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Nukkad show has been proven traditional art form for dramatic and effective communication in rural marketsWhy do we indulge in marketing?The primary purpose of marketing and advertising, doesn’t matter through what medium executed is promotion of the product and improving awareness of the brand. This depends largely on communication of the information pertaining to the respective product or brand.In case of rural marketing, this is where the hurdle appears, the transportation of this message is not as smooth as in urban areas. The fact that the target audience is so varied and so are their needs and preferences, has a substantial impact on the effectiveness of the rural marketing campaign.The problem and the solutionUsually, the approach taken in urban areas prove to be ineffective in rural areas. As a result, the information is not successfully distributed among the target audience, rendering the branding activities futile.The best way to remedy such situation is to bring in creative alternatives to the conventional mediums of rural marketing.The birth of the art“One fine day, a rural marketer left his office- tired and restless, when asked the reason; he shrugged and sank into thought. At this point, he decided to take a walk home. Suddenly, he found refuge in the serenity of age-old entertainment of a street drama aka Nukkad Natak. While the actors fiercely talking about issues such as domestic violence, environment etc and the audience sprang into applaud. It occurred to him, could this be a feasible way to get the attention of his rural audience? Could this work where other ways were failing?”And we saw the edutainment change from there…Use of Nukkad Natak for communication for rural marketing campaignsNukkad Natak is a form of art play whereas the actors perform on a street with the live audience. Even though street plays have been around for centuries, their use in marketing has been established fairly recently.The concept is rather simple and entails the use of a street play/ Nukkad Natak where the actors convey the information about the product or brand for the purposes of promotion. The same can be used as a prelude to other activities or individually with print support.Advantages of using Nukkad Natak for communication in rural areasEntertainment sellsConvincing a potential customer to attend an evening of dance and music is always easier than to convince them to attend a sit-down information exchange.Why?because leisure is more attractive than work.Therefore, it is easier to attract the audience and ensure attendance through Nukkad Natak.Effective communicationRetaining the initial interest of audience is a significant factor to the success of a rural marketing campaign and the refreshing pattern of giving necessary information assists in doing just that.Higher brand recallAnswer a simple question, would you remember a brand that whose pamphlet you saw or the one who explained you their product or service through a performance of street plays?The answer is enough to comprehend the relationship between use of Nukkad Natak and higher brand recall.Support through word of mouthIt is human nature to appreciate something different than ordinary and it is only natural that such efforts are shared among groups. Nukkad Natak can make your brand topic of discussion for the evening in many different groups and increase reach as well as awareness.Assists in social media marketingIf you believe in social media marketing or video marketing, think how much it would help associating Nukkad Natak to them?A video made with the objective of selling might be ignored by many customers but simultaneously the one whose content is an entertaining street play may get their attention.PlantixGmbh Case Study:PeathGmbha german based company having a mobile application which is the world’s most downloaded app for farmers. Millions of customers use Plantix in order to identify diseases and nutrient deficiencies affecting their crops. For the first time in their farming life, our customers are able to obtain an accurate diagnosis. On top of this, we provide detailed advice on how to avoid crop loss and to minimise pesticide and fertiliser use. With Plantix, we are able to make a meaningful impact in farmers’ lives.They were looking for an agency specialising in Rural Marketing for India and shared brief with us in which we have to formulate a strategy to increase the number of application downloads with the help of onground execution with certain objectives.Client: PlantixGmbhProduct Category: Mobile ApplicationTarget Markets:TN and PBCoverage: Bhantinda, Mphali in PB and Rangareddy, Warangal and Karimnagar in TelanganaActivity Days: 30 daysMedia Deployment: Van with branding, Engagement Game, Leaflets, Posters, Bioscope, video, Jingle and Mobile marketing.Objectives:Campaigns are supposed to target Indian smallholder farmers owning a smartphone. We intend to win new farmers for using the Plantix app in a number of selected regions. A farmer is considered an active user, if they have (a) downloaded the app and (b) used our core feature “health check” in order to identify a real issue they have with their crop.Campaign Objective:To educate farmers about advantages and utilities of Plantix app services.To get them registered on platform.To make them regular user of the service.To generate enough WOM among farming community.The Rational for the Campaign:With the benefits of Plantix App services, farmers are going to get the advantage of technology and they can transform from traditional approach of farming to the modern way.All this is going to happen with the help of his own mobile in this mobile age.So mobile is going to change his fortunes forever and he can enhance his profits by appx 30-40%.The Big Idea:Plantix Mobile kheti is coined as communication drive to educate farmers about this revolutionary platform and make them the beneficiary of its outcomes.Here mobile kheti could draw attention of farmers which is unheard term and can add curiosity.Engagement Game:Match the right columns and bulb will flash with every right answer.Winner farmers will be given away freebies.Bioscope- audio-visual experience:Mela Engagement toolHighly engaging tool where people curiously watch video story.Rural people have used this in their childhood which they connect very easily with.Activity Setup:One to One on Field Connect:In activity one to one connect:Application download:Postering:Video Link to added for Biscope videoActivity Facts and Figure:Covered 550+ villages covered.Did 550+ activation among farmers.12500+ app downloaded.Covered 5 district for 1 month.5 vans running for 1 month.2. TATA Motors Case StudyThis BTL campaign was designed for TATA Motors for their SFC 407 Pick Up & LPT407 FE. The Nashik market was not very good market for them as the market was captured by Mahindra Bolero and this campaign was a head-on campaign with Bolero Pickup.We have planned the strategy in which we have show the merits of using a bigger vehicle which in terms gives you better benefit than using a smaller one with investing a little more.Client:TATA MotorsProduct Category:Light Commercial VehicleTarget Markets:MHCoverage: NashikActivity Days: 30 daysMedia Deployment:Van with branding, Engagement Game, Leaflets, Posters, Mobile Marketing, Branded Auto, Missed call Number, Vehicle checkup etc.Target Group:Underemployed and unemployed youth aged between age group 21 and 35 see running a SCV/LCV as a viable means of self-employment.Large agricultural families, who could invest in a SCV/ LCV, as a second source of income for the family.Shopkeepers, small businesses that could use these vehicles for captive and third-party transport of goods and people within a 10–50-kilometer radius.Influencers Targeted for Campaign:MechanicDriversBrokersPanchayatCommercial unionSCV/LCV Garage ownersObjectives of the campaign:A solid operating team for a continuous operation.Enquiries and conversionSolid quality databaseRelationship buildingBrand buildingUSPs DemonstratedBetter payload as per govt. regulationBetter TCO as maintenance is lesser, Tyre life is higher, more load carrying capacity, equal mileageSmaller footprint i.e. overall length is small, but load body area is bigger. Can go to any corner in narrow lanesTouchpoints:In the above campaign we have considered prominent locations as touchpoint where we did the activity:Panchayat bhawan,Chaupal,Bus stands,Grain MandiGaragesMechanic pointsThe rationale of campaign:This campaign is planned to attack the segment of SCV Mahindra pick up on the ground of loaded features and value at approximately the same price.Tata 407 pick-up is having a lead on many attributes considered by buyer.Tata 407 pick-up seems to be the best proposition as compared to its rival.Activity Facts and Figures:1 Van running for 30 days17+ Mandies covered2500+ Farmer TouchedInterest Generation from Mobile:550+ Hot and Mild leads Generated300+ missed call receivedWOM generated:Entire set up of the van and one to one connect generated lot of word of mouth in the mandi which attracted many more farmers to attend the show. Invites also used to be distributed to increase the footfalls at the show.3. TVS Credit Samradhi ka Shubhaarambh Case StudyBrief: Generally people seek loan from near and dear ones and after repeated borrowings, people become hesitant while asking for money. Most of the people are not aware of availing loan from sources other than near and dear ones.TVS Credit is committed to support the socio-economic development of a larger section of the society and empower customers in rural locations to realize their dreams. The customers can avail the loan for agriculture, business, education, and other personal purposes.It was imperative to disseminate knowledge for product of TVS Credit, elaborate their marketing efforts. It allows rural people to experience the convenience of taking loan at affordable interest rates and make TVS Credit as their judicious choice.Farmers always plan to have sufficient liquidity according to sowing and harvesting seasons of Indian agricultural commodities. Tractor being basic necessity of farmers, TVS credit initiated to provide loan on tractor to farmers. In addition, agency business also needs to be boosted for better filtration and conversion of farmers in rural areas.The brief have placed utmost importance to farmers who have tractor and suitable candidates for agency business. The brief sought ways to ensure full conversion of the same.In totality, the brief mandated to surround farmers with relevant outreach strategies to elicit a favorable behavior.Concept: After deliberating the brief with client, Ascent has come up with the idea of “Samradhi ka Shubharambh” for loan product and “Mera Vyavsai Meri Pehchan” for agency business. The campaign has been conceptualized to cater farmers for loan and at the same time, identifies agents for business. The integrated campaign have started across MP, UP and Rajasthan from 17th May 2016.“Samradhi ka Shubharambh”“Samradhi ka Shubharambh” aimed at providing one stop solution to farmers for deriving money through tractor and gain high levels of prosperity.The solution offered to have loan for farmers that can be availed on their Tractors, hence there is no need to see their near and dear ones. Moreover, the loan amount availed from TVS Credit could be invested by farmers for multiple reasons or occasions that will fetch them prosperity.An integrated activation approach have been conceptualized to reach target group i.e. farmers and it have been linked with Tele-calling (inbound & outbound), Brand activation, Posters & Print advertisements, Direct interaction for better results. The utilization of different communication mediums has ensured maximum reach to target group.The story telling and hammer engagement game has been initiated to communicate the ways of reaching prosperity, understand the wishes of farmers through TVS loan and fetch prosperity in their lives. The realistic story of farmer, ups and downs of their life, financial security, tractor as a source of loan have been communicated in creative and visual ways to engage the crowd.The activity has been carried out further under which people have to answer comic questions related to the story of farmer. The communication strategy “Samradhi ka Shubharambh” has been extremely successful because of its clear message and positive vibes in the target market.The giant replica of coconut has been represented in float to indicate initiation of prosperity in campaign and jingle with catchy phrases have also been played to create utmost awareness in target areas.“Mera Vyavsai Meri Pehchan”The dedicated team of promoters has communicated about Mera Vyayvsai, Meri Pehchaan and ways of reaching prosperity through TVS credit.The pre-campaign activity and direct contact program have been conducted to create strong base for the activity. The van activity have started and catered maximum number of farmers, interacted with them for agency business, explained agency benefits through this program.ActivityThe concept has been transformed into cohesive actions that deployed and synchronized different communication mediums to leverage the benefits up to maximum extent. The activity have been carrier forward extensively with segregation of geographical areas into high potential, average potential and low potential villages. The specialized phases i.e. Pre-campaign; Main engagement and Direct Contact program were selected to cater different needs of market.The extensive biker team in direct contact program have kick started the program with lot of buzz in target areas. The team has conducted research on specific areas, invited farmers on theme of “Amantran Smaradhi ki Shuruvat ka” by meeting them at their doorsteps and other popular places.The main purpose of this activity is to invite farmers, collect their contact numbers, putting stickers on tractors, distribution of leaflets, promotion of miss call number and ultimately target footfalls in the main activity. The bikers have covered specific target areas prior 2 days of main activity.In line with the pre-campaign activity, the main engagement round have been conducted with high excitement level. The focus of main activity is to engage maximum number of farmers, entertain them, and educate them about adoption of new ways to resolve their financial problems rather than asking from near and dear ones. The specific areas were covered with the selected theme of “Samradhi ka Shubhaarambh”& “Swa Rojgar Yojana”The main activity started with customized branding and jingle to catch maximum number of eyeballs and after greeting the audience, team members explains the activity and initiate the same.The qualifier round was first engagement round under which an entertaining story of a farmer imbibing product features and usage has been conveyed to audience. The idea of storytelling was to make audience realize the problem solving mechanism of TVS Credit.Along with the main engagement activity, another outlet was placed under the banner “Swa Rojgar” and self-employment program were explained to audience.Once the story is finished, anchor asked few interesting and comic questions about the story, and people who answer these questions correctly will be qualified for next main engagement round. The selected people were bifurcated according to their problem statements and offered solutions with the theme “Naariyal phod kar samasya ka samadhaan”.The anchor asks financial problem of selected candidates and the participants will be invited for engagement game. The anchor asked about the major financial problem of contestant and asked them to hit that problem with hammer. Once the button is hit with hammer, giant coconut will break and a water fountain inside the coconut will start in same way as happens while breaking a real coconut. The coconut will be broken only once within the engagement round.After completion of main engagement round, gratification has been conducted by distribution of key chains and vests to winners of game.The direct contact program was conducted to meet the target audience at their doorsteps, dissipate the desired information and encourage people for Samradhi ka Shubhaarambh with TVS credit. The direct contact strategy was conducted at those locations which are not covered in the main engagement activity.4. Malav Seeds Case StudyClient: Malav Seeds Pvt LtdProduct Category: Vegetable SeedsTarget Markets: MP and RJCoverage: Ratlam, Neemuch, Mandsaur, Jhalavar, Chittorgarh, Udaipur, Bhilwara and KotaActivity Days: 30 daysMedia Deployment: Van with branding, Engagement Game, Leaflets, Posters etc.Introduction:This BTL campaign is an attempt to reach out to the Farmers in markets of Madhya Pradesh and Rajastan, covering Ratlam, Neemuch and Mandsore in MP and Jhalavar, Chittorgarh, Udaipur, Bhilwara and Kota districts in RajasthanIt is an Promotional Campaign of 25 Days Focuses on villages which have good potential and numbers of farmer growing Onions. With the purpose to educate, the farmers about the range of seeds which Malav have and their features.Objective:The objectives of the communication strategy “Khiladiyokekhiladi”Building