the first Capsule endoscopy solution to record images of the digestive tract. The capsule is the size and shape of a pill and contains a tiny camera.[15]This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed.Find sources: "List of Israeli inventions and discoveries" – news · newspapers · books · scholar · JSTOR (September 2017)(Learn how and when to remove this template message)Line free single power bicentric prismatic spectacle lens for correction of anisometropia. Sydney J. Bush UK patent no. 1539381.MedicinePillcam endoscopic capsule developed by Given ImagingEshkol-Wachman Movement Notation – a notation system for recording movement on paper that has been used in many fields, including dance, physical therapy, animal behavior and early diagnosis of autism.[16]Development of Azilect, a drug for Parkinson's disease, by Moussa Youdim and John Finberg from the Technion - Israel Institute of Technology, and commercialized by Teva Pharmaceutical Industries.Development of the Copaxone immunomodulator drug for treating multiple sclerosis. It was developed in the Weizmann Institute of Science in Israel by Michael Sela, Ruth Arnon and Deborah Teitelbaum.[17][18]Development of the Interferon proteins by Michel Revel from the Weizmann Institute of Science in Israel.[19]Development of taliglucerase alfa (Elelyso), a recombinant glucocerebrosidase enzyme produced from transgenic carrot cell cultures.[20] Taliglucerase alfa won approval from the U.S. Food and Drug Administration in May 2012 as an orphan drug for the treatment of Type 1 Gaucher's disease.[21]Development of Chimeric Antigen ReceptorDevelopment of PrePex, a non-surgical male circumcision device, intended to halt the spread of AIDS in Africa.EconomicsWork of Daniel Kahneman and Amos Tversky of the Hebrew University of Jerusalem explaining irrational human economic choices.[22] The work led Daniel to receive the Nobel Prize in Economics.[23]Developments in Game theory. Israel Aumann of the Hebrew University of Jerusalem received the Nobel Prize in Economics for his work in this field.[24]The Rubinstein bargaining model, one of the most influential findings in game theory, refers to a class of bargaining games that feature alternating offers through an infinite time horizon. The proof is from Ariel Rubinstein 1982.[25]BiotechnologyNanowire – a conductive wire made of a string of tiny particles of silver, a thousand times thinner than a human hair. Developed by Uri Sivan, Erez Braun and Yoav Eichen from the Technion.[26]World's smallest DNA computing machine system – "the smallest biological computing device" ever constructed, according to Guinness Book of Records, which is composed of enzymes and DNA molecules capable of performing simple mathematical calculations and which uses its input DNA molecule as its sole source of energy. Developed in 2003 in the Weizmann Institute of Science by professor Ehud Shapiro and his team.[27][28]Theoretical computer scienceThe concept of nondeterministic finite automatons, introduced by Michael O. Rabin[29]Amir Pnueli introduced temporal logic into computing scienceLempel–Ziv–Welch algorithm, a universal lossless data compression algorithm created by Abraham Lempel and Jacob Ziv of the Technion institute, together with the American Information theorist, Terry Welch.[30]RSA public key encryption, introduced by Adi Shamir with Ron Rivest, and Leonard Adleman[31]Differential cryptanalysis, co-invented by Adi Shamir[citation needed]Shamir's Secret Sharing, invented by Adi Shamir[citation needed]ComputingUSB flash drive, originally marketed as the DiskOnKeyUSB flash drive – a flash memory data storage device integrated with a USB interface. The Israeli company M-Systems (in partnership with IBM) developed and manufactured the first USB flash drives available in North America.[32] This claim is challenged by multiple companies in the following four countries who also independently developed USB technology: Singapore (Trek Technology), the People's Republic of China (PRC) (Netac Technology) and the Republic of China (Taiwan). See USB Flash drive § Patent controversy.The Intel 8088 – the first PC CPU from IBM that was designed in Israel, at Intel's Haifa laboratory.Quicktionary Electronic dictionary – a pen-sized scanner able to scan words or phrases and immediately translate them into other languages, or keep them in memory in order to transfer them to the PC. Developed by the company Wizcom Technologies Ltd.[33]Laser Keyboard – virtual keyboard is projected onto a wall or table top and allows to type handheld computers and cell phones. Developed simultaneously by the Israeli company Lumio and Silicon Valley startup company Canesta.[34][35][36][37] The company subsequently licensed the technology to Celluon of Korea.