Swot Analysis: Fill & Download for Free

I have done a SWOT analysis just in case if it helps. Thank you. Please don't judge… find your own path.

The SWOT is still a very strong tool to make a quick business analysis. Why? It looks into the fundamentals of a company and its environment and makes you think how to use your opportunities and overcome your threats.Not many people know how to extend the standard SWOT, and to make it a useful elaborate strategy tool. It can be easily done by adding some features. A good example how to extend the SWOT analysis is shown here:Strategic SWOT analysis TemplateAs you can see, you can work with: - - , -, 0, +, + + system, to determine the effect a Strength can have on a specific Threat, or a specific weakness can have on a specific Opportunity.In the end you can make a calculation:- - =-2- = -10 =0+ =+1+ + = +2Total sum gives you insight in your performance (compare with the total options multiplied with 2 (+ +).Also check what specific weaknesses can be dealt with, and what’s the effect on the Opportunities or Threats.Example basic SWOT Coca-Cola:Strengths· worldwide reputation in marketplace· able to directly supply everywhere in the world· monitoring and control over sales· adequate distribution and resourcesWeaknesses· product not innovating on itself· unhealthy product· difficult to maintain service level worldwide· drying product innovationsOpportunities· well established position with a well-defined market niche· not many suppliers on the market;· specialized demand grows· good profit marginsThreats· seasonal sales· distribution channel in jeopardy· healthy lifestyle is upcoming· competition on raw materials procurementFootnotes[1] SWOT analysis Template

It's not standard / normal — but perhaps it should be. When I first read the question, I thought it was a lame request. From someone schooled in McKinsey-land or Bain-land or something like that. From someone with zero operating experience. Something someone might ask who really isn't that deep in a space or experienced in it. A reflexive ask like "What's your exit strategy?" or worse, "What's your go-to-market strategy?".But ...Now I think it's brilliant.First, as David S. Rose notes, it's really just a simplification of his terrific list of due diligence questions.Second, though, the saying goes "The job of clever people is to ask difficult questions. The job of very clever people is to ask deceptively simple ones."Maybe it's a deceptively simple one.In SaaS in particular, I've met more and more entrepreneurs off to a great start, with great early customers and traction -- who really understand only part of their SWOT analysis. They know their strengths today. But they haven't necessarily done all the hard work to understand their weaknesses, or at least, what their weaknesses may be 12-24 months down the road. They understand the short and medium term opportunity, how to get to $10m or $20m or even $50m in ARR, but not necessarily the true opportunity. SaaS can force you into an almost full-time tactical mindset if you aren't careful. And they always understand the threats. But what's interesting is if they've thought through how to really deal with them as the low-end of their space becomes commoditized, oligopolies emerge, etc.I think many even post-Initial Traction SaaS entrepreneurs actually will "fail" a SWOT analysis done on the fly. And I think that's OK. But it's a great opportunity to learn how they'll evolve, and where their blinders are today.