awareness about the range of Malav in onion seeds.Explaining them the benefits and features of the seeds range available.To acquaint the farmers with the help of engagement.Activity Facts:Worked 25 days in MP & RJTotal 3 vans workingCovered 480+ VillagesFarmer Touched: 9000+Travelled: 12000 KMMissed Call received: 770Field report- Analysis, suggestions and recommendations:Teams have worked 8 villages per day in contrast of 6 villages and 8 hrs. working a day. Working more than that in this kind of summer is tough and exhaustive.TheGame engagement played an important role as in the hot summers also people come forward to play and enjoy the game and received the information about the product.Game comes out as winning proposition which excited people enough to play leaving behind the age constraint. It made people to get the idea of wide range to product from Malav for the first time.Role of anchor: As suggested in our main plan the role of anchor which was felt missing as this role was played by promoter and some where our company’s field in charge as an extended role.Suggestion: Its suggested to keep role of anchor where immersive engagement or communication is required to be targeted for justification of campaign.Farmers are concerned about the price as it is on a higher side as compared to other brand like Prachi, bejusheetal, Prashant etc.Its good sign for the brand as it gives premium edge over local brandsIn MP maximum farmers are using Desi onion seeds which they are developing on their own and not keen in hybrid seedsConstant connect with them by brand will influence them to switch looking at the consequences of desi seeds.Missed Call Number:It was good to rope in missed call as an added medium which was utilized by farmer whether participating in engagement or not. Had there been no provision of missed call no. we would not have been able to get additional nos and the facility of getting this on continued basis if its extended to help farmers and maintain the communication level and relationship for long term basis.Outcome:Touched 9000+ farmers with the help of campaignCovered almost 480+ villages in 25 days’ timeTravelled 12000 KM instead of 6000 KMWhich is a 200% return for the client.5. Aavas Financers Case StudyClient: Aavas FinancersProduct Category: Mobile ApplicationTarget Markets: RJCoverage: Jaipur areaActivity Days: 30 daysMedia Deployment: Van with branding, Engagement Game, Leaflets, Posters etc.Introduction:This BTL campaign is an attempt to reach out to the TG in markets of Rajasthan.It is a Promotional Campaign of 30Days focuses on the Branch location and nearby villages where the branches are serving.Objective:The objectives of the communication strategy “Home Loan He AasanandSabkeLiye”•To target TG with hard hitting communication campaign resulting in qualitative leads and future pipeline•To create high buzz and visibility of brand•To educate them about hassle free documentationAbout AavasFinenciers:AVAS FINANCIERS LIMITED (Formerly known as “Au HOUSING FINANCE LIMITED”) was originally incorporated as a private limited company at Jaipur, Rajasthan, under the name of “Au Housing Finance Private Limited” on February 23,2011.Company got registered with National Housing Bank (subsidiary of Reserve Bank of India) as a Housing Finance Company (HFC) and awarded the license from National Housing Bank (NHB) in August 2011.It formally started its operations in March, 2012.Subsequently, the name of the Company was changed to “Au Housing Finance Limited” due to conversion from a private company to a public company on January 10, 2013.In March, 2017, the name of the company was changed from “Au HOUSING FINANCE LIMITED” to “AAVAS FINANCIERS LIMITED” (AAVAS) vide fresh Certificate of Incorporation (COI) dated 29th March, 2017.AAVAS is engaged in the business of providing housing loans, primarily in the un-served, unreached and under-served market which include the States of Rajasthan, Maharashtra, Gujarat, Madhya Pradesh, Haryana, Uttar Pradesh, Chattisgarh, and Delhi.The Campaign:Aavas Financier engaged us by giving a brief to target Salaried, Self-employed people like auto drivers etc. for the Home Loan product. The USPs to be shared with TG about the products are:Easy processLess paperworkTransparencyLow interest ratesFast process for loan approval.Content Used:Invitation distributed among the TG before the activity start.Poster applied in the area after the activationLeaflets distributed for more information about the services to the TG while doing the activityActivity FactsWorked 30 days in RJTotal 1 vans workingCovered 100 VillagesShared 3000+ leads6. GMC Swachhata Campaign Case StudyClient: Gwalior Municipal CorporationProduct Category: Swachh Bharat MissionTarget Markets: GwaliorCoverage : All 66 wards of GwaliorActivity Days: 20 daysMedia Deployment: Nukkad Natak, Puppet Shows, Swachhta rath, Leaflets Inserts, Hoardings, Live size cutout, Badges, caps, keychian, Digital Integration.Brief:Gwalior Municipal corporation with an aim to be the cleanest city among the 500 cities in the Swachhta Sarvakshan 2017 proposed a tender for the agencies who can promote it in Gwalior. GMC and we joined hands to work together for this cause. They wanted to cover all the 66 wards which comes under GMC and in the limited time frame of 20 days. The main aim was to make the city cleaner and make people understand the importance of cleanliness and use of toilets. They wanted to promote no open defecation as it is home for many disease.They also aimed at involving public to be a part of this movement as Swachhta Caption who will take the responsibility of keeping their surrounding clean and healthy and also wanted to increase the number of likes on the facebook page they have.Concept:After deliberating the brief with client. Ascent has come up and idea of Offline led online campaign as the time was less and the target was big. We decided to first touch the rural area of GMC with the help of Nukkad Natak and puppet show. Along with that the online will start which will let the public of Gwalior knows about the things which is happing in there surrounding.There were certain criteria in which the city will get the points in the Swachhta Survey which needs to be promoted and needs to engage the people with engaging content so that they come forward for the cause of cleanness and make the city number one.Activity:There were two teams of Nukkad Natak and they used to do 10 shows per day in the pre defined territory, the script of the show is based on the cleanness and problems which people faces due to open defecation. It was an entertaining show with 5 member in a team and did 200+ shows in 20 days.The Puppet show team had musical jingle for there performance which again is based on the Swachhta platform, the jingle was created to attract more and more people to come and join us for the mission of cleanness. We tried to convey the message in an engaging way so that we reach to maximum people with the WOM which this activities create in the market.On the puppet show vehicle we place an big bell and once the show was over we use to urge people to take the pledge for swachhta captain and ring the bell to announce it to all that from today he will be taking care of his house and nearby surroundings.Digital Integration in the campaign:We created an content for Bioscope in video format which is played and different shows in the city. It was and innovative and engaging element which created WOM in the market about the activities going around in the city regarding cleanness drive of GMC.Along with this an engaging comic jingle was played for 20 days on radio to engage more TG and join hands to make the city number one. It was to encourage TG to keep the city clean and healthy and the message was delivered in an comic way.We also did a campaign in which we played audio file on caller tone of the TG the results which we got are here1: Campaign has delivered 94% of planned budget, with a success rate of 96%.2: Total ad plays numbered 188,389 with 179,949 impressions lasting longer than 1seconds.3: 100% of successful ad plays were served to 96% unique MSISDNs4: Average engagement time with the ad was 13.90 secs which is 96% of Audio file length. It is also important to note that this is higher than the industry average for video (75%)Integrate your offline efforts with online campaign for better results:It will always be fruitful to align your offline efforts with online channels in order to multipy outcomes. Recently we have executed ‘Swachhata Campaign for Gwalior municipal corporation where we had to create Swachhata Ambassadors from city who would work as ambassador to facilitate administration for further making people aware about cleanliness and contribute in this major joint initiative for making it successful. We drove a campaign on facebook and created many engaging posts for making people to come forward for city’ initiative. Out of one month long online efforts people participate and supported the campaign and shared many posts and interested articles. More than 1200 people showed their interest for becoming Swachhata Captain. They were finally invited by the commissioner and felicitated for their efforts.The major task was to engage more and more people online so that maximum TG can be touched and the message reach to the maximum desired TG. Hence, we started our online campaign to target the TG.We started to post the activities images online to let the people know about the activities which are going in the city for swachhta, on which we got good response.Then we started to post the question based content to engage the TG and know there opinion about swachhta, which made an impact on the TG and the response was good people started to comment their views and the way in which it can be taken forward. To engage the TG further we started to ask the question based on gwalior.Further to increase the engagement we started to post the content based on making Gwalior clean and healthy, The content reached to thousands of individuals who liked and shared it.The need of the hour was to develop Swachhta Captains who can take the responsibility of keeping their surrounding clean and can join hands with GMC to work together and make Gwalior clean, healthy and open defecation free city.With the help of post we got 1200 people enrolled with GMC for Swachhta Caption.We also integrated a miss call number on which any once give miscall and register their problems which will be further taken care by the GMC which results in better image and confidence in TG.We also posted some content on tips to promote the does and don’ts to keep the city clean and healthy. To touch the emotions of TG towards their city and make the city number one.As to reach more TG video marketing is done in which we took the video of those who are involved in the work to make the city clean and of those who are influential people in the city whom everybody knows and would like to listen to them like Mayor, Municipal commissioner, SP etc.Mayors Video post:SP Gwalior Post:Municipal Commissioners Post:CEO Smart City Gwalior’s Post:The Video post results in more engagement from the whose results are showcased when we did the post for filling the survey from which is one parameter for any city to be number one among all other city.The Campaign was over now it’s time to see the results as the team from Delhi had come to do the survey in Gwalior city about cleanness and what people know about swachhta Survey and what all things needs to be done to keep the city clean and the status of cleanness in the city.First team did the survey and Gwalior was awarded as Open Defecation free city for next 6 months, and Gwalior came number 1 among 500 cities in People engagement and Participation.Rest result is awaited.Branding Elements used in campaign:Gandhiji Live size cutout is placed at government office and other prime locations:300000 Paper inserts in 20 days in the city:50 Hoarding were placed at prime locations in the city:Bus stop branding was done:Caps, Keychain, Leaflets and Badges distributed among TGWooden Cutout and Pole Kiosk placed in the city

A Comprehensive List Of Startup Schemes Introduced By The Indian Government In The Last Few YearsThe Indian government has introduced over 50+ startup schemes in past few years. Each startup scheme is missioned towards boosting the Indian startup ecosystem.Consider this. Close to 4,400 technology startups exist in India and the number is expected to reach over 12,000 by 2020. India is also at third place behind US and Britain in terms of the number of startups. Furthermore, in line with its global counterparts, India has its own billion dollar club to boast about. This includes startups like Flipkart, Snapdeal, Ola, InMobi, Hike, MuSigma, Paytm, Zomato, and Quikr. With the next $100 Mn funding raise, fintech startup MobiKwik too looks to join the unicorn club.Entrepreneurship is no longer being condemned as jugaad.Nirmala Sitharaman, MoS, Commerce and Industry made this statement during the launch of the Startup India Action Plan on January 16, 2016, by PM Narendra Modi. In the past 18 months, the Indian Government has come up with a wide array of startup schemes and startup funds to encourage launch and growth of startups in the country. However, of the many initiatives, only a few such as Fund of Funds, Tax exemption, gain hype across the startup community.These startup schemes have been introduced over a period of time and many of these were introduced before the launch of Startup India plan. But most of the startups are either not aware of these different schemes or do not have a clear idea on how to avail them.Keeping this in mind, we at Inc42 have tried to curate an exhaustive list with the details of these 50+ startup schemes floated by the Indian government to date to support the Indian startups, SMEs, MSMEs, Businesses, Research Institutes, Incubators, Accelerators, etc. Indian. Sectors that these government schemes for startups operate under range from tech-specific verticals to agritech, greentech, science and academic innovation and more.The information has been collected majorly from available public sources and the newly launched Startup India Hub website.The Startup Schemes By Indian GovernmentHere is a list of startup schemes launched by the Indian government and run under different ministries and are further headed by different departments.Ministry Of Electronics and Information Technology (MeitY)Image Credit – FirstpostStartup Scheme 1: Support for International Patent Protection in Electronics & Information Technology (SIP-EIT)Launched In: N/AHeaded by: Department of Electronics and Information Technology (DeitY)Industry Applicable: IT Services, analytics, enterprise software, technology hardware, Internet of Things, AI.Eligible For: MSMEs and technology startups in the ICTE sector.Overview: The scheme, launched by the Indian government, aims to provide financial support to MSMEs and technology startup units for international patent filing to encourage innovation and recognise the value and capabilities of global IP along with capturing growth opportunities in the ICTE sector.Fiscal Incentives: Reimbursement will be limited to a total of INR 15 Lakhs per invention or 50% of the total expenses incurred in filing and processing of the patent application upto grant, whichever is lesser.Time Period: The scheme is valid upto 30.11.2019.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 2: Multiplier Grants Scheme (MGS)Launched In: May 2013Headed By: Department of Electronics and Information Technology (DeitY)Industry Applicable: IT Services, analytics, enterprise software, technology hardware, Internet of Things, AI.Eligible For: Startups, incubator/academia/accelerators. Should have projects in electronics & information technology.Overview: The MGS aims to encourage collaborative R&D between industry and academics/R&D institutions for development of products and packages.Fiscal Incentives: The Government grants for individual industry would be limited to a maximum of INR 2 Cr per project and the duration of each project should, preferably, be less than two years. For industry consortiums, these figures would be INR 4 Cr and three years.Time Period: 2-3 yearsTo know more about this startup scheme by the Indian Government, click here.Startup Scheme 3: Software Technology Park (STP) SchemeLaunched In: N/AHeaded By: Software Technology Parks of India (STPI)Industry Applicable: IT services, fintech, enterprise software, analytics, AI.Eligible For: Software companiesOverview: The STPI has been set up with the objective of encouraging, promoting, and boosting software exports from India. The STP Scheme, by the Indian government, provides statutory services, data communications servers, incubation facilities, training and value-added services. The scheme allows software companies to set up operations in convenient and inexpensive locations and plan their investment and growth, driven by business needs.Fiscal Incentives: Sales in the DTA up to 50% of the FOB value of exports is permissible and depreciation on computers at accelerated rates up to 100% over 5 years is permissible.