[38]TDMoIP (TDM over IP) − in telecommunications, the emulation of time-division multiplexing (TDM) over a packet switched network (PSN), developed by engineers at RAD Data Communications[39]the first Voice over Internet Protocol (VoIP) based PC to Phone software solution – developed by VocalTec.Computer and mobile softwareBabylon, a single-click computer translation, dictionary and information source utility program, developed by Amnon Ovadia.[40]GetTaxi, an application that connects between customers and taxi drivers using the its proprietary GPS system, enabling users to order a cab either with their smartphone or through the company's website. It was founded by Israeli entrepreneurs Shahar Waiser and Roi More.[41]ICQ, an Instant Messaging software developed initially in 1996 by the Israeli company Mirabilis[42] and later procured by AOL.Mobileye, vision-based advanced driver-assistance systems (ADAS) providing warnings for collision prevention and mitigation.[43] Many companies developing autonomous vehicles, such as BMW, rely on Mobileye's technology.OrCam MyEye, is a portable, artificial vision device that allows the visually impaired to understand text and identify objects through audio feedback describing what such people are unable to see.[44]Umoove, a high-tech startup company that invented a software only solution for face and eye tracking is located in Israel.[45]Viber, a proprietary cross-platform instant messaging voice-over-Internet Protocol application for smartphones.[46] Developed by American-Israeli entrepreneur Talmon Marco, Viber reached 200 million users in May 2013.Waze, a GPS-based geographical navigation application program for smartphones with GPS support and display screens, which provides turn-by-turn information and user-submitted travel times and route details, downloading location-dependent information over the mobile telephone network.[47] Waze Ltd., which was founded in 2008 in Israel by Uri Levine, software engineer Ehud Shabtai and Amir Shinar, and is now available in over 100 countries, was acquired by Google for a reported $1.1 billion.[citation needed]WeCU (pronounced 'We See You') Technologies, is a technology able to pickup, analyze, and identify people in real time. WeCU is being implemented in airports around the world to help identify potential terrorists.[48][49]Wix.comRoboticsReWalk a bionic walking assistance system that enables paraplegics to stand upright, walk and climb stairs.Development of robotic guidance system for spine surgery by Mazor Robotics.DefenseIMI Tavor TAR-21IMI Tavor TAR-21 is an Israeli bullpup assault rifle.The Uzi submachine gun was developed by Maj. Uziel Gal in the 1950s.Python a short-range air-to-air missile.Desert Eagle a short range pistol.Protector USV is an unmanned surface vehicle, developed by the Rafael Advanced Defense Systems. It is the first of its kind to be used in combat.[50]Iron Dome – a mobile air defense system in development by Rafael Advanced Defense Systems and Israel Aircraft Industries designed to intercept short-range rockets and artillery shells. On April 7, 2011, the system successfully intercepted a Grad rocket launched from Gaza, marking the first time in history a short-range rocket was ever intercepted.[51] The Iron Dome was later utilized more fully in the Israeli-Gaza conflict of 2012, where it displayed a very high rate of efficiency (95%–99%) in intercepting enemy projectiles. Further production of the Iron Dome system will be financed and supported by the United States government.[52]Arrow 3 is an anti-ballistic missile defense system capable of shooting down ICBMs and other long range missiles.[53]David's Sling is an air defense system capable of intercepting enemy planes, drones, tactical ballistic missiles, medium- to long-range rockets and cruise missiles. Along with Arrow 3 and the Iron Dome, it makes up Israel's defense "umbrella."[53]MUSIC (Multi Spectral Infrared Countermeasure) – a system that counter surface-to-air heat-seeking missiles. It is manufactured by Elbit Systems.[54]MagnoShocker – combines a metal detector and a taser to immediately neutralize a dangerous person, developed by the mathematician Amit Weissman and his colleagues Adir Kahn and Zvi Jordan.[55]Wall radar – a unique radar utilizing Ultra Wide Band (UWB) to allow users to see through walls. Developed by the Israeli company Camro.[56]Injured Personnel Carrier on YouTube A unique evacuation method developed by Israeli company Agilite Gear, comprises a strap allowing you to carry the wounded person on your back.The Emergency Bandage is a first field dressing which can be applied and secured with one hand to prevent bleeding from battlefield injuries.[57]Agriculture and breedingGolden hamster – first domesticated for pet use by a Hebrew University of Jerusalem zoologist in 1930Drip irrigation systems – The huge worldwide industry of modern drip irrigation all began when Israeli engineer Simcha Blass noticed a tree growing bigger than its neighbors in the Israeli desert, and found that it was fed by a leaking water pipe. Netafim, the company founded in 1965 to commercialize his idea, is recognized as the worldwide pioneer in smart drip- and micro-irrigation. It has revolutionized the agricultural industry.