American Industrial Real Estate Association: Fill & Download for Free

Back in the day even big stars were much more famous than rich. Entertainers just didn’t make tens of millions no matter how successful they were. The smart ones parlayed their success into good investments, and wound up much richer as investors.Bob Hope and Bing Crosby started out as song and dance men doing stage shows. Crosby became a recording star, while Hope found success as a comedian. Both used their success to branch out into movies and radio, most famously the “road pictures” they did together with Dorothy Lamour.Hope became a real estate investor. His timing was perfect, as the California post-war boom made him fabulously wealthy. Crosby was an early investor in Ampex, the first American company to make magnetic tape recorders and videotape. He also had TV stations, real estate and numerous other ventures. His biggest success was probably Minute Maid Orange Juice, where he was a principal stock holder and spokesman.Fast fact: although Hope and Crosby were strongly associated in the public imagination, they weren’t friends and rarely socialized together.

Blacks.Whites didn't like foreigners as they considered them as outsiders. But they straight up hated blacks at this time. Let's remember that there was a government mandated system in place (Jim Crow) that was meant to keep Blacks in their place. Subservient and away from whites.​Keep in mind that they were still lynching blacks during this time. Let's not forget that this happened to a 14 year old boy in 1955.​​​​Things were so bad that whites were able to cheat blacks at every interaction between the two groups.Even when it came to something as important as finding a place to live, Blacks were forced to deal with the harmful deals that whites subjected them to frequently. Once again, the government set it up so that loans were not given to blacks, so to get a house, they had to sign contracts that had no legal binding. This is how many whites in real estate gained their wealth.​In a nutshell, they corralled blacks into ghettos and into designated neighborhoods. Afterwards, they trapped them into trumped up housing contracts that allowed them to siphon money from them and then kick them out to start the process with the next black person attempting to move from the apartment ghettos.Here is a quote from Ta-Nehisi Coates' A Case For Reparations:"The American real-estate industry believed segregation to be a moral principle. As late as 1950, the National Association of Real Estate Boards’ code of ethics warned that “a Realtor should never be instrumental in introducing into a neighborhood … any race or nationality, or any individuals whose presence will clearly be detrimental to property values.” A 1943 brochure specified that such potential undesirables might include madams, bootleggers, gangsters—and “a colored man of means who was giving his children a college education and thought they were entitled to live among whites.”One more quote for you."...The kill was profitable. At the time of his death, Lou Fushanis owned more than 600 properties, many of them in North Lawndale, and his estate was estimated to be worth $3 million. He’d made much of this money by exploiting the frustrated hopes of black migrants like Clyde Ross. During this period, according to one estimate, 85 percent of all black home buyers who bought in Chicago bought on contract. “If anybody who is well established in this business in Chicago doesn’t earn $100,000 a year,” a contract seller told The Saturday Evening Post in 1962, “he is loafing.”I don't like to play the oppression Olympics but I figured the question could provide a good education opportunity.http://www.theatlantic.com/magazine/archive/2014/06/the-case-for-reparations/361631/

I consider myself fortunate to have had access to two books that helped me tremendously when I started in the commercial real estate business.I took a class called "Introduction to Industrial Real Estate" at UCLA a couple of years before I actually got into the business. This class was partially designed by the American Industrial Real Estate Association ("AIR") the same organization that publishes the most popular commercial real estate contracts used throughout the country, and operates a commercial MLS service in Southern California.As part of the class they provided us with a privately published instructional book that taught commercial brokerage with a significant focus on industrial real estate. I wish I could tell you the name of this book, but I can't remember it, and no longer have it as I "lent" it to a broker I was training years ago who never returned it to me before abruptly leaving our employment. You might be able to contact the AIR in Los Angeles and ask them how to get a copy if its still in production. Alternatively, I believe UCLA still conducts this class every other year so you may be able to contact them to see if they still produce a book for this class.There have also been other books/courses that have been helpful to me during my career as a producing broker. The SIOR produced a book under its old entity name "SIR" (before that added the "O" for office) that taught industrial brokerage concepts and processes. The book it titled "Industrial Real Estate". It was an invaluable tool in learning some of the basics and best in class brokerage processes.Speaking of SIOR, I applied for candidate membership and took all of the classes for membership early in my career. The local chapter leaders and members became advisors and later an invaluable part of my brokerage network. I can't begin to explain how valuable these people were in answering questions, talking about specific professional practices to become more successful, and later becoming important friends in my network of peers. I highly recommend anyone involved in office or industrial real estate investigate becoming a member whether candidate or regular member in SIOR.CCIM also provided useful books and tutorials through the introduction courses for membership to becoming a CCIM. These courses are geared towards investment analysis, and investment brokerage. Highly recommended courses and books are available from the CCIM organization.Urban Land Institute ("ULI") also puts out very good books on various real estate subjects across the spectrum of real estate e.g. office, industrial, multifamily, retail, mixed use, and several brokerage books. They also have a treasure trove of books and electronic media helpful to those looking to learn or start commercial real estate investment or development companies.Lastly, I have trained dozens and dozens of new brokers beginning their career in commercial real estate. To fast track the learning curve I use a book and video course "Introduction to Commercial Brokerage" by Top Dogs Training Commercial Real Estate Training Their material is easy to follow, the content is easy to understand, and it helps new brokers breakdown the importance of brokerage tasks quickly so they can move forward and begin producing quicker.Best wishes in your pursuit of knowledge in commercial real estate.