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 4: Electronic Development Fund (EDF) PolicyLaunched In: N/AHeaded By: Department of Electronics and Information Technology (DeitY)Industry Applicable: IT Services, analytics, enterprise software, technology hardware, Internet of Things, AI, nanotechnology.Eligible For: Startups pursuing innovation in technology sectors like electronics, IT, and nanoelectronics.Overview: The agenda was envisaged to develop the Electronics System Design and Manufacturing (ESDM) sector to achieve “Net Zero Imports” by 2020. The EDF will help attract venture funds, angel funds and seed funds towards R&D and innovation in the specified areas. It will help create a cell of Daughter funds and Fund Managers who will be seeking good startups (potential winners) and selecting them based on professional considerations.Fiscal Incentives: The Electronic Development Fund (EDF) is set up as a “Fund of Funds” to participate in professionally-managed “Daughter Funds” which, in turn, will provide risk capital to companies developing new technologies. CANBANK Venture Capital Funds Ltd. (CVCFL) is the Fund Manager for EDF.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 5: Modified Special Incentive Package Scheme (M-SIPS)Launched In: July 2012Headed By: Department of Electronics and Information Technology (DeitY)Industry Applicable: Technology hardware, Internet of Things, aeronautics/aerospace & defence, automotive, non-renewable energy, renewable energy, green technology and nanotechnology.Eligible For: Startups in electronic manufacturingOverview: The scheme aims to support IPR awareness workshops/seminars for sensitising and disseminating awareness about Intellectual Property Rights among various stakeholders especially in the E&IT sector.Fiscal Incentives: This startup scheme by Indian government provides a capital subsidy of 20% in SEZ (25% in non-SEZ) for units engaged in electronics manufacturing. It also provides for reimbursements of CVD/ excise for capital equipment for the non-SEZ units. For some of the high capital investment projects like the scheme provides for Central Taxes and Duties reimbursement of Central Taxes and Duties.Time Period: N/ATo apply online, one can click here.Startup Scheme 6: Scheme to Support IPR Awareness Seminars/Workshops in E&IT SectorLaunched In: N/AHeaded By: Department of Electronics and Information Technology (DeitY)Industry Applicable: IT services, analytics, enterprise software, technology hardware, Internet of Things, AI.Eligibility: This startup scheme by the Indian government is eligible for educational institutes and industry bodies like MAIT, ELCINA, CII, NASSCOM, FICCI, IESA, ASSOCHAM, etc., DeitY Society(ies) or DeitY Autonomous Body(ies). It is mandatory that the organisation should be registered with the Central Plan Scheme Monitoring System (CPSMS) portal, in order to apply for support for IP Awareness Workshop(s)/Seminar(s).Overview: The scheme provides IP (Intellectual Property) awareness workshops and seminars and funding grants.Fiscal Incentives: The organisations are provided with a grant of INR 2 Lakhs to INR 5 Lakhs. This includes educational institutes – INR 2 Lakhs, industry bodies – INR 3 Lakhs and DeitY Society(ies) or DeitY Autonomous Body(ies) – INR 5 Lakhs.Time Period: The scheme is valid upto 30.11.2019.To know more about this startup scheme by the Indian Government, click here.Ministry Of Agriculture And Farmers WelfareImage Credit – DigitalLearningStartup Scheme 7: NewGen Innovation and Entrepreneurship Development Centre (NewGen IEDC)Launched In: N/AHeaded By: NewGen Innovation and Entrepreneurship Development Centre (NewGen IEDC)Industry Applicable: Chemicals, technology hardware, healthcare & lifesciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & Beverages, pets & animals, textiles & apparel.Eligibility: The parent institution should have requisite expertise and infrastructure. This includes a minimum dedicated space of about 5,000 square feet to establish a NewGen IEDC, library, qualified faculty, workshops, etc.Overview: The NewGen IEDC is being promoted in educational institutions to develop an institutional mechanism to create an entrepreneurial culture in S&T academic institutions and to foster techno-entrepreneurship for generation of wealth and employment by S&T persons. As of now, there are total 40+ EDCs and 35 IEDCs in different states.Fiscal Incentives: The NSTEDB startup scheme by Indian government will provide a limited, one-time, non-recurring financial assistance, up to a maximum of INR 25 Lakhs. Also, non-recurring grants would be provided for supporting working capital cost.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 8: The Venture Capital Assistance SchemeLaunched In: 2012Headed By: Small Farmers’ Agri-Business Consortium (SFAC)Industry Applicable: AgricultureEligibility: Assistance under this scheme by Indian government will be available to individuals, farmers, producer groups, partnership/proprietary firms, self-help groups, companies, agri-preneurs, units in agri-export zones, and agriculture graduates individually or in groups for setting up agri-business projects. For professional management and accountability, the groups have to preferably form into companies or producer companies under the relevant Act.Overview: Venture Capital Assistance is financial support in the form of an interest-free loan provided by the SFAC to qualifying projects to meet the shortfall in capital requirements for implementation of the project.The Scheme was implemented during 2012-17 in the XII Plan. SFAC has formed tie-ups with 41 banks to provide financial support.Fiscal Incentives: The quantum of SFAC Venture Capital Assistance will depend on the project cost and will be the lowest of the following:> 26% of the promoter’s equity.> INR 50 Lakhsfor projects located in North-Eastern Region, Hilly States (Uttarakhand, Himachal Pradesh, Jammu & Kashmir) and in all cases in any part of the country where the project is promoted by a registered Farmer Producers Organisation, the quantum of venture capital will be the lowest of the following:> 40% of the promoter’s equity.> INR 50 LakhsTime Period: This startup scheme is valid for the period between 2012-2017.To know more about this startup scheme by the Indian Government, click here.Ministry Of Micro, Small And Medium Enterprises (MSME)Startup Scheme 9: Credit GuaranteeLaunched In: N/AHeaded By: Credit Guarantee Fund Trust for Micro and Small Enterprises (CGTMSE)Industry: Sector-AgnosticEligibility: The scheme is applicable for new and existing Micro and Small Enterprises engaged in manufacturing or service activity excluding retail trade, educational institutions, agriculture, self-help groups (SHGs), training institutions, etc.Overview: The scheme was launched by the Indian government to strengthen the credit delivery system and facilitate the flow of credit to the MSE sector. Lending institutions majorly included public, private, foreign banks along with regional rural banks, and SBI and its associate banks.Fiscal Incentives: Both term loans and/or working capital facility up to INR 100 Lakhs per borrowing unit are being provided. The guarantee cover provided is up to 75% of the credit facility up to INR 50 Lakhs (85% for loans up to INR 5 Lakhs provided to micro enterprises, 80% for MSEs owned/operated by women and all loans to NER including Sikkim) with a uniform guarantee at 50% for the entire amount if the credit exposure is above INR 50 Lakhs and up to INR 100 Lakhs.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 10: Performance & Credit Rating SchemeLaunched In: August 2016Headed By: National Small Industries Corporation (NSIC)Industry Applicable: Sector-agnosticEligibility: MSMEs registered in India are eligible to apply under this scheme. In May 2017, the guidelines were revised which stated that a unit with a turnover of INR 1 Cr or above will be eligible under the scheme. Now the case of rating needs to be recommended by a bank or NBFC.Overview: The scheme aims to create awareness about the strengths and weaknesses of small-scale industries. It was formulated by the Ministry of MSME under the Indian government in consultation with various stakeholders i.e. Small Industries Associations & Indian Banks’ Association and various rating agencies viz. CRISIL, ICRA, Dun & Bradstreet (D&B) and ONICRA.Fiscal Incentives: The incentives are proportional to the turnover of the MSMEs. For instance, up to INR 50 Lakhs, 75% of the rating fee or INR 25,000 (whichever is less) will be contributed under the scheme. For turnover above INR 50 Lakhs to INR 200 Lakhs, 75% of the fee or INR 30,000 (whichever is less) while for turnover more than INR 200 Lakhs, 75% of the fee or INR 40,000 (whichever is less).Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 11: Raw Material AssistanceLaunched In: N/AHeaded By: National Small Industries Corporation (NSIC)Industry Applicable: Sector-agnosticEligibility: MSMEs registered in India are eligible to apply under this scheme.Overview: This startup scheme aims at helping MSMEs by way of financing the purchase of raw material (both indigenous & imported), thereby giving an opportunity to MSMEs to focus on manufacturing quality products.Fiscal Incentives: Under this scheme by the Indian government, MSMEs will be helped to avail economics of purchases like bulk purchase, cash discount, etc. Also, all the procedures, documentation and issue of letter of credit in case of imports will be taken care of. Security will be in the form of Bank Guarantee from Approved/Nationalised Banks.Time Period: MSMEs will get financial assistance for procurement of raw material up to 90 days. In case outstanding dues are cleared within 270 days, micro enterprises will bear 9.5%- 10.5% interest while small and medium enterprises will have to pay 10% to 11% interest.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 12: Revamped Scheme of Fund for Regeneration of Traditional Industries (SFURTI)Launched In: 2005Headed By: Khadi and Village Industries CommissionIndustry Applicable: Sector-agnosticEligibility: Non-Government organisations (NGOs), institutions of the Central and State Governments and semi-Government institutions, field functionaries of State and Central Govt., Panchayati Raj institutions (PRIs), private sector by forming cluster specific SPVs, corporates and corporate social responsibility (CSR) foundations with expertise to undertake cluster development are eligible to apply under this scheme.Overview: The objectives of this scheme launched by the Indian government is to organise traditional industries and artisans into clusters to make them competitive and provide support for their long-term sustainability. At the same time, it also aims to enhance the marketability of products of such clusters, build up innovative and traditional skills, and more to gradually replicate similar models of cluster-based regenerated traditional industries.Fiscal Incentives: The financial assistance provided for any specific project shall be subject to a maximum of INR 8 Cr to support soft, hard and thematic interventions. Following is the budget limit per cluster:> Heritage Clusters (1,000-2,500 artisans) – INR 8 Cr/ cluster> Major Clusters (500-1,000 artisans) – INR 3 Cr / cluster> Mini-Clusters (Up to 500 artisans) – INR 1.5 crore/ clusterFor NER/J & K and the Hill States, there will be 50% reduction in the number of artisans per cluster.Time Period: The timeframe for the implementation of the project will be three years.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 13: Single Point Registration Scheme (SPRS)Launched In: 2003Headed By: National Small Industries Corporation (NSIC)Industry Applicable: Sector-agnosticEligibility: All micro and small enterprises registered with the Director of Industries (DI)/District Industries Centre (DIC) as manufacturing/service enterprises or having an acknowledgement of Entrepreneurs Memorandum (EM Part-II) are eligible for registration under this scheme by the Indian government. Those who have already commenced their commercial production but not completed one year of existence, a Provisional Registration Certificate can be issued to them under SPRS scheme with a monitory limit of INR 5 Lakhs, valid for the period of one year from the date of issue.Overview: With a view to increasing the share of purchases from the small-scale sector, the Government Stores Purchase Programme was launched in 1955-56. NSIC registers micro & small enterprises (MSEs) under the Single Point Registration Scheme (SPRS) for participation in government purchases.Fiscal Incentives: The eligible micro and small enterprises will get an exemption from payment of Earnest Money Deposit (EMD) and will be issued tender sets free of cost. In tender participating, MSEs quoting price within the price band of L1+15 per cent shall also be allowed to supply a portion up to 20% of the requirement by bringing down their price to L1 Price where L1 is non-MSEs.Time Period: The SPRS Certificate granted to the micro & small enterprise is valid for two years. It will be reviewed and renewed after every two years by verifying continuous commercial and technical competence of the registered micro & small enterprise in manufacturing / producing the stores for which it has been registered by NSIC.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 14: Aspire – Scheme for promotion of innovation, entrepreneurship, and agro-industryLaunched In: March 2015Headed By: Steering Committee, Ministry of MSMEIndustry Applicable: Agriculture, pets & animals, social impact, healthcare & life sciencesEligibility: All MSMEs with an Entrepreneurs Memorandum (EM) registration.Overview: Aspire has been launched by the Indian government with an objective to set up a network of technology centres, incubation centres to accelerate entrepreneurship and also to promote startups for innovation and entrepreneurship in rural and agriculture-based industry. It also includes the setting up of Technology Business Incubators (TBIs). As per the June 2017 status report of Startup India Action Plan, 15 TBIs are being set up. 11 TBIs have been approved and four others are in advanced stages. Six Technical Business Incubators are in advanced stages of approval by DST. INR 34.92 Cr has been sanctioned and INR 15.3 Cr has been already disbursed to nine TBIs.Fiscal Incentives: >One-time grant of 50% of the cost of Plant & Machinery excluding the land and infrastructure or an amount up to INR 30 Lakhs, whichever is less to be provided for supporting 20 existing incubation centres.> One-time grant of 50% of the cost of Plant & Machinery excluding the land and infrastructure or an amount up to INR 100 Lakhs, whichever is less to be provided for setting up of new incubation centres.> Support would be provided for incubation of ideas at the inception stage, each idea would be provided financial support @INR 3 Lakhs per idea to be paid up front to the incubator to nurture the idea, with a target to support 450 ideas.>A one-time grant of INR 1 Cr will be provided to the eligible incubator as Seed Capital. The Incubator will invest as Debt/ Equity funding upto 50% of total project cost or INR 20 Lakhs per startup, whichever is less. 150 such innovative and successful ideas to be supported.> INR 200 Lakhs for Accelerators to hold 10 workshops for incubates [out of the existing centres supported and new centres set up] to assist for creating successful business enterprises. Plans to conduct 10 such workshops.Time Period: Period of incubation to be 12 months to 24 months.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 15: Infrastructure Development SchemeLaunched In: N/AHeaded By: National Small Industries Corporation (NSIC)Industry Applicable: Sector-agnosticEligibility: space shall be allotted to IT/ITES/MSME units not registered with STPI (Software Technology Parks Of India Scheme). It will be allotted to only those units that are falling under the overall definition of MSME as per the guidelines of Ministry of Micro, Small and Medium Enterprises. Units other than MSMEs such as Banks/PSUs/financial institutions, corporate sectors etc. would also be considered for allotment on a case-to-case by merit.Overview: This scheme by the Indian government aims to solve the office space issues of MSMEs. The Corporation has commercial buildings at New Delhi, Chennai, and Hyderabad. Apart from other schemes, the Corporation provides office space on a lease rental basis to prospective units.Fiscal Incentives: The sizes of available office space range from 467 sq.ft. to 8,657 sq.ft. The unit has to deposit interest-free Security deposit equivalent to six months rent refundable at the time of vacation of premises. The rentals are reviewed every year.Time Period: The notice period is for 90 days. There is no lock-in period.