[58]Hybrid cucumber seeds – In the 1950s, Prof. Esra Galun of the Weizmann Institute developed hybrid seed production of cucumbers and melons, disease-resistant cucumbers and cucumbers suitable for mechanical harvesting. Galun and his colleagues invented a technique for producing hybrid cucumber seeds without hand pollination.[59]Grain cocoons – invented by international food technology consultant Professor Shlomo Navarro, the GrainPro Cocoons provide a simple and cheap way for African and Asian farmers to keep their grain market-fresh, as huge bags keep both water and air out, making sure the harvest is clean and protected even in extreme heat and humidity.[60]Biological pest control – invented in Kibbutz Sde Eliyahu by a company called Bio-Bee, it breeds beneficial insects and mites for biological pest control and bumblebees for natural pollination in greenhouses and open fields. The company's top seller worldwide and especially in the U.S. is a two-millimeter-long, pear-shaped orange spider that is a highly efficient enemy of the spider mite, a devastating agricultural pest.[60]AKOL – a Kibbutz-based company which gives low-income farmers the ability to get top-level information from professional sources.[60]Reusable plastic trays – a Tal-Ya Water Technologies invention used to collect dew from the air, reducing the need to water crops by up to 50 percent.[60]"Zero-discharge" system – an invention of the Israeli GFA company which allows fish to be raised virtually anywhere by eliminating the environmental problems in conventional fish farming, without being dependent on electricity or proximity to a body of water.[60]TraitUP – a new technology that enables the introduction of genetic materials into seeds without modifying their DNA, immediately and efficiently improving plants before they're even sowed. It was developed by Hebrew University agricultural scientists Ilan Sela and Haim D. Rabinowitch.[60]Judean date palm – oldest seed ever to be revived, restoring an extinct cultivarThe Tomaccio cherry tomato was developed by several Israeli laboratories, the dominant ones being those led by Professor Nahum Keidar and Professor Chaim Rabinovitch from the Agriculture Faculty of the Hebrew University of Jerusalem, Rehovot Campus.[61][62]EnergySuper iron battery – A new class of a rechargeable electric battery based on a special kind of iron. More environment friendly because the super-iron eventually rusts, it was developed by Stuart Licht.[63] of the University of Massachusetts.[64]Consumer goods and appliancesEpilatorEpilator (originally "Epilady") – an electrical device used to remove hair by mechanically grasping multiple hairs simultaneously and pulling them out. It was developed and originally manufactured at Kibbutz HaGoshrim.[65][66]Wonder Pot – a pot developed for baking on the stovetop rather than in an oven.[67]Micronized coating instant hot water pipes developed by A.C.T.[68]GamesRummikubRummikub – a tile-based game for two to four players invented by Ephraim Hertzano.[69][70]Hidato – a logic puzzle game invented by mathematician Gyora Benedek.[71]Taki – an Israeli card game invented by Haim Shafir.[72][73]Mastermind – an Israeli board game invented by Mordecai Meirowitz.Guess Who? – a two-player guessing game invented by Theo & Ora Coster (a.k.a. Theora Design).Food and drinkPtitim, also called Israeli couscous worldwide, is a wheat-based baked pasta. It was initially invented during the austerity period in Israel when Rice and Semolina were scarce.Safed cheese or Tzfat cheese is a semi-hard, salty cheese produced in Israel from sheep's milk. It was first produced by the Hameiri dairy in Safed in 1840 and is still produced there by descendants of the original cheese makers.Jerusalem mixed grill is a grilled meat dish considered a specialty of Jerusalem. It consists of chicken hearts, spleens and livers mixed with bits of lamb cooked on a flat grill, seasoned with onion, garlic, juniper berries, black pepper, cumin, turmeric and corianderSabich is a sandwich, consisting of a pita stuffed with fried eggplant and hard-cooked eggs. Local consumption is said to have stemmed from a tradition among Mizrahi Jews, who ate it on Shabbat morning.Karat Caviar is a Russian Osetra caviar brand farmed in the Golan and has won several international awards. The Russian Osetra fingerlings were imported from the Caspian Sea.[74][75]Limonana is a lemonade enriched with spearmint leavesBamba (snack) is a peanut butter-flavored snack food manufactured by the Osem corporation in Holon, Israel.[76]Water-Gen, is an Israeli developed device that offers a low cost method of turning air into water.[77][78][79][80]
How do I get out of debt?