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 16: MSME Market Development AssistanceLaunched In: 2002Headed By: Office of the Development Commissioner (MSME)Related Article: Govt Launches Defence India Startup Challenge To Close Ranks With Indian Startups, Disrupt SectorIndustry Applicable: Sector-agnosticEligibility: Unit having valid permanent registration with the Directorate of Industries/District Industries Centre are eligible under this scheme. The selection of small/micro manufacturing units would be done by MSME-DIs as per displayed product profile, the theme of the fair and space availability. Furthermore, Micro & Small manufacturing enterprise can avail this facility only once a year and only one person of the participating unit would be eligible for the subsidy on airfare.Overview: The scheme offers a funding to interested individuals aimed at increasing participation of representatives of small/micro manufacturing enterprises under the MSME India stall at international trade fairs/exhibitions. This scheme by the Indian government also encourages small & micro exporters in their efforts at tapping and developing overseas markets and enhance export from the small/micro manufacturing enterprises.Fiscal Incentives: 75% of air fare by economy class and 50% space rental charges for micro & small manufacturing enterprises of General category entrepreneurs will get reimbursed under this scheme. For women/SC/ST entrepreneurs & entrepreneurs from North Eastern Region, 100% space, rent, and economy class airfare will be reimbursed. The total subsidy on air fare & space rental charges will be restricted to INR 1.25 Lakhs per unit.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 17: National Awards (Individual MSEs)Launched In: N/AHeaded By: Office of the Development Commissioner (MSME)Industry Applicable: Sector-agnosticEligibility: The MSMEs should have been in continuous manufacturing/services for the last four years and should have Udyog Aadhaar Memorandum (UAM). MSMEs would also have to mandatorily register in MSME Databank web portal before submitting their application.Overview: With a view to recognising the efforts and contribution of MSMEs, the Ministry of MSME gives National Awards annually to selected entrepreneurs and enterprises under the scheme of National Awards.Fiscal Incentives: The Selected National awardee is facilitated with a cash prize of INR 1 Lakh, INR 75K, INR 50K in order of ranking. Cash prizes of INR 1 Lakh are provided under Special National Award category to women, SC/ST and North Eastern Region (NER) entrepreneur.Time Period: The awards are given every year.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 18: Coir Udyami YojanaLaunched In: N/AHeaded By: Coir BoardIndustry Applicable: AgricultureEligibility: All coir processing MSME units registered with the Coir Board under Coir Industry (Registration) Rules, 2008 are eligible under this scheme by the Indian government. There will be no income ceiling for assistance for setting up of a project under the Coir Udyami Yojana. Assistance under the Scheme will be made available to individuals, companies, self-help groups, non-governmental organisations, institutions registered under the Societies Registration Act 1860, production co-operative societies, joint liability groups, and charitable trusts. However, the units that have already availed a Govt. subsidy under any other Scheme of Govt. of India or State Govt. for the same purpose are not eligible to claim a subsidy.Overview: The scheme aims to support the setting up of coir units with a project cost upto INR 10 Lakhs plus one cycle of working capital, which shall not exceed 25% of the project cost. The banks shall consider a composite loan instead of a term loan to cater to the working capital requirements. This should be exclusive of INR 10 Lakhs limit proposed. However, the subsidy will be computed excluding working capital component.Fiscal Incentives: Banks will finance capital expenditure in the form of a term loan and working capital in the form of cash credit. Projects can also be financed by the bank in the form of composite loans consisting of cap ex and working capital. The amount of credit will be 55% of the total project cost after deducting 40% margin money (subsidy) and owner’s contribution of 5% from beneficiaries.Time Period: Rate of interest chargeable for the loans shall be at par with the base rate. Repayment schedule may not exceed seven years after an initial moratorium, as may be prescribed by the concerned bank/financial institution.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 19: International Cooperation (IC) SchemeLaunched In: 1996Headed By: Office of the Development Commissioner (MSME)Industry Applicable: Travel & tourism, human resources, events, advertisingEligibility: State/Central Government Organisations, Industry/Enterprise Associations, and Registered Societies/Trusts and Organisations associated with the MSME are eligible to apply under this scheme. The organisation should be registered with the primary objective of promotion and development of MSMEs. It should be engaged in such activities for at least three years and should have regular audited accounts for the past three years. Events, for which financial support under the Scheme is sought, must have significant international participation.Overview: Under this scheme by the Indian government, financial assistance for travel and marketing expenditures relating to the development of the MSME sector in India is supported by the department. The objective is to make MSMEs internationally competitive by technology infusion/upgradations, modernisation of MSMEs, and promotion of exports of MSMEs.Fiscal Incentives: The incentives vary as per the category of organisation. For instance, MSME gets 100% of the economy class airfare subject to a maximum of INR 1.5 Lakhs or actual fare paid, whichever is lower. On the other hand, off bearer of the applicant organisation also gets an additional duty allowance of INR 150 per day along with the airfare subjected to limitations above. MSMEs also get 100% of the space rent subject to a maximum of INR 1 Lakh or actual rent paid, whichever is lower. Common expenses such as freight & insurance, local transport, secretarial/ communication services, printing of common catalogues may be funded as well.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 20: Credit Linked Capital Subsidy for Technology UpgradationLaunched In: N/AHeaded By: Office of the Development Commissioner (MSME)Industry Applicable: Sector-agnosticEligibility: Existing SSI Units registered with the State Directorate of Industries that have upgraded their existing plant and machinery with state-of-the-art technology, with or without expansion are eligible under this scheme. Also, new SSI Units which are registered with the State Directorate of Industries which have their facilities only with the appropriate eligible and proven technology duly approved by the GTAB/TSC will be eligible.Overview: This startup scheme by the Indian government – aims at facilitating technology upgradations by providing upfront capital subsidy to small scale industry (SSI) units, including khadi, village, and coir industrial units, on institutional finance (credit) availed by them for modernisation of their production equipment (plant and machinery) and techniques.Fiscal Incentives: The Ceiling on loans under the scheme has been raised from INR 40 Lakhs to INR 1 Cr while the rate of subsidy has been enhanced from 12% to 15%. Here, the admissible capital subsidy is calculated with reference to purchase price of plant and machinery, instead of term loan disbursed to the beneficiary unit.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 21: Bank Credit Facilitation SchemeLaunched In: N/AHeaded By: National Small Industries Corporation (NSIC)Industry Applicable: Sector-agnosticEligibility: MSMEs registered in IndiaOverview: The scheme aims to meet the credit requirements of MSME units. NSIC has entered into a Memorandum of Understanding with various nationalised and private sector banks. Through syndication with these banks, NSIC arranges for credit support (fund- or non-fund-based limits) from banks without any cost to the MSMEs.Fiscal Incentives: N/A.Time Period: The repayment period varies depending upon the income generated from the unit and generally varies from five-seven years. However, in exceptional cases, it can go up to to 11 years.To know more about this startup scheme by the Indian Government, click here.NITI AayogStartup Scheme 22: Atal Incubation Centres (AIC)Launched In: N/AHeaded By: Atal Innovation Mission (AIM)Industry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & beverages, pets & animals, textiles & apparel.Eligibility: AICs can be established in public/private/public-private partnership mode. These can be established in: Academia – includes higher educational institutes and R&D institutions. Non-academic – includes companies/ corporates/ technology parks / industrial parks/ any individual/ group of individuals.Overview: AICs are set up under the Atal Innovation Mission (AIM). AICs aim to support and encourage startups to become successful enterprises. They will provide necessary and adequate infrastructure along with high-quality assistance or services to startups in their early stages of growth. As per June 16, 2017, Startup India Action Plan status report, NITI Aayog has approved 10 institutes to establish new incubators with a grant of INR 10 Cr each.Fiscal Incentives: AIM will provide a grant-in-aid of INR 10 Cr to each AIC for a maximum of five years to cover the capital and operational expenditure cost in running the centre. The applicant would have to provide a built-up space of at least 10,000 sq. ft to qualify for the financial support.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 23: Atal Tinkering Laboratories (ATL)Launched In: July 2016Headed By: Atal Innovation MissionIndustry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & Beverages, pets & animals, textiles & apparel.Eligibility: Schools (Grade VI – XII) managed by the Government, local body or private trusts/society can apply to set up an ATL.Overview: The objective of this startup scheme by the Indian government is to foster curiosity, creativity, and imagination in young minds; and inculcate skills such as design mindset, computational thinking, adaptive learning, physical computing etc. As per the Startup India Action Plan, 500 Tinkering Labs are to be established. NITI Aayog has selected 457 schools for establishing Tinkering Labs. Of the selected, 350 Tinkering Labs have received a Grant-in-Aid of INR 12 Lakhs each. Earlier this month, NITI Aayog CEO Amitabh Kant stated that this year, the Atal Innovation Mission (AIM) scheme will look to select 1,000 schools. They will receive a grant of about $31K (INR 20 Lakhs) each. The money will be utilised to set up tinkering labs to foster innovation.Fiscal Incentives: AIM will provide grant-in-aid that includes a one-time establishment cost of INR 10 Lakhs and operational expenses of INR 10 Lakhs for a maximum period of five years to each ATL.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 24: Scale-up Support to Establishing Incubation CentresLaunched In: N/AHeaded By: NITI AayogIndustry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & Beverages, pets & animals, textiles & apparel.Eligibility: To avail benefits of this startup scheme by the Indian government, the startup should be a legal entity registered in India as a public, private, or public-private partnership and must be in operation for a minimum of three years.Overview: This startup scheme envisages to augment the capacity of the Established Incubation Centres in the country. It will provide financial scale-up support to enable Established Incubation Centres. The scheme would radically transform the startup ecosystem in the country by upgrading the Established Incubation Centres to world-class standards.Fiscal Incentives: Grant-in-aid support of INR 10 Cr will be provided in two annual instalments of INR 5 Cr each.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Ministry of Skill Development and EntrepreneurshipStartup Scheme 25: Udaan Training Programme For Unemployed Youth Of J&KLaunched In: 2012Headed By: National Skill Development Corporation (NSDC)Industry Applicable: Education, human resourcesEligibility: Graduates, post-graduates, and professional degree holders in J&K.Overview: Udaan is a Special Industry Initiative for Jammu & Kashmir. This scheme by the Indian government provides employment-oriented training to the youth from the state for over five years, covering various sectors like business management, software, and BPO. The Scheme aims to cover 40,000 youth of J&K over a period of five years. As on July 2015, 10, 555 youths had joined the scheme with 585 selection drives conducted. Also, as per a May 2017 Business Standard report, INR 246 Cr have already been spent on the programme, but only 10% candidates were hired. Also, of the 9,780 Kashmiri youths who received jobs under Udaan, it is unclear how many are still employed. The NSDC eventually lost track of the beneficiaries.Fiscal Incentives: INR 750 Cr has been earmarked for the implementation of the scheme over a period of five years to cover other incidental expenses such as travel cost, boarding and lodging, stipend, travel and medical insurance cost for the trainees and administration cost. Furthermore, corporates are eligible for partial reimbursement of training expenses incurred for Udaan candidates who have been offered jobs.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Ministry of Heavy Industries & Public EnterprisesAnant Geete-Minister-MoHI&PEImage Credit – ElecramaStartup Scheme 26: Enhancement of Competitiveness in the Indian Capital Goods SectorLaunched In: November 2015Headed By: Department of Heavy Industries (DHI)Industry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, automotive, construction, non-renewable energy, renewable energy, green technology, Internet of Things, nanotechnology, social impact, food & beverages, textiles & apparel.Eligibility: Indian capital goods sector unit or their consortium.Overview: The scheme objective is to boost the Indian economy by making Indian Capital Goods Sector globally competitive. The Technology Acquisition Fund Programme (TAFP) under the scheme provides financial assistance to existing capital goods industrial units for acquiring/ transferring and assimilating advanced technologies and also the development of technologies through contract route, in-house route or through the joint route of contract in order to achieve global standards and competitiveness.Fiscal Incentives: Selected startups will get a one-time grant up to 25% of the cost of the technology acquisition of each technology. Maximum amount given shall not exceed INR 10 Cr.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Ministry of New and Renewable Energy (MNRE)Upendra Tripathi-Minister-MNREStartup Scheme 27: National Clean Energy Fund (NCEF) RefinanceLaunched In: March 2014Headed By: Indian Renewable Energy Development Agency (IREDA)Industry Applicable: Renewable energy, clean energy, green energy plants.Eligibility: To avail this particular scheme by the Indian government, plants should have a minimum two-year operational history, after commissioning of the project and the 2 year’s average PLF (in case if the plant has operated for more than 2 years, then the average PLF of any 2 years) should be at least 20% in case of biomass power and 15% in case of Small Hydro Power (SHP) projects. The project should also have a minimum of average DSCR of 1.1, after taking into account IREDA refinance amount and should be able to service the loan. The project should be revived/operationalised within six months from the date of disbursement.Overview: The scheme aims to revive the operations of the existing biomass power and small hydro power projects by bringing down the cost of funding these projects. This is done by providing refinance at concessional rates of interest, with funds sourced from the National Clean Energy Fund (NCEF).Fiscal Incentives: In terms of the scheme, IREDA would provide funds received from NCEF by way of refinance to scheduled commercial banks and financial institutions (including IREDA). Refinance should not exceed 30% of the loan outstanding, @ 2% interest rate from IREDA to Scheduled commercial banks / FIs (including IREDA) and the same shall be extended by the Banks/FIs to the project developers at the same rate of 2%, subject to, maximum refinance amount INR 15 Cr per project.Time Period: The scheme will be in operation for a period of five years commencing from the financial year 2013-14.