My advice for you is three fold:Advise – 1Try to get into a better paying job, I know it is not as easy as it sounds but it is possible.Advise – 2Manage your spending – think before you spend. Think carefully about big ticket items, recurring expenses, and impulsive buying – specially if it can be postponedBig ticket items – Think housing and think cars1) Housing – Whether we own or whether we rent, this is the single most biggest expense for most of us.If you are buying then keep in mind that the TCO (Total Cost of Ownership) is much more than just the loan payments. Mortgage payments will include property taxes and insurance premiums in addition to loan repayments. In the last one year, here is what I have paid:– Real estate taxes (About 2% of home price – varies by location)– Homeowner’s Insurance (Less than 1% of home price, shop around – I am paying about 0.4%)– HOA dues (depends on the HOA – specially high for manned security gates and special amenities like golf course)– Appliance insurance (upwards of $1,000 per year)– Swimming pool maintenance ($100 – $200 a month)– Landscaper costs ($100 – $200 a month)– Pest control ($250 – $500 a year)– Roof repair (I paid $350 once in the last 12 months)Some other costs that I pay but I would have paid them even if I was renting instead of owning:– Internet– Phone– Power/ Gas– Cable TVNow that you have a holistic idea about housing costs, think hard about the following 2 things:1. Whether you need the house in the neighborhood you are in (planning to be in)?2. Do you need as big a house? Whether you can manage with one bedroom less?2) CarsBig ticket itemsAfter housing (ignoring educational, medical, and alimony expenses), cars are likely to be your biggest expense.Whenever I think cars, I think about Time Value of Money: A textbook definition says “The idea that money available at the present time is worth more than the same amount in the future due to its potential earning capacity.”In simple words $100 received today is not worth the same as $100 received one year from now. Similarly, $100 spent today is not the same as $100 spent one year from now.For simplicity, let us assume the rate of return (interest rate) is 10%. If you have $100 today, you make 10% over the next year, the same $100 today is worth $110 after one year. So, by not spending $100 today, you are able to spend $110 after one year.And do not even get me started with the effects of compounding. The same $100 today will become $1,750 in 30 years (think retirement).Now let us take example of a car – my girlfriend and I bought cars around the same time in 2013. In fact, I refinanced both the cars recently. For simplicity, I will round off the numbers – her car is $50,000 and mine is $25,000.This $25,000 difference today will become a difference of $435,000 in 30 years when we retire.Even if you do not want to stay on the low cost car for rest of your life, can you at least buy a lower cost car right now for the next few years and then upgrade to the expensive model? Between my girlfriend and I, I am saving $2,500 every year I postpone buying the more expensive car ($25,000 * 10%).I will spare you the TCO (Total Cost of Ownership) details for the car – premium car vs economy car: premium cars will have higher insurance, require premium gas, more expensive part, and likely a lower mileage.Recurring expensesRecurring Expenses ExamplesIt is anybody’s guess that if you can save $10 on a monthly expense, you are saving $120 on a yearly basis. Most people pay for expenses from their net salary. If you are in the 25% tax bracket, then we are talking about $160 salary before tax. If there are 5 such expenses you can re-organize, then we are talking about a neat $900 per year. 1) Phone plansDo you even know how much data do you have on your plan? Or how much of the available data/ minutes have you been using over the last 3 months/ 12 months?Most people do not know (they do not remember now). Hopefully you thought about it when you signed up for a plan, but usage, habits, and requirements change all the time. So this should be reviewed at least twice in a year.Quoting a friend of mine “I use Verizon wireless. I started out with their lowest plan of 500 min/ unlimited text/ 2 GB data and never changed. After 4 years, I coincidentally found out that somewhere soon after I selected a plan they started to offer an unlimited minutes plan at 20% lower charge. I have just been a paying fee for a lesser plan – for 4 damn years. I feel stupid”.2) Health insurance (if you are on medication, make sure to check for generic brand versions. For me, personally, Harris Teeter has offered the best discounts on prescriptions.)3) TVDo you really need the cable? Many folks I know are subscribing to one or more of the following – Netflix, Hulu, HBO. Even apart from such subscriptions, there is an astonishing amount of free entertainment available online, including movies/ shows.4) Auto insuranceEvery year, right before