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 28: IREDA Scheme For Discounting Energy BillsLaunched In: April 2016Headed By: Indian Renewable Energy Development Agency (IREDA)Industry Applicable: Renewable energy, clean energy, green energyEligibility: The applicant should be an existing borrower of IREDA (Sole/co-financing/consortium financing). The borrowers should not be declared as NPAs by any of the lenders. The discounted amount will be utilised only for clearance of dues of term lenders of the project and also working capital lenders overdue, if any on a pro-rata basis, in terms of financing documents.Overview: This scheme by the Indian government proposes to provide bill discounting facility for the energy bills of Indian Renewable Energy Development Agency (IREDA) borrowers which are pending for payment with Utilities for upto six months.Fiscal Incentives: Upto 75% of the invoice value pending for maximum six months from the date of the application subject to a maximum bill discounting facility of INR 20 Cr. The minimum amount of transaction covering a set of bills shall not be less than INR 1 Cr.Time Period: Terminal date of repayment will be 12 months from disbursement date.To get more information about this startup scheme, one can clickhere.Startup Scheme 29: Bridge Loan Against MNRE Capital SubsidyLaunched In: N/AHeaded By: Bridge Loan Against MNRE Capital SubsidyIndustry Applicable: Renewable energy, clean energy, green energyEligibility: MNRE accredited channel partners, State Nodal Agencies (SNA) and other stakeholders, as approved by MNRE, who have already submitted valid claims of capital subsidy at IREDA, which is pending for the release of payment on account of non-availability of funds, will be eligible under the scheme.Overview: The aim is to provide term loans for renewable energy and energy efficiency projects.Fiscal Incentives: The selected startup or government business projects will get up to 80% of the existing pending eligible capital subsidy claim, as verified by the IREDA with a minimum loan assistance of INR 20 Lakhs. The loan amount to be recovered out of capital subsidy received/to be received from MNRE. The shortfall, if any, will be recovered from the borrower, which will be payable on demand.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 30: Bridge Loan Against Generation-Based Incentive (GBI) ClaimsLaunched In: N/AHeaded By: Indian Renewable Energy Development Agency (IREDA)Industry Applicable: Renewable energy, clean energy, green energyEligibility: Renewable energy developers who have already submitted a valid GBI claim under GBI Scheme with the Indian Renewable Energy Development Agency (IREDA), which is processed and pending for the release of payment on account of non-availability of funds, will be eligible under this scheme.Overview: GBI loans were announced for grid interactive wind and solar power projects. The main aim is to broaden investor base, facilitate the entry of large independent power producers and to provide a level playing field to various classes of investors.Fiscal Incentives: A minimum loan assistance of INR 20 Lakhs is provided under this scheme. Loan amount to be recovered out of GBI proceeds received/to be received from MNRE. A shortfall, if any, will be recovered from the borrower, which will be payable on demand.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 31: Loan for Rooftop Solar PV Power ProjectsLaunched In: July 2015Headed By: Indian Renewable Energy Development Agency (IREDA)Industry Applicable: Renewable energy, clean energy, green energyEligibility: This scheme by the Indian government is available for all grid-connected/interactive solar PV projects located on rooftops. Applications can be submitted under Aggregator Category and Direct Category. For the aggregator category minimum project capacity to be submitted shall be at least 1,000 kWp and a minimum capacity of subprojects under this mode shall not be less than 20 kWp. For the direct category, applicants shall include projects from single roof owners only. Minimum project capacity to be submitted shall be at least 1,000 kWp. Private sector companies/firms, central public sector undertaking (CPSU), state utilities/ discoms/ transcos/ gencos/ corporations and joint sector companies can apply for the loan.Overview: This startup scheme aims to support all grid connected/interactive solar PV projects located on rooftops.Fiscal Incentives: The quantum of a loan from the IREDA shall be 70% of the project cost with minimum promoter’s contribution of 30%. However, the IREDA may extend the loan upto 75% of the project cost based on the credit-worthiness of the promoter, track record, project parameters, etc. The maximum repayment period for the loan shall be up to nine years, with a moratorium period of 12 months from the date of COD of the project. The maximum construction period shall be 12 months from the first disbursement.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 32: Credit Enhancement Guarantee SchemeLaunched In: October 2016Headed By: Indian Renewable Energy Development Agency (IREDA)Industry Applicable: Renewable energy, clean energy, green energyEligibility: Commercially viable, grid-connected renewable energy projects (solar/wind) with a minimum average DSCR of 1.2 can apply under the scheme. Also, the minimum issue size of the proposed bonds should not be less than INR 100 Cr.Overview: This scheme by the Indian government acts as a non-fund partial credit guarantee instrument for project developers/ promoters to raise bonds against commissioned and operationally viable renewable energy projects.Fiscal Incentives: The IREDA will provide credit enhancement by way of unconditional and irrevocable partial credit guarantee to enhance the credit rating of the proposed bonds. The IREDA can extend guarantee upto 25% of the proposed issue size of the bonds and, in any case, it should not be more than 20% of total capitalised project cost. The guarantee fee to be charged by the IREDA shall be in the range of 1.8%-2.9% p.a. of its exposure.Time Period: The guarantee period will be linked with the period for which bonds are issued, the maximum tenure of the project bonds may be upto 15 years.To know more about this startup scheme by the Indian Government, click here.Schemes By Public Sector EnterprisesStartup Scheme 33: Dairy Entrepreneurship Development SchemeLaunched In: 2014Headed By: National Bank for Agriculture and Rural Development (NABARD)Industry Applicable: Agriculture, pets & animals, social impact, food & beverages.Eligibility: Farmers, individual entrepreneurs, NGOs, companies and groups from the unorganised and organised sector can apply under this scheme. An individual will be eligible to avail assistance for all the components under the scheme but only once for each component. More than one member of a family can be assisted under the scheme provided they set up separate units with separate infrastructure at different locations. The distance between the boundaries of two such farms should be at least 500 metres.Overview: This startup scheme by the Indian government aims to bring structural changes in the unorganised sector so that initial processing of milk can be taken up at the village level itself and bring about upgradations of traditional technology to handle milk on a commercial scale.Fiscal Incentives: The incentives differ with respect to the cost of the required equipment or establishment of the facilities. In all cases, 25% of the outlay (33.33 % for SC / ST/ farmers) as back-ended capital subsidy subject to the applicable ceiling is provided to the eligible stakeholders.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 34: 4E (End to End Energy Efficiency)Launched In: September 2016Headed By: Small Industries Development Bank of India (SIDBI)Industry Applicable: Sector-agnosticEligibility: MSME units in the manufacturing or services sector which are in operation for at least three years and have earned cash profit in the last two years of operation are eligible. The startup should not be in default to any bank/FI. The unit should have undergone a process of Detailed Energy Audit (DEA) through a technical agency/consultants having BEE certified Energy Auditors. Furthermore, the Detailed Project Report (DPR) prepared by the technical agency/consultant should have been vetted by the EEC, SIDBI. Also, the unit should not have availed a Performance Linked Grant under the WB-GEF Project for the proposed EE Project and should be in compliance with the Environment & Social Management Framework.Overview: The scheme has been launched jointly by India SME Technology Services Ltd. (ISTSL) in association with the World Bank. The main objective is to implement energy efficiency measures on an end-to-end basis. For meeting part costs of (i) capital expenditure including for the purchase of equipment/machinery, installation, civil works, commissioning, etc. (ii) Any other related expenditure required by the unit, provided it is not more than 50% of (i). The scheme by the Indian government, also, it aims to help startups finance second-hand machinery/equipment for use.Fiscal Incentives: Under the 4E scheme, the MSME unit has to pay only INR 30,000 and applicable taxes and the balance fee will be paid by SIDBI to auditors. Up to 90% of the project cost with minimum loan amount of INR 10 Lakhs and maximum loan amount not to exceed INR 150 Lakhs per eligible borrower can be granted under this scheme. Eligible loan amount should not exceed one-fifth of the total turnover of the applicant unit. Also, the repayment period including initial moratorium period of up to six months, shall not be more than 36 months for loans up to INR 100 Lakhs and 60 months for loans beyond INR 100 Lakhs.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 35: Pradhan Mantri Mudra Yojana (PMMY)Launched In: February 2016Headed By: Micro Units Development and Refinance Agency Ltd. (MUDRA)Industry Applicable: Sector-agnosticEligibility: Non–Corporate Small Business Segment (NCSB) comprising millions of proprietorship / partnership firms running as small manufacturing units, service sector units, shopkeepers, fruits / vegetable vendors, truck operators, food-service units, repair shops, machine operators, small industries, artisans, food processors and others, in rural and urban areas can apply for the loan. All kinds of manufacturing, trading and service sector activities can get a MUDRA loan.Overview: MUDRA provides refinance support to banks / MFIs for lending to micro units having loan requirement upto INR 10 Lakhs. As per recent media reports, loans extended under the PMMY during 2016-17 have crossed the target of INR 1.8 Lakh Cr. The estimated number of borrowers in this fiscal were more than 4 Cr, of which 70% were women. Furthermore, for the fiscal year 2017-18 the target has been kept at INR 2.44 Lakh Crore for Mudra Loans.Fiscal Incentives: MUDRA offers incentives through these interventions:>Shishu: covering loans upto INR 50,000/-> Kishor: covering loans above INR 50,000/- and upto INR 5 Lakhs> Tarun: covering loans above INR 5 Lakhs and upto INR 10 LakhsGenerally, loans upto INR 10 Lakhs issued by banks under Micro Small Enterprises are given without collateral. Also, within these interventions, MUDRA ensures to meet the requirements of different sectors/business activities as well as business/entrepreneur segments.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 36: Stand Up IndiaLaunched In: April 2016Headed By: Small Industries Development Bank of India (SIDBI)Industry Applicable: Sector-agnosticEligibility: The enterprise can be in trading, manufacturing, or services. In the case of non-individual enterprises, at least 51% of the shareholding and controlling stake should be held by an SC/ST or woman entrepreneur. The borrower should not be in default to any bank or financial institution.Overview: This scheme by the Indian government facilitates bank loans between INR 10 Lakhs and INR 1 Cr to at least one Scheduled Caste or Scheduled Tribe borrower and at least one women borrower per bank branch for setting up a Greenfield enterprise.Fiscal Incentives: Composite loan between INR 10 Lakhs and INR 1 Cr to cover 75% of the project cost can be taken up, inclusive of the term loan and working capital. The stipulation of the loan being expected to cover 75% of the project cost would not apply if the borrower’s contribution along with convergence support from any other schemes exceeds 25% of the project cost. The rate of interest would be the lowest applicable rate of the bank for that category (rating category) not to exceed (base rate (MCLR) + 3%+ tenor premium).Time Period: The loan is repayable in seven years with a maximum moratorium period of 18 months.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 37: Sustainable Finance SchemeLaunched In: N/AHeaded By: Small Industries Development Bank of India (SIDBI)Industry Applicable: Green Energy, Non-renewable Energy, Technology Hardware, Renewable EnergyEligibility: Renewable energy projects such as solar power plants, wind energy generators, mini hydel power projects, biomass gasifier power plants, etc. for captive/ non-captive use (i.e., power generated is sold/supplied to the grid / off-grid). Any kind of potential CP investments including waste management. Suitable assistance to OEMs which manufacture energy efficient / cleaner production / green machinery/equipment. Either the OEM should be an MSME or it should be supplying its products to a substantial number of MSMEs.Overview: The objective of this startup scheme by the Indian government is to assist the entire value chain of energy efficiency (EE) / cleaner production (CP) and sustainable development projects which lead to significant improvements in EE / CP / sustainable development in the MSMEs and which are presently not covered under the existing sustainable financing lines of credits.Fiscal Incentives: Suitable assistance by way of term loan/working capital to ESCOs implementing EE / CP / Renewable Energy project provided either the ESCO should be an MSME or the unit to which it is offering its services is an MSME. The rate of interest will be applicable on basis of credit rating of MSME’s.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 38: SIDBI Make in India Soft Loan Fund for Micro Small and Medium Enterprises (SMILE)Launched In: August 2015Headed By: Small Industries Development Bank of India (SIDBI)Industry Applicable: Sector-agnosticEligibility: New enterprises in the manufacturing, as well as services sector, can apply under this scheme. Existing enterprises undertaking expansion, modernisation, technology upgradations or other projects for growing their business will also be covered.Overview: The aim of this scheme by the Indian government is to provide a soft loan, in the nature of quasi-equity, and term loan on relatively soft terms to MSMEs to meet the required debt-equity ratio for the establishment of an MSME as also for pursuing opportunities for growth for existing MSMEs.Fiscal Incentives: For general category, 10% of the project cost subject to a maximum of INR 20 Lakhs is provided as the loan amount. It increases to 15% for the enterprises promoted by Scheduled Caste (SC) / Scheduled Tribe (ST) / Persons with Disabilities (PwD), and women, subject to a maximum of INR 30 Lakhs. Persons belonging to these categories must own controlling stake (i.e. 51% or higher).Time Period: On expiry of three years from the date of the first disbursement, the outstanding soft loan together with any dues thereon shall be converted into a secured term loan and the entire loan shall carry an applicable rate of interest as per internal rating of the borrower. The repayment period is generally upto seven years inclusive of the moratorium upto 1-1/2 year for the term loan and upto two years for a soft loan.To know more about this startup scheme by the Indian Government, click here.Image Credits: TopcountStartup Scheme 39: Startup Assistance SchemeLaunched In: N/AHeaded By: Small Industries Development Bank of India (SIDBI)Industry Applicable: Sector-AgnosticEligibility: Early-stage units where revenue has commenced after product acceptance by at least one corporate customer with repeat orders, or in the case of retail consumers, a trend of revenue for six months has been observed. Only those early-stage MSMEs which are defined in the MSMED Act, 2006 (Constitution of the units to be Private Limited Companies) will be considered eligible. These companies, should not, in general, be in existence for more than 5 years; or – not received adequate and regular bank credit facilities (except under the Credit Guarantee Trust for Micro & Small Enterprise or Overdraft against Fixed Deposits); or could have incurred losses in the past years. However, to avail of scheme benefits, a clear plan for profitability (EBIDTA, cash and net level) should be in place over the next two years.Overview: The scheme by the Indian government aims to provide structured financing for ‘startups’ and ‘early-stage enterprises’ mostly in sectors which traditionally do not involve physical assets like technology, biotech, asset-light service sector businesses, web/ mobile-based businesses, clean technologies, social ventures, etc. Innovative business models in other asset-based sectors could also be considered selectively.Fiscal Incentives: The financial assistance provided is need-based, subject to a maximum of INR 200 Lakhs and equity kicker (1%-2% equity on paid up capital at par or a suitably structured kicker). Currently, 14% rate of interest is applicable on the loan amount.Time Period: The loan repayment tenure is upto 7 years including need-based moratorium.