you are up for renewal of current policy, SHOP. I curated a list of insurance broker emails in my area; saved an email template; and blasted that email with an ultimatum/deadline to beat whatever current best quote. Time invested on my end: 5 minutes or less. Turnaround/response times from wooing prospective providers: (Based on my particular ‘deadline): 24 hours or less. Easy peazy. BAT COMPETITORS AGAINST EACH OTHER. (Note: If you are an ultra-safe driver, you could consider the cheapest type of coverage: liability only.)5) KEEP AN EXPENSE SHEET. Record EVERY expense. At least once a month, take a holistic look at monthly expenses and balance (inflow/outflow); analyze where most of the money is going out to. Apply 80/20 analysis –Do you handle your credit well? If not, then do not attempt this – but if are sure you do, then you should put as many recurring charges on the credit card as possible – my 2 car insurance payments equal $900 / 6 months, my average household mobile expenses are $150 a month, my Dish network expenses are about $80 a month, my landline/ internet expenses are about $85 a month, and there are many more.These total to $465 a month -> that is $5,580 a year. If your credit card gives 2% cash back, we are talking about an annual savings of $110.Impulsive buyingHow many times has it happened that you bought something that you regretted later because you never used it?Will it not be better to think through before buying it, specially if you are trying to save money in order to become financially independent of your job.I always start my buying process with ‘Why do I need this now when I haven’t needed it ever before?’Acceptable answer: Something has changed – for example, I got glasses last year, that is a new expense for me.Unacceptable answer: Something has changed – for example ‘my income’. My friend – if your expenses continue to increase in proportion to your income, then you will always remain poor.Advise – 3Try to doo something about your life. Being upset about inequalities is human but remember many of the Rich worked hard to be able to play on the second half of the chess boardOriginally posted at One More Dime - Getting rich.....a journey we will take together
What websites have the best new user onboarding flows?
Evernote’s Educational EmailsEvernote is a service for note taking, organizing, and archiving. It sends onboarding emails to everyone who registered in service and started using its free basic subscription. The service’s onboarding email campaign consists of several emails.A while ago Evernote was using a welcome campaign that consisted of 5 emails with useful tips. The goal of this campaign was to teach a new user the basics of working with Evernote and, of course, to offer them paid subscription once a free trial ends.An email’s design was minimalistic and consisted of:the header’s logoa couple of low-key imagesa text with tips and linksthe social media icons in the footerone design color — greenone call-to-action buttonIn the first email, Evernote explained how the users can create their first note and what they can add to it. Evernote also recommended installing the Web Clippers app to save various things you find online.In the second email, the service described the wonders of its synchronization and offered users to install Evernote on all of their devices.In the third email, Evernote explained how the users can use to-do lists and reminders. They also offered a couple of illustrative examples.The fourth email was dedicated to one of the Evernote’s main perks — the function that allowed to save important emails.The last email from this campaign introduced the search feature to the new users.Such onboarding emails look good in general. However, there’s one problem: they aren’t based on customer’s actions. The emails from this campaign are sent one by one following the pre-made script. If a user is already familiar with some of the features, they might not find these emails useful.Keep in mind that if you plan on building the onboarding process using linear scripts, we recommend adding the customers’ actions validation to the automated scripts. In this way, you’ll be able to quickly respond to their behavior in your app or service and send emails with the information that is the most relevant for them.2. AsanaAsana is a SaaS app created for companies and teams to help them lead small projects successfully. All of Asana’s new users receive a 30-day free trial. After they complete the first registration step (filling in the email field), a double-opt-in (DOI) email drops to their inbox. After they confirm an email, the service launches an onboarding campaign.The first email informs the user that they will receive emails with important information in the next few days. Warning the users like this is a good practice for the companies that worry about annoying their customers with the emails.Asana’s onboarding email campaign is focused on describing the service’s