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 40: Growth Capital and Equity AssistanceLaunched In: N/AHeaded By: Small Industries Development Bank of India (SIDBI)Industry Applicable: Sector-agnosticEligibility: The eligible stakeholders under this scheme include an MSME as per the definition of Government of India (MSMED Act), SIDBI’s existing customers (meeting internal rating criteria) and units with past three years of profitability and two years of satisfactory banking credit track record (meeting internal credit rating criteria). Acceptable external rating from CRISIL, ICRA, D&B, SMERA etc. would be desirable.Overview: This scheme by the Indian government provides assistance to existing Small and Medium Businesses in need of capital for growth. The assistance is provided in form of mezzanine/convertible instruments, subordinated debt and equity (in deserving cases). This quasi-assistance has a higher moratorium on repayment and a flexible structuring.Fiscal Incentives: Under this scheme, the MSMEs are helped to leverage equity/sub-debt assistance from SIDBI for raising higher debt funds. It also helps to avoid the complexities of enterprise valuation, exit issues etc.– associated with equity investments. Information regardin the amount of growth capital provided to the MSME enterprises is not available.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Ministry of Science & TechnologyStartup Scheme 41: Assistance to Professional Bodies & Seminars/SymposiaLaunched In: N/AHeaded By: Science and Engineering Research Board (SERB)Industry Applicable: Events, chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & beverages, pets & animals, textiles & apparel.Eligibility: The support is provided to research institutes/ universities/medical and engineering colleges and other academic institutes/professional bodies who organise such events. The applicant should be an Indian citizen residing in India and must hold a regular position in a recognised academic institution or in a national laboratory / recognised R&D institution. Also, he/she should submit the application not earlier than six months and not later than three months, before the date of the event.Overview: SERB extends partial support on a selective basis, for organising seminar/symposia/ training programmes/workshops/conferences at national as well as international level, for the scientific community to keep them abreast of the latest developments in their specific areas. The primary focus of the scheme is to support events having a strong orientation towards scientific research in the areas of basic sciences, engineering, technology, agriculture & medicines.Fiscal Incentives: The incentives include nominal support for pre-operative expenses like domestic travel for young and senior scientists (Indian only), contingencies (stationery items, working tea /lunch, audio-visuals etc.) and pre-conference printing (announcements, abstracts etc.).Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 42: Ayurvedic Biology ProgramLaunched In: N/AHeaded By: Science and Engineering Research Board (SERB)Industry Applicable: Chemicals, healthcare & life sciences, nanotechnology, social impact.Eligibility: Support is provided to research institutes/ universities/medical and engineering colleges and other academic institutes/professional bodies who organise such events. Support is also provided to Indian citizens residing in India, holding a regular academic/research position in a recognised institution. The proposals can be submitted by an individual or by a team of investigators.Overview: SERB supports basic research employing modern biology, immunology, and chemistry to investigate the concepts, procedures, and products of Ayurveda. The current areas of interest include Rasayana and degenerative diseases; Prakriti and human genomics; role of Pathya and nutritional sciences in health and disease; and physiological, immunological and biochemical correlates of traditional Ayurvedic procedures such as Panchakarma.Fiscal Incentives: SERB extends partial financial support, on a selective basis, for organising such domestic events (as well as international). Support is primarily given to encourage participation of young scientists and research professionals in such events along with nominal support for pre-operative expenses like announcements brochures, etc.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 43: Industry Relevant R&DLaunched In: N/AHeaded By: Science and Engineering Research Board (SERB)Industry Applicable: Sector-agnosticEligibility: The academic partner must be an Indian citizen and hold a regular academic/research position in an academic institution or national laboratories or recognised R&D institutions. More than one academic partner may be allowed. For being an industry partner, all industries (including MSME & industrial R&D Centres) are eligible. More than one Industry and or more than one Investigator from one Industry can be associated with a project. He/she should be an Indian citizen residing in India, holding a regular academic/research position in a recognised institution.Overview: SERB aims to support ideas that address a well-defined problem of industrial relevance through this scheme. The proposal is jointly designed and implemented by an academic partner (which includes a partner from national laboratories/recognised R&D institutions, as the case may be) and industry.Fiscal Incentives: The industry share should not be less than 50% of the total budget. Overhead is provided to the academic partner. The SERB share shall not exceed INR 50 Lakhs for a project. The upper cap may be relaxed on a case-to-case basis.The support from SERB shall be extended only to the academic partner and not to the industry. The research grant will be provided for equipment, manpower, consumables, travel, pilot plant study, and any other costs associated with the project.Time Period: First call in a financial year will be made in the first week of June of every year and the window will be opened for submission of research proposals from June 1 to July 31. Funding decision on the proposals will be communicated to the PIs during December and the grant will be released in January-February next year. The second call will be made in the first week of November of every year and the window will be opened for submission of research proposals November 1 to December 1. Funding decision on the proposals will be communicated to the PIs during May next year and the grant will be released in June-July.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 44: High Risk-High Reward ResearchLaunched In: N/AHeaded By: Science and Engineering Research Board (SERB)Industry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & beverages, pets & animals, textiles & apparel.Eligibility: Indian citizen residing in India, holding a regular academic/research position in a recognised institution can apply under this scheme. The proposals can be submitted by an individual or by a team of investigators.Overview: SERB aims at supporting proposals that are conceptually new and risky, and if successful, expected to have a paradigm-shifting influence on science and technology. Proposals that address scientific issues which will result in ‘incremental’ knowledge will not be supported.Fiscal Incentives: The research grant covers equipment, consumables, contingency and travels apart from overhead grants. No budget limit is prescribed for these projects.Time Period: First call in a financial year will be made in the first week of June of every year and the window will be opened for submission of research proposals from June 1 to July 31. Funding decision on the proposals will be communicated to the PIs during December and the grant will be released in January-February next year. The second call will be made in the first week of November of every year and the window will be opened for submission of research proposals November 1 to December 31. Funding decision on the proposals will be communicated to the PIs during May next year and the grant will be released in June-July.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 45: Technology Development Programme (TDP)Launched In: N/AHeaded By: Science and Engineering Research Board (SERB)Industry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & beverages, pets & animals, textiles & apparel.Eligibility: Scientists, engineers, or technologists working in academic institutions, registered societies, R&D institutions, laboratories having adequate infrastructure & facilities to carry out technology development work as well as prototype building.Overview: The mandate of Technology Development Programmes (TDP) is to convert proof-of-concepts for the development of pre-competitive/commercial technologies/ techniques/ processes. Some of the typical areas in which proposals can be submitted are glass, ceramics, molecular/ biomolecular electronics, polymer and biosensors, waste (plastic, hospital & electronic) utilisation and management, laser/ plasmas/ microwave technology, alternate fuels, fuel conservation, efficient utilisation of fuels, civil infrastructure technologies etc.Fiscal Incentives: Institutions under this scheme get support for project staff salaries, equipment, supplies and consumables, contingency expenditure, patent filing charges, outsourcing charges, internal travel, fabrication costs, testing charges, overheads, etc.For Industry, the only cost of consumables up to 50% has been approved while for Institution/Industry Joint Programmes, support to the Industry up to 50% of the cost of consumables is provided.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 46: National Science & Technology Management Information System (NSTMIS)Launched In: N/AHeaded By: Department of Science and Technology (DST)Industry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & beverages, pets & animals, textiles & apparel.Eligibility: Scientists & Technologists; Statisticians and economists; Sociologists; as well as Development/ Planning/ Policy Experts, Management Specialists etc. from academic/research institutions, registered societies, voluntary agencies (NGOs), professional bodies & consulting organisations etc. can apply under this scheme.Overview: DST under this scheme sponsors research projects/studies to interested investigators/organisations where studies could be taken up in the areas of S&T investment, S&T infrastructure, S&T output, S&T databases, S&T manpower, R&D productivity/efficiency etc.Fiscal Incentives: Grant-in-aid is provided for projects. Also, overheads on projects are provided at the rate of 10% of the total project cost for educational institutions and NGOs and 8% for laboratories & institutions under Central Government departments/agencies.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 47: Biotechnology Industry Partnership Programme (BIPP)Launched In: N/AHeaded By: Biotechnology Industry Research Assistance Council (BIRAC)Industry Applicable: Healthcare & life sciencesEligibility: An Indian company, whether small, medium, or large with a DSIR-recognised in-house R&D unit, is eligible under this scheme. Also, a joint association of an Indian company and national R&D organisations and institutions; as well as a group of Indian companies along with national research organisations etc. are eligible.Overview: The scheme is a government partnership with industries for support on a cost-sharing basis for path-breaking research in frontier futuristic technology areas having major economic potential and making the Indian industry globally competitive. It is focussed on IP creation with ownership retained by Indian industry and, wherever relevant, by collaborating scientists.Fiscal Incentives: The eligible stakeholders are provided support for high-risk, accelerated technology development especially in futuristic technologies. Support is also provided for companies working in very high-risk, nationally- and socially-relevant areas, with no assured market. It provides for product evaluation and validation through support for limited and large-scale field trial for agriculture products and clinical trials (Phase I, II, III) for health care products and also supports research project for novel IP generation.Time Period: There are three calls for proposals in a year: February 15–March 31, June 15–July 31 and October 15–November 30.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 48: Industry Innovation Programme on Medical Electronics (IIPME)Launched In: N/AHeaded By: Biotechnology Industry Research Assistance Council (BIRAC)Industry Applicable: Healthcare & life sciencesEligibility: Indian startups which are less than three years old from date of advertisement which have 51% ownership, Indian LLPs and those which have Department of Scientific and Industrial Research (DSIR) Recognition (only for early transition & transition to scale) are eligible to apply under the scheme.Overview: BIRAC aims to promote and foster cutting-edge technologies in the field of medical electronics through this scheme. The project IIPME is a partnership project between the Department of Electronics and Information Technology, Ministry of Communications and Information Technology, Government of India, and Biotechnology Industry Research Assistance Council, a public sector undertaking of the Department of Biotechnology, Ministry of Science and Technology, Government of India.Fiscal Incentives: The loan and grant are provided according to the startup stage. The Seed Grant (Idea to PoC) is INR 50 Lakhs for 18 months, early transitions funding include INR 100 Lakhs for 24 months and for those transitioning to scale, a mix of grant & loan for 24 Months is provided.Time Period: The call for application is made three times a year, with evaluation cycle starting from July 10, November 10, & March 10 in the specified order.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 49: Extra Mural Research FundingLaunched In: N/AHeaded By: Science and Engineering Research Board (SERB)Industry Applicable: Chemicals, technology hardware, healthcare & life sciences, aeronautics/aerospace & defence, agriculture, AI, AR/VR (augmented + virtual reality), automotive, telecommunication & networking, computer vision, construction, design, non-renewable energy, renewable energy, green technology, fintech, Internet of Things, nanotechnology, social impact, food & beverages, pets & animals, textiles & apparel.Eligibility: Indian citizen residing in India, holding a regular academic/research position in a recognised institution can apply. The proposals can be submitted by an individual or by a team of investigators. The proposal will be funded if it has novelty and the investigator has the competence to execute the project.Overview: The Board funds all the areas of science and engineering without discriminating between disciplines for EMR projects.Fiscal Incentives: The research grant covers equipment, consumables, contingency and travels apart from overhead grants. No budget limit is prescribed. The budget is decided based on the requirement for its successful implementation. The Investigator should propose a budget which is realistic, taking into account, the infrastructure and resources available at the implementing institutions. The average cost of the EMR project is INR 35 Lakhs for a duration of three years.Time Period: Funding is provided normally for a period of three years.To know more about this startup scheme by the Indian Government, click here.Startup Scheme 50: SPARSH (Social Innovation programme for Products: Affordable & Relevant to Societal Health)Launched In: N/AHeaded By: BIRACIndustry Applicable: Healthcare & life sciencesEligibility: If at idea and PoC stage:> Biotechnology Indian startups should be incorporated under the Indian Companies Act and have a minimum of 51% Indian Ownership. Plus, they should be less than three years old as on the date of advertisement/ Indian entrepreneurs (Indian citizen willing to form a Company as per Indian Law).> Limited Liability Partnership (LLP) should be incorporated under the Limited Liability Partnership Act, 2008. Plus, it should be less than three years old as on the date of advertisement, having a minimum half of the persons who subscribed their names to the LLP document as its Partners should be Indian citizens.> Indian academic scientists, researchers, PhDs, medical degree holders, biomedical engineering graduates (who must be willing to incubate in a business incubator).>Proprietorship concern established by an Indian citizen and a Certificate/license should be issued by the municipal authorities/ under the Shop & Establishment Act /under other relevant statutes.> No DSIR certification is required.If at Proof of Concept to Validation stage:> Companies incorporated under the Indian Companies Act having a minimum of 51% Indian ownership.> DSIR recognition> Limited Liability Partnership (LLP) incorporated under the Limited Liability Partnership Act, 2008> Indian institution/ universities/ public research organisation who can become co‐applicants along with the company/LLP as main applicant established in India and having NAAC/ UGC/ AICTE or any equivalent recognition certificate.– Partnership firms/society/ Trust/ NGO/ foundation/ association established in India under the relevant Indian Law, having at least half of the stakeholders (partners/ trustees/ members/ associates etc) as Indians.Furthermore, access to Innovative Pilot Scale Delivery Models is provided only to:> Companies incorporated under the Indian Companies Act having a minimum of 51% Indian ownership.>DSIR recognition.>The product should have gained necessary approvals from the concerned regulatory authority (‐ies) for pilot studies.>It is desirous that the projects show partnership or a consortium of product/service innovator Company, an implementer/deployer (research foundations, Section 25 companies etc) and clinical partner(s). Any such partner for execution/ implementation can become a co‐Applicant in the proposal.Overview: The scheme intends to create a pool of social innovators in the biotech arena who will identify specific needs and gaps in health care. The social innovators will be provided financial and technical support for developing market-based solutions that have potential to bring cost effective health care breakthroughs to vulnerable populations in particular.Fiscal Incentives: For startups at the idea to proof of concept (PoC) stage, grant‐in‐aid up to INR 50 Lakhs for a period up to 18 months is available. For those at the proof of concept to validation stage, the amount remains the same but the time period increases to 24 months. In the case of access to Innovative Pilot Scale Delivery Models – grant‐in‐aid for a period up to 24 months is provided. The project cost sanctioned for the company would be matched equally by BIRAC and the company.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 51: Promoting Innovations in Individuals, Startups and MSMEs (PRISM)Launched In: N/AHeaded By: Council of Scientific & Industrial ResearchIndustry Applicable: Sector-agnosticEligibility: The scheme runs in two phases. For PRISM I, any Indian citizen including student innovators can apply. For PRISM II, PRISM innovators or innovators who have successfully demonstrated proof of concept with the support of government institution/agency; PRISM-R&D proposals and public funded – R&D institutes/ autonomous institutions/ laboratories/ academic institutes etc. are eligible.Overview: The scheme provides grants, technical guidance and mentoring to individual innovators by incubating their idea towards the creation of new enterprises in phases. It also provides grant-in-aid support to technology solution providers developing technology solutions aimed at helping MSME cluster.Fiscal Incentives:>PRISM Phase-I Category-I: For proof of concept/prototype/models, with project cost upto INR 5 Lakhs, a maximum of INR 2 Lakhs or 90% of the total project cost (whichever is less) is provided.> PRISM Phase-I, Category-II: For fabrication of working model/ process know-how/testing & trail/ patenting/ technology transfer, etc. with a project costing between INR 5 Lakhs to INR 35 Lakhs, a maximum of INR 20 Lakhs or 90% of the total project cost (whichever is less) is given.>Prism-Phase-II: Enterprise incubation, with a project costing between INR 35 Lakhs and INR 100 Lakhs, up to INR 50 Lakh limited to 50% of the total project cost is provided.> For PRISM-R&D Proposals, up to INR 50 Lakhs limited to 50% of the total project cost is given.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 52: Science and Technology of Yoga and Meditation (SATYAM)Launched In: N/AHeaded By: Department of Science and Technology (DST)Industry Applicable: Healthcare & life sciencesEligibility: Scientists/academicians with research background in ‘Yoga and Meditation’ and having a regular position, plus practitioners actively involved in yoga and meditation practices in collaboration with academic and research institutions of repute are eligible to apply.Overview: SATYAM aims at investigations on the effect of Yoga and Meditation on – physical and mental health and well being, body, brain, and mind in terms of basic processes and mechanisms. The scheme has been launched under the DST’s Cognitive Science Research Initiative (CSRI).Fiscal Incentives: Not specified.Time Period: The scheme supports research projects for a maximum period of three years.To know more about, this startup scheme by the Indian Government, click here.Startup Scheme 53: Rapid Grant for Young Investigator (RGYI)Launched In: N/AHeaded By: Department of Biotechnology (DBT)Industry Applicable: Healthcare & life sciencesEligibility: The Principal Investigator should be below 40 years holding an independent position (and within 10 years of receiving a PhD). Each application should have Co-PI (preferably below 50 years) with prior experience in grant management. Also, applicants must be from non-profit organisations and should have demonstrated a promising track-record of early achievements appropriate to his/her research field and career stage, including significant publications (as the main author) in international, peer-reviewed, scientific journals.Overview: The scheme fosters creative research in various fields of biotechnology (medical, agriculture, animal biotech, environment and industry, etc.) to enhance the early career development of young investigators. The programme aims to provide the first extramural grant to establish labs and initiate research in the frontier areas of biotechnology.Fiscal Incentives: RGYI provides startup grants to young investigators across the country working in different settings such as central government funded institutions, state government-funded university departments, scientists at DSIR-approved private institutions etc.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Startup Scheme 54: Biotechnology Ignition Grant (BIG)Launched In: N/AHeaded By: Biotechnology Industry Research Assistance Council (BIRAC)Industry Applicable: Healthcare & life sciencesEligibility: The Applicant should be an Indian citizen and has to be physically incubated in an incubator and produce a recommendation. They must provide termination for full-time association of project. Applicants from non-profit/research organisation need to furnish an NOC. The Promoter/shareholder of any LLP is not eligible.Overview: BIRAC believes in novel ideas that have a commercialisation potential and that evolve from startups or academic spin-offs. This scheme aims to support those ideas which have an unmet need for funding and mentorship. It promotes basically the technology ideas relating to medical/health biotechnology, biopharma and medical devices/biomaterials/diagnostics, agro, biotechnology and animal/marine biotechnology, industrial/ environmental biotechnology and biomass value addition via biotechnology, biotechnology-based services/reagents/supplies, bioinformatics and bio-IT interface etc.Fiscal Incentives: Up to INR 50 Lakhs for research projects with a commercialisation potential with duration of up to 18 months are provided.Time Period: N/ATo know more about this startup scheme by the Indian Government, click here.Editor’s NoteIt has been 70 years since India achieved independence. And every government since then have made an effort to promote skill-based trade and entrepreneurship in India. But, it was only in the 2000s and the launch of companies such as Flipkart and One97 Communications (which runs Paytm) that ‘startups’ as a term, a career and way of life gained any legitimacy.To this end, the Indian government, under the leadership of Prime Minister Modi, has done its utmost to enable and empower Indian startups. Whether it’s funding support, tax rebates, mentorship or guiding platforms like Startup India Hub, startups are being provided tiered support. Although, if we go by numbers then, to date, only 1333 applicants have been recognised as startups by the DIPP while only 39 Indian startups have been approved for availing tax benefits by IMB, as of 2nd week of June 2017.But, with recent announcements like the formation of 1,000 tinkering labs at a school level and Nirmala Sitharaman’s appeal to local MPs to create more and more coworking spaces in constituencies, has created an increased wave of positivity. Also, the Indian government’s recent attempts to build exchange programmes with foreign startups in countries like Germany, SAARC nations, will further open new doors of opportunities for the stakeholders in the startup ecosystem. One of the most important reasons for starting a business – job creation – has now become part of the startup lexicon due to efforts of the Indian government.There are 50+ startup schemes available to interested individuals and entities or startups that they can benefit from. Be it Indian startups having a product or service in an idea stage, a pilot model stage or running full-scale businesses. Academics (especially STEM fields) too have been given due consideration. But, the fact remains that stakeholders need to be made aware of these programmes and initiatives and the bureaucratic red tape involved in getting these benefits need to be reduced too. The present Indian government has less than two years before a new regime comes to power. It remains to be seen what benefits, startup schemes and startup-centric initiatives will it undertake in order to realise the vision of ‘Startup India Stand Up India.’

While there are scandals being unearthed very regularly, I have selectively come up with list that have been most damaging and the Indian populace remembers all and forgets all. Unfortunately in most of the cases, the perpetrator are still at large because cases are pending in Indian Courts.Uttar Pradesh Food grain scam, year 2003Food which the government purchased to give to the poor was instead sold on the open market for which Mulayam Singh Yadav is accused and the amount involved is to the tune of rupees 30 crores.Person involved - Mulayam Singh YadavNavy war room leak scandal, year 2006Arms Dealers Abhishek Verma and Ravi Shankaran senior defense officials working in the Navy War Room located inside Prime Minister's Secretariat in India & obtained sensitive data pertaining to military purchases & ongoing defence acquisitions for securing lucrative multibillion-dollar contracts relating to Scorpene Submarines desl of the Indian Navy worth US$6 billion. Ravi Shakaran fled to United Kingdom in 2006. Red corner Interpol notice was issued for him. Even after 8 years of arduous legal battle in UK Courts, Indian Govt failed in his extradition. Abhishek Verma was granted bail in this case in 2008 by Delhi High Court. 18000 crores is the amount government stands to lose.Persons involved - Abhishek Verma and Ravi Shankaran assisted by other defence personnel2G case, 176,000 crores rupees in year 2008There was No 2G scam according to latest judgement by CBI court. CBI court acquitted all the convicted. A. Raja and M.K. Kanimozhi had been in Tihar Jail for 15 months and 5 months respectively.It involved Nira Radia and many telecommunications companies.Commonwealth Games scam, 70000 crores rupees in year 2010It is estimated that out of ₹70000 crores spent on the Games, only half of the said amount was spent on Indian sportspersons. The Central Vigilance Commission, involved in probing the alleged corruption in various Commonwealth Games-related projects, has found discrepancies in tenders – like payment to non-existent parties, will-ful delays in execution of contracts, over-inflated price and bungling in purchase of equipment through tendering – and misappropriation of funds.Persons involved - Suresh Kalamadi, Sheila Dikshit - the then Chief Minister of the State.Abhishek Verma arms deal scandal case, in year 2012 of rupees 80000 croresDefense scandal caused by an American attorney who turned whistleblower after hacking into emails and documents retained on the US based servers of billionaire arms dealer Abhishek Verma who is globally known as 'Lord of War' and his wife former Miss Universe Romania Anca Verma's global weapons companies SIG Sauer and GANTON. Leaked documents were sent to Indian politicians Arvind Kejriwal & Prashant Bhushan who released these to the press as a result CBI and Enforcement Directorate arrested Abhishek and his wife Anca in multiple cases of defense sector purchases related corruption & money laundering aggregating to US$12 billion (₹80,000 crores). After an arduous trial lasting 5 years, the arms dealer couple were exonerated by courts in 2017 from all corruption and money laundering charges.Uttar Pradesh NRHM scam of rupees 10,000 crores year 2012Babu Singh Kushwaha and IAS Pradeep Shukla behind bars for their involvement in NHRM scam.Indian Coal allocation scam of rupees 185,591 crores in year 2012Coal blocks allotted, not auctioned, leading to estimated losses as per the Comptroller and Auditor General of India. Supreme Court cancels all 214 coal blocks allocations since 1993. Government to e-auction the coal blocks now.Persons involved - Coal ministry under United Progressive Alliance government. Sriprakash Jaiswal.Sharda Group Financial scandal to the tune of 40000 crores rupees in year, 2013Financial scam caused by the collapse of a Ponzi scheme run by Saradha Group, a consortium of over 200 private companies that was believed to be running collective investment schemes popularly but incorrectly referred to as chit funds. As a result of this scam (Odisha and W.B),Rajya Sabha MP Kunal Ghosh (All India Trinamool Congress) is in jail since November 2013 for interrogations. Odisha MP Ramchandra Hansda (Biju Janta Dal) MLA Pravat Tripathy (Biju Janta Dal) and former Odisha MLAs Subarna Naik (Biju Janta Dal)and Hitesh Kumar Bagarti (BJP) have also been arrested for ponzi scam. Rajya Sabha MP from West Bengal Srinjay Bose (All India Trinamool Congress) has also been arrested. West Bengal transport minister and All India Trinamool Congress MLA Madan Mitra was also arrested. Mukul Roy was accused of a role in the Narada and Saradha Scam, but investigations were stalled since joining the BJP.Persons involved - Kunal Ghosh, Sudipto Sen, Madan Mitra, Mukul Roy and many morePunjab National Bank scam in year, 2018 of rupees 13600 croresIt relates to alleged fraudulent Letter of Undertaking worth ₹11,600 crore (USD 1.77 billion dollars) that took place at its branch in Brady House, Mumbai, making Punjab National Bank potentially liable for the amount.The fraudulent transactions are allegedly linked to designer and jeweler Nirav Modi of Firestar Diamonda, against whom a complaint has been filed with the Central Bureau of Investigation. The transactions were first noticed by a new employee in the bank. The bank said that two of its employees at the branch were involved in the scam, when the bank's core banking system was bypassed to raise to overseas branches of other Indian banks, including Allahabad Bank, Axis Bank, and Union Bank of India, using the international financial communication system, SWIFT. Three Jewellers - Gitanjali Gems Ltd and its subsidiaries Gili and Nakshatra are also under the scanner of investigation agencies.Persons involved - Nirav Modi, Ami Modi, Neeshal Modi, Mehul C ChoksiHaryana Teachers' recruitment scamEx Haryana CM Om Prakash Chautala (Indian National Lok Dal) and his son Ajay Singh Chautala (Indian National Lok Dal) have been convicted for 10 years in teacher recruitment scamFodder scam ( the famous chara ghotala, chara chor) – ₹9.5 billion(US$130 million)Bihar Lalu Prasad Yadav (Rashtriya Janata Dal), Jagannath Mishra (ex-Indian National Congress) and Lok Sabha MP Jagdish Sharma (Janata Dal (United) have been convicted in fodder scam. Lalu Prasad Yadav and Jagdish Sharma have also been disqualified from the parliament for corruption.MBBS seats scamRajya Sabha MP Rasheed Masood (ex-Indian National Congress) is convicted for 4 years in MBBS seats scam. He is also disqualified from the parliament for corruption.2015 cash for vote scamDisproportionate asset caseMLA Babanrao Gholap (Shiv Sena)- Gholap and his wife were convicted for 3 years and he was disqualified from Maharashtra assembly for corruption.Cremation shed scamRajya Sabha , Vivek M T M Selvaganapathy (All India Anna Dravida Munnetra Kazhagam) convicted for 2 years and disqualified from the parliament for corruption.Power theft scandalMLA Suresh Halwankar (Bharatiya Janata Party) and his brother Mahadev were sentenced to three years' imprisonment in a power theft case. Suresh Halwankar is disqualified from Maharashtra assembly for corruption.Jalgaon housing scamFormer Maharashtra Housing Minister and Shiv Sena MLA Suresh Jain has been jailed since last 27 months.Disproportionate Asset case against JayalalithaaJayalalithaa (All India Anna Dravida Munnetra Kazhagam) sentenced to four years in jail and fined ₹100 crores.She has automatically been disqualified from the post of CM and legislative assembly of Tamil Nadu and is the first chief minister to be disqualified.Madhu Koda disproportionate asset caseMadhu Koda was in jail for 40 months for interrogation in disproportionate asset case.Ex-Jharkhand Minister Bhanu Pratap Sahi disproportionate asset case.Jharkhand medical equipment scam.DIAL ScamCentral government lost ₹1,669.72 billion (US$23 billion) by undue favours to GMR-led DIAL. DIAL (Delhi International Airport Limited) is a consortium of the GMR Group (50.1%), Fraport AG (10%), Malaysia Airports (10%), India Development Fund (3.9%), and the Airports Authority of India.The Satyam scamSatyam chairman Ramalinga Raju sentenced to 7 years in jail and fined 5.5 crores.Taj corridor scandalHawala scandalMaharashtra Irrigation ScamLoss of about ₹720 billion (US$10 