features that help to lead the projects successfully: on email explains one feature. In its campaign Asana explains to the new users how to:add details to the tasksplan tasks and focus on the most important thingsintegrate Asana’s projects into other servicessave time on reading and discussing projects’ detailsplan your workday productively and prioritize taskscontrol the execution of each step of the projectcommunicate with the colleagues better3. PocketPocket service is created to help people save interesting articles and other useful online content to return to it again and again later. In their onboarding email Pocket give simple tips on how to make the most out of the service. It also promotes some additional products like browser extension and Pocket’s web edition.4. Dog Vacay QuizDog Vacay is a network when you can find local dog sitters. As dog owner usually adore their good boys, Dog Vacay tries to make its onboarding emails emotional and uses trendy gamification to achieve that. New users receive an email quiz that can help them pick the most suitable dog sitter — and involves them deeper into the process of exploring the service.The quiz is followed by a cute illustration of a human-dog friendship that makes the users’ hearts melt.An email also includes the video on how does Dog Vacay works. It also describes the service’s main benefits: 24/7 support, best dog insurance, and daily photo reports — everything to make the dog owners sure that their pest will be kept safe and comfortable when they are away.5. TumblrTumblr is a microblogging service that allows users to publish and save images, videos, GIFs, and articles on different topics. Tumblr’s bloggers that create posts and content are the service’s driving force. An onboarding email campaign is important for Tumblr’s future growth and development; therefore, each email is designed to support the user’s first steps in blogging and to encourage them to continue.After a user creates 5 posts on their Tumblr blog, they receive an email with congratulations and words of encouragement: ‘Your blog is off to a great start. Super!’. The ‘Five Posts Club’ logo makes it look even more valuable and important.Tumblr sends a similar email after a user creates 10 posts on their blog. Tumblr encourages the activity and jokes: ‘If you post about this achievement, you’ll have 11 posts’.6. Stripo.emailOnline email template editor Stripo.email is another SaaS representative that uses onboarding emails to help new users learn how to use the editor. If a user creates a template using the editor but for some reasons doesn’t export it to their ESPs, Stripo.email sends them an email.This email offers a few solutions to the difficulties the user might experience with the editor:to run a demo presentationto attend the beginners’ webinarAll of this is done for the one purpose: Stripo.email wants to encourage the user to continue using their services instead of stopping halfway.The user receives the next onboarding email right after they successfully export their first email editor. The team congratulates the user on that and offers a 20% discount on a yearly subscription that unlocks the editor’s additional features. The goal of this email is to encourage the user to purchase the subscription.ShopifyShopify is a SaaS platform for online and offline stores. They send onboarding emails in response to users’ different actions. Each email is personalized (Shopify addresses user by their name) and one target call-to-action.The first email: ‘Don’t have any products to sell?’If a new user doesn’t have any ideas about where to start and what to sell on Shopify, this email should give them some tips. In it, Shopify also offers new users to install Oberlo: a service that is used to search for drop shipping products. It also adds a couple of useful guides created for beginner sellers.The second email: ‘How to collect your profits’To help the user to start selling on Shopify, the service sends an email asking to add some important information to their personal profile. This is required in order to plug the payment systems to the account.The following tips will help you run your onboarding campaigns effectively:Analyze the customer’s behavior and send emails based on this analysis.Don’t be afraid to use Plain Text emails: according to the statistics, they are just as effective as the ones with HTML layouts.Make your emails more personal. Simply specifying who do you send them to and why is enough.Warn the user before you send an X number of emails to them. This is a good way to minimize the potential negative reactions to emails being sent too often.Use games, quizzes, and other gamification elements to involve the new users in further interaction with your app or service.Reward the subscriber and support them in their first steps in interacting with your service.Demonstrate interest and offer your help in trouble-solving.
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