billion). At present the matter is under the scanner of investigating / intelligence agencies of India. Ajit Pawar and Sunil Tatkare of the Nationalist Congress Party are the prime accused.Maharashtra Sadan ScamChhagan Bhujbal of the Nationalist Congress Party is the prime accused.SNC-Lavalin Kerala hydroelectric scandal – ₹3.74 billion (US$52 million)Maharashtra Adarsh Housing Society scamGegong Apang PDS scam – ₹100 billion(US$1.4 billion)Prem Khandu Thungan graft caseFormer Union minister and ex-chief minister of Arunachal Pradesh Prem Khandu Thunganof Indian National Congress and three others are convicted for 4 years in a 1998 corruption case related to misappropriation of funds meant for an irrigation project in Nagaland.RotomacOn 18 February 2018 it was stated in a CBI FIR that Rotomac had cheated a consortium of seven banks by siphoning off bank loans of Rs.2,919 crore. Including interest, the amount comes to Rs.3,695 crore. The agency FIR added that Rotomac had diverted the sanctioned loans to another “fake company”, from where the money was routed back to Rotomac.Agd chopper scamChhattisgarh Chief Minister Raman Singh's son in the multimillion-dollar deal., SC asked to provide documentsNoida Ponzi schemeThe officials of special investigation team (SIT) constituted to probe the alleged Ponzi scam being run by Anubhav Mittal, managing director of Ablaze Info Solution Private Limited, have now concentrated their probe on suspicious transactions involving a core group of nearly 200 big gold and diamond dealers.Maharashtra scholarship scamA probe into allegations of swindling of government scholarships meant for backward class students has revealed that hundreds of institutes across the state pocketed several thousand crores by adopting different ploys since 2010.Adani group, Reliance ADAG, Essar accused of cheating in Rs 290 billion scam in year, 2017Sunil Mantri of Mantri Housing of Pune and Bengaluru ScamTo this, Mantri said that the money was paid as advance for a property and that he was ready to give him the property.Gurgaon MARENA GROUP FraudsIn India along with CEO Verawatkins and Delraharris.Delhi Jal Board tanker scam (₹400 crores)Former Delhi chief minister Sheila Dikshit is accused of floating very costly tenders. The ACB (Anti-Corruption Bureau) has filed an FIR against former Delhi CM Sheila Dikshit and current Delhi CM Arvind Kejriwal.Amethi Rajiv Gandhi Charitable Trust land grab caseA revenue court ordered return of the land sold to Rajiv Gandhi Charitable Trust by an industrial house to Uttar Pradesh State Industrial Development Corporation (UPSIDC).Delhi CNG scam (₹100 crores)Former Delhi Chief Minister Sheila Dikshit of Indian National Congress and Lieutenant Governor Najeeb Jung are accused in the scam.Delhi power scam (₹8000 crores)CAG has reported that Reliance Anil Dhirubhai Ambani Group BRPL is accused of inflating their dues to be recovered from consumers by almost ₹8,000 crores. As per the report, the CAG claimed that there is scope for reducing tariffs in the city.Gujarat fisheries scam (₹400 crores)Gujarat ministers Purshottam Solanki of Bharatiya Janata Party and Dileepbhai Sanghani of Bharatiya Janata Party are accused of granting fishing contracts for 58 reservoirs to his favourite parties and did not follow the mandatory auctioning process.GIDC plot allotments bribery caseGoabchief minister Laxmikant Parsekar brother-in-law Dilip Malvankar, a field manager attached to Goa Industrial Development Corporation (GIDC) was arrested while allegedly accepting a bribe of ₹1 lakhs to allot a plot in Tuem Industrial Estate.Mizoram office of profit scamLal Thanzara of Indian National Congress, who is the younger brother of the chief minister Lal Thanhawla, has resigned from Cabinet for allegedly holding 21.6 per cent share in Sunshine Overseas, a road construction company, which was getting government contracts in the last three years.Maharashtra Annabhau Sathe Development Corporation (ASDC) scam- ₹141 croresNationalist Congress Party (NCP) legislator Ramesh Kadam, accused of siphoning off ₹141 crores from a state-run body, has been arrested by CID.Uttarakhand liquor license scandalUttarakhand chief minister Harish Rawat of m Indian National Congress and his personal secretary Mohammed Shahid were caught in camera negotiating with a liquor baron for a ₹100 crores bribe to change the state's policy on the sale of alcohol.Nagpur Land grab caseHigh court of Maharashtra has fined Member of Parliament Vijay J Darda and ex-chief minister of Maharashtra Ashok Chavan, both of Indian National Congress with ₹25,000 each and ordered an enquiry in encroachment by Jawaharlal Darda Education Society, controlled by MP Vijay J Dardaand m Rajendra DardaIntegrated Child Development Services(ICDS) "Chikki" controversy (₹206 crores)Maharashtra women and child welfare minister Pankaja Munde did not invite e-tenders in awarding contracts to the vendors, though it is mandatory to e-tender for contracts over ₹3 lakhs.Bangalore illegal land de-notification scamB S. Yeddyurappa of Bharatiya Janata Party, former chief minister of Karnataka is the prime accused.Virbhadra Singh disproportionate assets case (₹6 crores)Chief minister of Himachal Pradesh of Indian National Congress Virbhadra Singh has been booked by CBI for disproportionate assets.NTC land scam (₹709 crores)Former Gujarat CM Shankersinh Vaghela of Indian National Congress has been booked by CBILalit Modi money laundering caseLalit Modi ex Indian Premier League (IPL) commissioner is accused of bid rigging, awarding contracts to his friends, accepting kickbacks on a broadcast deal, selling franchises to members of his family, betting and money laundering. He has absconded from India even as Enforcement Directorate is investigating the cases. He has many political friends and has taken political favours from Ext.Corporate espionageOfficials of Reliance Industries, Reliance Anil Dhirubhai Ambani Group, Essar Group, Cairn India and Jubilant Energy were accused of stealing documents from the Petroleum Ministry.Uttarakhand flood relief scam (₹100 crores)When lakhs of people in flood-ravaged Uttarakhand went hungry during the 2013 disaster, Government of Uttarakhand state officials partied on Uttarakhand flood relief funds.NSE co-location scam (₹50,000 crores approx.)Wherein select brokers were privy to price sensitive information that allowed trade ahead of other brokers on the National Stock Exchange of India (NSE). With the illegal speed advantage, the brokers under suspicion carried out high-frequency trades for four years between 2010 and 2014.The case came into light through a whistle blower's letter in 2015.Mumbai International Airport Ltd (MIAL) scamFIRs have been registered against GVK conglomerate and Airports Authority of India officials for cheating and forgery. The project was deliberately delayed by 3 years to pass ₹5000 crores undue benefit to GVK conglomerate.Aavin scamAdulteration of milk supplied from various societies of Tamil Nadu State Milk Union, resulting in a scam estimated to be ₹27 lakhs per day for 10 years. The investigating agencies then traced the owner of the truck to be Vaidyanathan and arrested him in Chennai.SmartCity, Kochi scamJV between Government of Kerala and TECOM Investments, a subsidiary of Dubai Holding.Leader Of Opposition in the Goa state assembly and ex Chief Minister of Goa Pratapsingh Rane bribery case.Haryana & Rajasthan illegal mining in Aravalli Range mountains.Siliguri Jalpaiguri Development Authority or SJDA scam, West Bengal- ₹200 croresReliance Jio spectrum auction rigging scam-Odisha Industrial land mortgage scam, ₹52000 croresThe National Herald (India) Land ScamVyapam ScamIndia's biggest medical education scam unearthed in Madhya Pradesh. Subsequently, many BJP Government leaders were arrested.Madhya Pradesh state Farmers Welfare and Agriculture Development Minister Gauri Shankar Chaturbhuj Bisen disproportionate assets case- ₹2000 crores.Hari Kumar Jha,1987 batch Indian Forest Service (IFS) officer, disproportionate assets case- ₹15 crores.Nationalist Congress Party (NCP) unaccounted cash case- ₹34 crores.Haryana Urban Development Authority(HUDA) discretionary quota plot scam.Jyotiraditya Madhavrao Scindia land grabbing caseMadhya Pradesh State Joint Director-Industries, R.C. Kuriel, disproportionate assets caseMayank Jain,1995 batch IPS officer of Madhya Pradesh cadre, disproportionate assets caseRajasthan Housing Board (RHB) arbitrary lease allotment of property.HPCA illegal land allotments scandal Prem Kumar Dhumal and Anurag Thakur have been charge sheeted in HPCA scam.Indian Railways-Railtel Corporation of Indiamobile scamHindustan Aeronautics Limited and Rolls-Royce defence scam- ₹10,000 croresAir India Family Fare Scheme scamBokaro Steel Plant recruitment scamGujarat arbitrary land allotments scandalKribhco and fertilizer giant Yara International fertilizer fraud controversy.Delhi Jal Board scam- ₹10,000 croresIndian Railways "emergency quota" tickets scamSiddhartha Mehrotra (Grocery Scam, Gurgaon)Virbhadra Singh bribery controversy- ₹2.4 croresMadhya Pradesh Pre medical test scamMadhya Pradesh wheat procurement scam- (₹4 crores)Payments worth ₹4 crores have been made for fake wheat procurement from farmers.Madhya Pradesh IAS couple Arvind Joshi and Tinoo Joshi disproportionate assets caseGurgaon Toll plaza scam-operated by DSC Ltd.EPFO(Employee Provident Fund)scamHaryana seed scam- ₹5 croresDirectorate General of Civil Aviation-DGCA 'free ticket' scamLTC(Leave Travel Concession) ScamRadia tapes controversyNSEL Scam- ₹5500 croresRailway iron ore freight scam- ₹17000 croresUttar Pradesh illegal sand miningVodafone tax ScandalIt involves ₹11,000-crores tax dispute case in India. There were corruption charges on Kapil Sibal because of Law ministry's U-turn to agree to conciliation in Vodafone tax case.Railway promotion scamCBI booked Union railway minister Pawan Kumar Bansal's nephew for allegedly accepting a bribe of Rs 90 lakh from a Railway Board member.2013 Indian Premier League spot-fixing and betting caseSreesanth, Ajit Chandila and Ankeet Chavan were banned for life from cricket.2013 Kerala solar panel scamOdisha Land allotment Scam2013 Indian helicopter bribery scandalMadhya Pradesh Scholarship ScamThe investigations revealed that the scholarship money was illegally siphoned off by forging the documents.Granite scam in Tamil NaduLoss of about ₹160 billion (US$2.2 billion).At present the matter is under the scanner of investigating / intelligence agencies of India.Highway scam – ₹160 billion(US$2.2 billion)Kinetic Finance Limited ScamBanks lost about ₹27.6 million (US$380,000). At present the matter is under the scanner of investigating / intelligence agencies of India.Ultra Mega Power Projects ScamCentral government lost ₹290.33 billion(US$4.0 billion) due to undue favours to Anil Ambani-led Reliance Power.Forex derivates scam – ₹320 billion(US$4.5 billion)Service tax and Central Excise Duty fraud – ₹191.59 billion (US$2.7 billion) crores)Maharashtra stamp duty scam – ₹6.4 billion (US$89 million)Maharashtra land scamMHADA repair scam – ₹1 billion(US$14 million)Ministry of External Affairs gift scamHimachal Pradesh pulse scamFlying Club fraud – ₹1.9 billion(US$26 million)Andhra Pradesh liquor scamJammu and Kashmir Cricket Association scam – Approximately ₹500 million(US$7.0 million)Jammu and Kashmir PHE scamJammu and Kashmir recruitment scamJammu and Kashmir exam gateJammu and Kashmir dental scamPunjab paddy scam – ₹180 million(US$2.5 million)NHPC cement scamHaryana forest scamGirivan (Pune) land scamToilet scamUttar Pradesh stamp duty scam – ₹1,200 crore (US$170 million)Uttar Pradesh horticulture scam – ₹700 million (US$9.7 million)Uttar Pradesh palm tree plantation scam – ₹550 million (US$7.7 million)Uttar Pradesh seed scam – ₹500 million(US$7.0 million)Uttar Pradesh elephant Memorial scam- ₹1400 croresUttar Pradesh LACCFED scamPatiala land scam – ₹2.5 billion(US$35 million)Tax refund scam – ₹30 million(US$420,000)Bengaluru Mayor's fund scamRanchi real estate scamDelhi surgical gloves procurement scamAadhar scamBEML housing society scamMSTC gold export scam – ₹4.64 billion(US$65 million)TIN scamHaryana Forest Development Corporation Cash ScamNayagaon (Punjab) land scamBellary mining scam/Belekeri port scamTatra scam – ₹7.5 billion(US$100 million)LIC housing loan scamNTRO scam – ₹8 billion(US$110 million)Goa mining scamBruhat Bengaluru Mahanagara Palike scam – ₹32.07 billion(US$450 million)Himachal Pradesh HIMUDA housing scamPune housing scamPune land scamOrissa pulse scam – ₹7 billion(US$97 million)Kerala investment scam – ₹10 billion(US$140 million)Mumbai Sales Tax fraud – ₹10 billion(US$140 million)Maharashtra education scam – ₹10 billion(US$140 million)Maharashtra PDS scamUttar Pradesh TET scam. Former Director of UP Madhyamik Shiksha Parishad Sanjay Mohan is prime accused.Uttar Pradesh MGNREGA scamOrissa MGNREGA scamIndian Air Force land scamBihar Solar lamp scam – ₹400 million(US$5.6 million)BL Kashyap – EPFO scam – ₹1.69 billion(US$24 million)Assam Education scamPune ULC scamISRO's S-band scam (also known as ISRO-Devas deal)₹200,000(US$2,800). The deal was cancelled.Andhra Pradesh Emmar scam – ₹25 billion(US$350 million)Karnataka land scamKarnataka housing board scam-JD(S) MLA GT Devegowda swindled ₹35 crores, indicted by LokayuktaUttrakhand Citurgia land scamMCI bribery scandal - Ketan Desai is chargesheeted by CBIChandigarh booth scamOdisha illegal Mining Scam (Investigated by Shah Commission)- ₹59,203 crores (2014)Gujarat Snoopgate ScandalGoa Special Economic Zone (SEZ) scamJVG Scam : Sainik Farm land baron V K Sharma.Rice export scam – ₹25 billion(US$350 million)Orissa paddy scamSukhna land scam – Darjeeling - Lt. General Awadhesh Prakash court martialed by the army on corruption chargesVasundhara Raje Deendayal Upadhyaya Trust land scamAustral Coke scam – ₹10 billion(US$140 million)Gujarat's VDSGCU Sugarcane scam – ₹187 million (US$2.6 million)Hasan Ali black money controversy. Hasan Ali Khan is in jail since April 2011 for money laundering.State Bank of Saurashtra scam – ₹950 million (US$13 million)Army ration pilferage scam – ₹50 billion(US$700 million). Lieutenant General SK Sahni jailed for 3 yearsPaazee Forex scam – ₹8 billion(US$110 million)Cash-at-judge's door scamPenny stock scamPunjab city centre project scam – ₹15 billion (US$210 million)Uttar Pradesh ayurveda scam – ₹260 million (US$3.6 million)Taj Co-operative Group Housing Scheme scam ₹40 billion (US$560 million) - IAS officer Narayan Divakar convicted for 2 yearsIPO scamBihar flood relief scam – ₹170 million(US$2.4 million) - Sadhu Yadav and others chargeframedOil for food scam -K Natwar Singh had to resign from the Cabinet on 6 December 2005HUDCO scamAndhra Pradesh Social Welfare scholarship scamStamp paper scam – ₹200 billion(US$2.8 billion).Abdul Karim Telgi jailed for 30 years.Provident Fund (PF) scamOperation West EndIt was done in order to make the murky defense deals public. The special correspondents of the magazine filmed several corrupt defense officials and politicians of ruling National Democratic Alliance (NDA) government including Bhartiya Janta Party. Bangaru Laxman, the BJP's president was sentenced to four year of rigorous imprisonment and a fine of ₹1 lakh was imposed as well.Ketan Parekh securities scam/UTI scam – ₹320 million (US$4.5 million). Ketan Parekh was convicted for two years.Calcutta Stock Exchange scamIndia-South Africa match fixing scandal.Mohammed Azharuddin and Ajay Jadeja were banned from cricket for 5 years and 4 years respectively.Teak Plantation Scam (Anubhav Group Scam in the year,19981997Jalgaon housing scamCobbler scamSheregar ScamKerala ice cream parlour sex scandal1996Sukh Ram telecom equipment scandal. Sukh Ram convicted for 3 years.C.R. Bhansali scam – ₹11 billion(US$150 million)Fertiliser import scam – ₹1.33 billion(US$19 million)1995Meghalaya forest scam – ₹3 billion(US$42 million)Preferential allotment scam – ₹50 billion(US$700 million)Yugoslav Dinar Scam – ₹4 billion(US$56 million)Purulia arms drop caseSugarimport scam in the year, 1994/931992Harshad Mehta securities scam – ₹50 billion (US$700 million)Palmolein Oil Import Scam, KeralaIndian Bank scandal – ₹13 billion(US$180 million)Airbus scandal in the year, 1990Bofors scandal in the year, 1987Cement Scam involving A R Antulay – ₹300 million (US$4.2 million) in the year 1981Kuo oil scandal – ₹22 million(US$310,000) in the year, 1976Maruti scandal in the year, 1974Nagarwala scandal – ₹6 million(US$83,000) in the year, 1971Kalinga tubes scandal in the year 1965Pratap Singh Kairon scam in the year, 1964Teja loan scandal – ₹220 million(US$3.1 million) in the year, 1960BHU funds misappropriation – ₹5 million(US$70,000) in the sixties1951Cycle import scamThe Mundhra scandal – ₹12 million(US$170,000)Jeep scandal case in the year, 1948INA treasure chest disappearance in the year, 1947Biggest scandals made the nation numb - Emergency by Indira Gandhi, Nationalization of banks, mass sterilizations, Sikh massacre, exodus of hindus from kashmir, Delhi rape case, Indo-China war even in the presence of panchsheel treaty (a scandal because Pakistan has been our enemy since its creation but arrival of China was our lethargy)